Word of Mom Radio

Mastering the 3 Cornerstones of Content Marketing: Audience, Goals, and Distribution Strategies In this episode of Building Your Empire With SophieZo, we dive deep into the fundamental elements of a successful content marketing strategy. Learn how to create consistent, high-value content that resonates with your ideal customers and drives business growth. Key topics covered: 1. Target Audience Def...

This week on the Girls That Create podcast Erin chats with Sharon Massey, a metalsmith, jeweler and cofounder of Studio Stream, a web-based radio station with content made exclusively by young people in rural Pennsylvania. Based out of a Japanese mini truck converted into an earthbound communication satellite, Studio Stream recently invited teens to create and record their chosen audio content in...

Caroline Alan is a mineral enthusiast and Co-Founder and CEO of BEAM Minerals Inc. As a result of her personal health journey, Caroline is devoted to educating people about how minerals operate in the body, why we need to supplement and the benefits of plant-based minerals.    BEAM Minerals was founded as a vehicle to promote the amazing replenishment and detoxification power of plant-based minera...

Mastering the 3 Key Elements of Powerful Marketing Messages o Building Your Empire with SophieZo. In this episode of Building Your Empire with SophieZo, marketing expert Sophie Zollmann reveals the three essential elements that create compelling marketing messages. Discover how to craft messages that resonate with your audience and drive business growth. Key topics: 1. Addressing Specific Needs an...

This week we share a Best of The Girls That Create Podcast with Erin Prather Stafford. Mary Chung Hayashi is an award-winning author, national healthcare leader and former California State Assemblymember. With a distinguished career in public service, she has spearheaded substantial reforms in mental health services, gender equality, and powerful, unprecedented partnerships for social causes that...

Jennifer Johnson is a wife, mother of two, and a Registered Nurse in Ontario, Canada. She has spent the last sixteen years of her career in the emergency room of big and small hospitals all over Northern and Southern Ontario. Jenn haspersonally been a part of all the heartbreak, drama, bullying, life to death moments, and then also trying to cope in the ER during an ongoing pandemic. Her book, "Nu...

The Urgent Need for a Strategic Marketing Plan: 3 Reasons You Can't Afford to Wait! In this episode of Building Your Empire with SophieZo, host Sophie Zollmann delves into the critical importance of having a strategic marketing plan for businesses of all sizes. Discover why waiting to implement a comprehensive marketing strategy could be costing you customers, revenue, and competitive advantage. 1...

This week on the Girls That Create podcast, Erin welcomes Allyson Rice, part-owner of the female-owned production company Atomic Focus Entertainment and one of the lead producers on the new documentary Banned Together. The film pulls back the curtain on two of the most controversial issues in America today: book bans and curriculum censorship in public schools. Before Atomic Focus, Rice was the As...

Amidst the whirlwind of parenthood, Mariela De Santiago found herself craving accessible resources to navigate the challenges of motherhood. Her journey began as a dedicated special education teacher, advocating for students with diverse needs. However, motherhood shifted Mariela's focus. Craving accessible resources, she delved into prenatal and postpartum yoga certification, complementing her pr...

Dr. Susan Landers is a neonatologist who worked full-time in the NICU caring for sick babies for over thirty years, and she also raised three children to young adulthood. She achieved many academic and professional accomplishments, and she encountered challenges along the way, both in her career and in her mothering. Her children presented her with common problems and some not so common, such as d...

In this value-packed episode of Building Your Empire With SophieZo, digital marketing expert Sophie Zollmann reveals game-changing strategies for developing an authentic marketing style that sets your business apart. Discover why following generic marketing trends could be hindering your business growth and learn how to create a unique marketing approach that resonates with your target audience. K...

This week, host Erin Prather Stafford welcomes entrepreneur, business leader, author, linguaphile and philanthropist Liz Elting. After living, studying, and working in five countries across the globe, Elting founded TransPerfect out of an NYU dorm room in 1992 and served as Co-CEO until 2018. TransPerfect is the world's largest language solutions company, with over $1.2 billion in revenue and offi...

Aneta Ardelian Kuzma is a coach and consultant and the Founder of the Ardelian Kuzma Group, LLC. Her passion is helping her clients create transformational change. A former bank executive, Aneta now works with high-achieving professionals and entrepreneurs to create mindful leadership, increase focus, creativity, and productivity, and deliver wellness programs to organizations helping teams achiev...

Ruchi Pinniger, Founder and CEO of Watch Her Prosper®, is helping women to redefine prosperity in business and in life. Ruchi’s holistic approach to serving her clients helps her to provide financial guidance, bookkeeping, and tax-time readiness, rooted in heightening her clients’ prosperity mindset. She is an Executive Board member for Savvy Ladies, an organization that helps women improve their ...

"Why You’re Struggling with Marketing & How to Build a Dream Digital Marketing Team"? Welcome to the debut of Building Your Empire with SophieZo now on Word of Mom Radio!  After an eight-month hiatus, Sophie is thrilled to be back on the air, delivering fresh tips, tricks, and insights to help you grow your business. In this episode, we’re diving deep into the world of digital marketing, explo...

This week, Girls That Create host Erin Prather Stafford welcomes psychotherapist, professor and writer Emily (Em) Marinelli. Marinelli is the author of the new book Comfort Sequels: The Psychology of Movie Sequels from the 80s and 90s. In it, they use their personal favorite movie sequels as anchor points to tell stories of their childhood and explore trauma healing through film. Comfort Sequels e...

Jessica Baladad, a five-year cancer survivor who transformed her pain into power, becoming a passionate advocate for women globally.  She founded “Feel For Your Life”, a free mobile application that provides resources on how to perform self breast exams and when to get screenings, while allowing users to track and monitor their changes and set reminders to do self exams. Jessica’s own history with...

Ruoyun Xu Killian is on a mission to put the human experience back into marketing and business. For the last 15+ years, Ruoyun has advised brands to get out of the marketing fluff and back into building relationships and impact in their communities. She believes that by humanizing the way we do business, in turn, society can lean into humanity.  Her passion for empowering the humans behind the bra...

Kim Sorrelle is a best-selling author, captivating speaker, award-winning entrepreneur,  director of a humanitarian organization, expert on love, podcast host, TV talk show host, mother of five, and grandmother to eleven brilliant grandbabies. Her impactful presence  extends from the pages of her books and engaging speeches to the airwaves of her podcast and television show. As a dedicated entrepr...

This week, Girls That Create host Erin Prather Stafford chats with Sonya Sparks, owner of Sparks Gallery in San Diego, California. Sparks Gallery believes in the transformative power of art to inspire, provoke thought, and enrich lives. The space champions artistic talent in San Diego and serves as a nexus for creative conversations to elevate the local artistic community. She founded Sparks Galle...

Aurora Winter, MBA, is a successful entrepreneur, bestselling author, TV writer-producer, and the founder of www. SamePagePublishing.com. Using storytelling for business, she created a life of freedom, creativity, and contribution. Her award-winning books include "Turn Words Into Wealth", sharing 7 ways to generate 7 figures, and “Magic, Mystery, and the Multiverse", a fun, fast-paced adventure fo...

Meet digital marketing expert, strategist, and best-selling author, Sophie Zollmann! Sohpie Zollmann been in the digital marketing game for 20 years, and nothing fuels her passion more than helping coaches, CEOs, thought leaders, wellness practitioners, and course creators reach the next level of success. Sophie believes that when you get the marketing down, everything else falls into place. She s...

This week, Girls That Create host Erin Prather Stafford offers an encore of her conversation with documentary filmmaker Amanda McBaine.  McBaine directed and produced the 2024 film "Girls State" with her partner, Jesse Moss. Streaming on Apple TV+, the film takes its name from the Girls State program, organized by American Legion Auxiliary departments across the U.S. Sessions are designed to educa...

Maria Maldonado Smith is the Chief Empowerment Officer of MMS Consulting and creator of the Executive Vision Imagery program. After 18 years of award-winning success in the corporate space, working as a sales leader for Fortune 500 companies across three different industries, Maria brings her unparalleled combination of experience to her proprietary process and interactive trainings, helping compa...

The creator, writer and host of her own web series/blog about travel, style and shopping, Ms. World Traveler Kerry Damiano has been to over 130 countries and all 50 states.  Her love of all things glamorous, which she weaves into every YouTube episode, stems from her decades long tie to the pageant community.  The recipient of the Legacy Award for over 25 years of contribution to the pageant indus...