Winning With Shopify

Winning With Shopify

Business EN ↓ 408 episodes

The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena since 2008, lives all things Shopify and will be sharing his knowledge. Most weeks we interview successful brands, partner with the top tech platforms and talk to some of the world's leading ecommerce experts.

Author

Winning With Shopify

Category

Business

Podcast website

wwspodcast.com

Latest episode

Jul 10, 2026

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Episodes

5 Simple Tweaks to 2X Your Shopify Sales - Fast! 14.03.2025

Want to double your Shopify revenue? In this episode, we’re breaking down five powerful strategies that can transform your store’s profitability fast. We’ll cover: 2:19 Six things to double your revenue overnight with Shopify 5:10 How to improve your Product Pages on Google Shopping 12:38 The secret to doubling your product prices without losing revenue 16:11 How to actually WIN with pre-order 19:...

Why Your SEO Sucks & What You Should Be Doing About It! 07.03.2025

This week Nick shares actionable insights to help you optimise your website for SEO and CRO. In this episode, we explore: 2:27 Key considerations when optimising SEO and CRO 4:21 The importance of seamless communication across teams 7:06 How to drive and analyse A/B tests for better decision-making 11:16 How to integrate Blog Content with SEO 15:58 How to manage Inventory on Shopify 16:44 Choosing...

Spinning Waste into Wealth: The Buffalo Wool Co’s Shopify Growth Story 21.02.2025

In this episode, we sit down with Ron Miskin, co-founder of The Buffalo Wool Co, to explore the journey of building a unique and thriving business. Ron shares how prioritising healthy processes has led to a sustainable and successful company, the strategies that helped double sales during COVID, and the evolution of their product range over time. We also dive into the power of customer reviews, un...

Increase Your Revenue 108% - The Secret Strategy That Shopify Brands Are Utilising 14.02.2025

Ready to take your Shopify store to the next level? This week we are joined by Sabir Semerkant, a seasoned e-commerce strategist. From co-founding VaynerCommerce with Gary Vaynerchuk, to scaling online businesses independently, Sabir has a wealth of knowledge. In this episode, Sabir shares his insights on how to grow your business using the latest Shopify innovations and offers an integrated guide...

The Future of Trust: Evolving Product & Customer Reviews in 2025 07.02.2025

In 2025, product reviews are more than just star ratings—they’re the foundation of trust in e-commerce. In this podcast, Nick is joined by Neil Bayton from JudgeMe, as they explore how product reviews are evolving in 2025 and why you need to review your reviews! We’ll dive into how to build trust on your website and uncover the real reason your customers buy your products. Plus, what’s the worst r...

Harnessing Ecommerce With A Physical Store - Bobo Design Studio's Amazing Shopify Story 31.01.2025

In today’s fast-paced world, building a real connection with your customers is more important than ever! In this episode we are joined by one of our very own amazing community member’s, Angie Chua from Bobo Design Studio. Join Angie & Nick as we explore the secrets of building one-to-one relationships with your customers, and creating real-time feedback loops. We also discuss blending eCommerc...

Blueprint to Ecom Growth in 2025: Honest Ecommerce x WWS Special 24.01.2025

This week is an Honest Ecommerce x Winning With Shopify special as we are joined by Chase Clymer! This episode is packed with actionable insights and straight talk about what to expect in 2025. We’ll kick things off with a review of Black Friday and Cyber Monday, unpacking lessons learned from the biggest shopping events of 2024. Nick & Chase then tackle the major challenges facing e-commerce...

Ecommerce in 2025: Expert Insights with Laurence Turner from Bloomberg 17.01.2025

Laurence Turner from Bloomberg joins us to unpack the crucial economic landscape retailers need to watch in 2025! Nick and Laurence explore the key differences between the US and UK markets and how these shifts are impacting global supply chains and tariffs. From the changing dynamics of the UK consumer market to the evolving strategies for product pricing in uncertain times. We discuss where the...

How One Fateful Tweet Snowballed into a Thriving Shopify Business! 10.01.2025

For our first episode of the year, we’re excited to welcome David Lindahl, Founder of  Rainier Watch. David has an incredible story about how a single tweet led to the creation of his successful Shopify business! Join Nick and David as they explore practical strategies for scaling your business in 2025 and beyond. Learn how to optimise operations with ChatGPT, run effective email campaigns, and ha...

Wrapping Up An Epic 2024, In Style! 20.12.2024

In our FINAL episode of the year, we take a look back at some of the standout moments that made this year so special! A massive thank you for tuning in—this show would mean nothing without our awesome WWS Community and we’ve got even bigger things in store for you in 2025! Wishing you a Merry Christmas, and we can’t wait to see you in 2025! Key takeaways: 0:00 A BIG Thank You 6:02 How To Effective...

JAW DROPPING BFCM Lessons from Shopify To Take Into Next Year! 13.12.2024

For the first time EVER there was a major difference between the US and UK markets over Black Friday weekend! With it being one of the best in the US and one of the worst in the UK, in this episode Nick breaks down the jaw-dropping Black Friday insights that can elevate your e-commerce game and help you win for next year! Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub...

How To Scale a Unique, Zero Stock, £8m Business to £20m+ 06.12.2024

This week we are joined by James Kearns, Managing Director of Rapanui Clothing. Rapanui is a sustainable, print-on-demand, fashion brand based in the Isle Of Wight. James and Nick share how to align your Shopify business with sustainability practices that not only benefit the environment but also resonate with today’s conscious consumers for scale. James also shares his insights on how to scale fr...

Influencer Gifting - The Low-Cost Strategy To Grow Your Shopify Store! 29.11.2024

Influencer gifting has become one of the most talked-about strategies in modern marketing, but how does it actually work? And how can brands make the most of it?! In this episode, we dive deep into the world of influencer gifting and explore its potential with Brett Owens, Founder of Afluencer. Nick & Brett cover the essentials of influencer gifting as a marketing strategy, including how it wo...

Building a 250x Margin Business & Becoming The Face of Shopify’s Ad Campaigns! 22.11.2024

In this episode we are joined by Hannah Perry, Owner of Floof Cotton Candy. Hannah shares her incredible journey of founding Floof, creating outstandingly unique products, going viral, getting featured by Shopify themselves, and growing her team! Tune into this episode to find out more about developing unique products, the power of organic marketing, how to manage full time staff, and how to manag...

500,000 Followers - No Ads! Scaling a Shopify Brand Through Organic Social 15.11.2024

This week we are joined by the very inspiring, Brianca Thorton, Owner of Bellis Botanicals. Brianca started Bellis Botanicals in April 2022 and in that time has turned her passion for craft and making nature inspired polymer clay and resin pieces into a business with almost 500,000 followers! Brianca is a storyteller showing the behind the scenes of running a creative business, and in this episode...

How To Prep Your Inventory For Peak! 08.11.2024

This week we are joined by EJ Ekhato from Inventory Planner to share insights on how to prep your inventory for peak! EJ & Nick discuss; - Optimising your inventory purchasing - Stop guessing inventory & start using data - Want to increase your profit? Talk to your vendors! - Inventory strategies for PEAK - Getting sales without having any stock - How to plan for post-peak & how to put...

TikTok Strategy For Shopify Brands - Masterclass With Megan @ Volashes 01.11.2024

This week we are joined by Megan, Founder of Volashes. Volashes are a handcrafted eyelash brand that was founded in 2017 and moved to selling products online during the 2020 pandemic. In this episode Megan shares the top 7 secrets to growing your brands social media following and get MILLIONS of views across your content organically. If you are looking to understand which social channels to focus...

Top Shopify Growth Strategies: How To Market Unsexy Products! 25.10.2024

This week we are joined by an outstanding brand that was listed on the Lightning 50 list of fastest growing Shopify brands in 2021! Nick is joined by Mikayla Moulton, Director of Marketing at trueCABLE. They dive into the methods trueCABLE have been using over the past few years to drive the highest ROI and scale their brand fast & sustainably! Whether you're looking to refine your market...

Social Growth Strategy: Creating 2 Years Of Shopify Sales From ONE Post! 18.10.2024

This week we are joined by Kim, Founder of Kim's Custom Caps, to share her inspiring story of how she founded her creative business and grew her brand through social media! Kim's story is incredibly inspiring - she started created crafts and after some time decided to niche in making custom graduation caps. Soon after, her content was reposted by Instagram themselves to 80 MILLION follow...

Ecom Expo 2024 Insights: Tips for Shopify Success 14.10.2024

In this episode we are doing something a little different... We recap and bring you the best bits from the Ecom Expo 2024, sharing marketing growth tips to help you grow your Shopify brand. Our host, Liv, speaks with the expert minds from UK leading brands such as Oreo, Mars Wrigley, Pizza Pilgrims, Lucky Saint, Rapanui and many more! Whether you're a seasoned Shopify store owner or just gett...

Shopify Growth Strategies: How Snaffling Pig's Revenue DOUBLED In 1 Year! 04.10.2024

We first came across Snaffling Pig when they were featured in the Lightning 50 list of fastest growing Shopify brands of 2021! Years on we are joined by their Head Of Marketing, George Wells, to discuss Shopify growth strategies and how Snaffling Pig has continue to grow and evolve in this ever changing landscape. In this episode Nick and George cover what is the secret sauce to success, how to kn...

Shopify SEO - 10 Easily Fixable Things, Missed By Most Brands. Get Ahead Now! 20.09.2024

In this episode Nick is joined by SEO consultant, Kieran Layton, from Spec Digital, to uncover the 10 things every brand is missing and can easily fix! From optimising product pages and collections to improving page speed and tracking, we discuss the most common SEO mistakes brands make and how to fix them. Learn how to improve your store's visibility on search engines, increase organic traff...

Maximising Shopify Sales with Paid Ads & Email: A Winning Combination With Portland Leather Goods 13.09.2024

This week we are joined by the legendary MacCoy Merkley, CMO of Portland Leather Goods. MacCoy came on the show a couple of years ago to share how they grew an email list from 600,000 to 1.5million in 4 months. In this episode, MacCoy and Nick discuss how to expand your Shopify store by combining the power of paid advertising with strategic email marketing techniques. We break down the best practi...

Micro Influencer Marketing: A Profitable Approach to Building a Shopify Brand 06.09.2024

In this episode we are joined by Adam Rosencrans from 2 Fur Doodie to explore the power of Micro Influencer Marketing! Nick and Adam discover how partnering with micro influencers can become a profitable strategy for building and scaling your Shopify brand. They break down the key benefits of micro influencer marketing, from cost-effective campaigns to authentic audience engagement. Learn how to i...

Shopify Advertising On Google; 3 Strategies To Scale Profitably! 30.08.2024

This week we are joined by PPC Expert, Dan Martin, from Spec to dive into Advertising your Shopify store on Google profitably! We break down three powerful strategies that will help you maximise your ad spend, drive high-quality traffic, and boost your sales without breaking the bank. Learn how to optimise your campaigns for better ROI, target the right audiences, and leverage Google’s advanced to...

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