Why I Social

One word to describe Melany Berger? According to her blog that word is snarky. That same blog,  MelanysGuydlines.com , is up for a Shorty Award the day many may be listening to this episode (4/2015). In all fairness, she already won the Vox Populi vote for most fan votes for the blogger category - so she's off to a great start.  Melany is also an Advisory Board member at the University of Arizona...

I've had the pleasure of knowing Alexandra Shinert for over 5+ years starting with her time as a student at King's College in Wilkes-Barre, Pennsylvania. In recent years, the way she has used social media has impressed me as she's built relationships and connections the way every student should.  As she approaches graduation from New York University with a Master of Arts Degree in  Media, Culture...

Gregory Galant the the co-creator and executive producer of The Shorty Awards honoring the best of social media. Greg's also the cofounder and CEO of Muck Rack, a digital PR and journalism platform. I had the pleasure of meeting Greg this past February at Social Media Week (NYC) and was impressed not only by his knowledge, but his passion for social media. In truth, I remain jealous of his status...

Amy Vernon spent over 20 years of her career in the journalism field before (as her LinkedIn profile describes so well) the Great Newspaper Culling of 2008. She seamlessly integrated herself into the digital age and has been a leader in the social media industry since.  Get to know Amy as we discuss the evolution of journalism, blogging and of course, bacon.  Connect with Amy on Twitter:   @AmyVer...

There's a cool new kat on the street these days and it goes by the name of Meerkat. The app took SXSW by storm and the man behind Meerkat joined Why I Social to give us a chance to get to know 27 year old entrepreneur (and of course, talk a little bit about Meerkat). This week's episode is a bit different than previous episodes as it also was a live Meerkat recording - so it's raw, real and unedit...

Dave Kerpen is an author, entrepreneur as well as a former reality television star (Paradise Hotel). His story is a unique one - as the story of his business begins with a marriage - to his wife and current Likeable Media CEO Carrie Kerpen. If I were to describe Dave in one word, it's quite simple.  Likeable.  Get to know Dave as we discuss starting Likeable Media, the New York Mets and how being...

Early on in Why I Social's episode collection is a spur of the moment episode (titled episode 3.5) and it was made around Community Manager Appreciation day. That episode was inspired by an idea suggested by this week's guest, Matt Black. This week's episode with Matt Black who works in the sports and entertainment industry. Matt is a member of the social beards and has been working to develop his...

Last week I was excited to bring in someone who was well-versed in the world of content and content strategty. It's safe to say I can say the same thing again this week. This week's episode with Ira Haberman, Director of Marketing at Atomic Reach, features an individual who has crafted his own success. Not only has he actually accomplished his dream job - something so few of us get to do in our li...

For the next two episodes, I'm excited to bring in some people who really get the idea of creating content. This week's episode with Erika Heald, a content marketer and social strategist, is no exception. Erika's unique background has seen her grow from freelancer to her current role as Head of Social Media and Content Marketing.  Get to know Erika as she talks living in San Fran, being a foodie,...

You name the conference, there's a good chance that Sid Hassim has covered it. Sid is a blogger, a social media strategist and a community manager. He's also one of the most authentic people I've ever had a chance to meet and one of the most fun guests the podcast has had to-date. Get to know Sid as he discusses social trends, what it means to be a disruptor, tells us a bit more about SMUN (Social...

The world of career services, recruiting and personal branding is a tricky one. No one knows that better than Mark Babbitt, CEO of YouTern. His journey to the role of CEO hasn't been an easy one and it's a story worth hearing. We also debate the stigma around the term "personal branding". Get to know Mark as he shares the origins of YouTern, great tips for building your personal brand and talks ab...

Hailing from the Windy City, Sarah Nagel (Sprout_Sarah) is a Social Marketing Specialist at Sprout Social. She is also the creator and host of #SproutChat which takes place every Wednesday at 2 p.m. CST.  Get to know Sarah as we talk all things Sprout life in Chicago and discusses the art that is the handwritten note. 

From Okinawa to Fort Worth, Christin Kardos offers years of experience in the social media and human resources world. She currently serves as Director of Social Media at Bay Leaf Digital. She was recently featured in a segment of the #AskGaryVee show.  Get to know Christin as we talk Community Manager Appreciation Day, the challenges of changing countries, collaboration and Gary Vaynerchuk.   

On This Episode of Why I Social  Tim McDonald currently serves as Purveyor of Purpose at Be The Change Revolutions. He has previously served as Director of Community at the Huffington Post and is the founder of My Community Manager.  Get to know Tim, whether he prefers Chicago or New York style pizza and learn about what No Kid Hungry is all about in Episode 4 of Why I Social. 

As a celebration of the heart and soul of social media (aka the community manager), I decided to have a bit of fun on this year's Community Manager Appreciation Day. I reached out to a couple of people on twitter using #CMAD and asked them to join me on the podcast.  This podcast is a celebration of what makes social go 24/7, 365 days a year. This is for you, Mr or Mrs. Community Manager. Enjoy. ...

On this episode of Why I Social - Ted Rubin Ted Rubin is a leading Social Marketing Strategist who has more than his fair share of social media leaders in the industry. He is perhaps best known for his coining of the phrase ROR (Return on Relationships).  If you've been in social media for even a short amount of time, you know the name Ted Rubin. Ted shares his experiences, the story behind ROR an...

On this episode of Why I Social:  Dom Garrett (@DomGarrett on Twitter) joins me to discuss the idea of being a digital connector, twitterchats and Gary Vaynerchuk being his social media sherpa . Dominick is an active social media personality and recently taken the Movy platform by storm with a plethura of content each day.  Get to know Dom today on Why I Social.   

And so it begins... The first episode of Why I Social introduces what you can expect to see in 2015 and how the podcast came to be. This is Why I Social!