What's Good Dough
What's Good Dough?
I quit my job for pizza. Should you? My name is Eidref Laxa and I am a Mobile Caterer, Ooni Ambassador, and Pan Pizza Champion. Pizza changed my life. I'm guessing that if you're here, it's already changed yours. I started this podcast to learn about pizza and starting a pizzeria. I’m not ready to open a brick and mortar just yet, but I’m still obsessed with learning from pizza operators. Because one day, I just might. I'm just busy doing other things first.
Author
What's Good Dough
Category
Podcast website
Latest episode
Jun 21, 2026
Where to listen?
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Episodes
From Home To Brick and Mortar in 2 Years with Robert Maleski of Millys Pizza In The Pan 12.08.2022 49:36
Robert Maleski started making pizza like any pandemic-born pizza maker. The difference in his story is that he's already operating out of his brick and mortar! When you are getting mentions from famous people over the city like Steve dolinsky and Louisa chu, you’re doing something right. Follow Robert https://www.instagram.com/millys_pizza_in_the_pan/ Sign up for Pizzaioli Pop Up Follow me on IG h...
How Pizza Turned My Life Around with Billy Zureikat of The Real Billy Z 05.08.2022 53:46
Billy was diagnosed with muscular dystrophy a rare disease that affected billy’s ability to walk, keep his balance and play basketball, something he was really passionate about. Since he could no longer go to the gym, he found an outlet through cooking. Fast forward to today, he is on a mission to help raise awareness and funds for muscular dystrophy through his food. He’s also using his platform...
Alex And Justin of Yukon Pizza- Just Send It: Creating New Menu Items, Food Incubators and Build Outs 29.07.2022 57:53
Alex and Justin talk about a 120 year old heirloom starter, using your network, food incubators, putting new items on a menu, and financials. Transcript www.whatsgooddough.com/yukon https://www.instagram.com/yukonpizza https://www.instagram.com/whatsgooddough Buy an Ooni! (Thank's for supporting the show!) https://ooni.com/?sscid=31k6_y2z7b&utm_medium=shareasale&utm_source=2800064&utm_campaign=123...
Ditching The Mobile Pizza Truck with Brent of Pizza Nerds (FKA Farm Fired Pizza) 22.07.2022 53:51
Brent is back on the show but now representing his one and only concept, Pizza Nerds- a reincarnation of his childhood in pizza form. We get his story on how fate brought him to his brick and mortar, his process for recipe development, and so many more great nuggets. https://www.instagram.com/pizzanerdsoh Buy an Ooni! (Thank's for supporting the show!) https://ooni.com/?sscid=31k6_y2z7b&utm_medium...
How To Market Your Pizzeria with Bruce Irving of Smart Pizza Marketing 15.07.2022 50:16
Bruce is the host of Smart Pizza Marketing and is an OG in the pizza game. He started his career very early on at an established pizzeria in Boston. Then he jumped around and eventually worked his way up to a managing partner at a different pizzeria. In this episode, we share not only his lessons in the pizza business but his transition from pizza maker to pizza marketer. https://www.instagram.com...
Mike Vaona @rosehillsourdough - Fermentation, Respiration, PH, Sourdough 08.07.2022 1:08:44
Today we make our way down the tip of mount stupid and learn just a little bit more about sourdough. We cover so many topics in this IG live and I really hope it helps some of you who are looking to nail down your sourdough pizza! https://rosehillsourdough.com/product/pizza-with-rosehill-sourdough/ https://rosehillsourdough.com/product/baking-with-rosehill-sourdough/ https://www.instagram.com/rose...
Ines Glaser @Lupa Cotta Community Is Essential For Business 01.07.2022 1:16:35
Charging $100 a head for catering events and serving food for famous people doesn’t come without paying your dues and finding your community to support you. Ines shares with us her rules in catering for a healthy and wealthy lifestyle. Tune in for a good one. Auto-Generated Transcript Available at www.whatsgooddough.com/ines Find Ines on IG www.instagram.com/lupacotta Add me on IG -https://www.ins...
Don’t Bet The House When Starting A Pizzeria with Adam Elpayaa of Piza Payaa 24.06.2022 56:38
I’m stoked to share this episode with you all because it is a nitty-gritty, to the point playbook of how to start a pizza business. Adam talks about how he found his calling for pizza and the training he did in the pandemic that gave him enough courage to make pizza out of his home and give it away. That led to an amazing story of how he was able to start up his unique pizza shop operating out of...
How Much Money Do You Need When Starting A Pizzeria in 2022 with Alex Koons of Hot Tongue PIzza 17.06.2022 1:06:37
Today we talk about how Alex opened up his brick and mortar in Los Angeles, CA in 2022. He talks about the struggles of keeping up with labor costs and how he uses social media marketing to grow his presence. Auto-Generated Transcript Available at www.whatsgooddough.com/alex https://howtoopenapizzashop.com/ https://www.alexkoons.com https://www.youtube.com/c/HOTTONGUETV https://instagram.com/hotto...
Sourdough Tips And My Huge Fails Meeting Dave Portnoy 10.06.2022 39:44
I've been working with sourdough for a little under a year and its been such an awesome journey. On today's episode, I share some of my workflow and a few of the things I've learned along the way to hopefully help you get more in tune with your sourdough! Also, I just recently got back from Boston and I'd love to share with you the story of how I met Dave Portnoy and the huge fails I experienced w...
What’s Good Flour? w/ Fred Mortati of Orlando Foods 03.06.2022 49:25
Alright CAPUTO fans and haters I welcome you to this episode with an open mind. Today I speak with Fred Mortati, President of Orlando Foods, the importer of Caputo Flour into America. In this quick episode, we talk about the premium flour, address some of the myths you heard, and finally we talk about what's going with the cost of flour in the world?! FULL TRANSCRIPT HERE Follow Orlando Foods -htt...
Arthur Bovino of NYC Best Pizza & Ooni- Pursue Pizza, Then Tell The World About It. 27.05.2022 1:18:08
Social Media Expert + Pizza FANATIC Arthur Bovino joins us today to make one thing clear- it's okay to market yourself/your pizzeria/your passion. But you have to come correct! In this episode, he shares his story with us of how he started pizza's most influential pizza list, gives advice on how to grow through marketing and PR, and finally encourages us to pursue our passion. For the full transcr...
From Graphic Designer to Pizza Designer - Jhy Coulter of Devoured Pizza 20.05.2022 1:07:42
Jhy had a career in graphic design. Rather than work for someone else, she now applies her talents in graphic design to her pizza business. We talk about how she's currently designing her mobile food truck and more! For the full transcript, visit www.whatsgooddough.com/jhy https://www.instagram.com/devouredpopup/ Add me on IG https://www.instagram.com/whatsgooddough Buy an Ooni! (Thank's for suppo...
When is it the right time to follow your dreams? with Liz Schuler of Kairos Pizza 13.05.2022 59:12
Kairos = Timeliness. When you are a full-time mother of 5, is it ever the right time to go into the pizza business? In today's episode, we talk with Liz about how she started her mobile catering business after falling in love with making pizza in the pandemic. We talk about her pizza education including her time over at Wood Fired University. She informs us about her mobile catering gig including...
Pizza Quest: My Never Ending Search for Perfect Pizza with Peter Reinhart 06.05.2022 1:09:13
In this episode, we talk about Peters travels in his ultimate search for pizza- we talk about pizza innovators both old school and new school. Finally, we talk about Peter’s new book Pizza Quest. This is an amazing episode you don’t want to miss! Get the book! Out Now! Pizza Quest: My Never Ending Search for Perfect Pizza https://amzn.to/3yeH2xh Add me on IG https://www.instagram.com/whatsgooddoug...
How to stay consistent in trying times with Ethan Speizer @NaturallyLeavenedPizza 04.05.2022 32:17
In part 2 of this conversation with Ethan (See part 1 here). We start the conversation discussing Ethan's weight loss journey and move on to family and finally a piece of advice that will keep you going whenever taking on a new venture. Follow Ethan @NaturallyLeavenedPizza https://instagram.com/naturallyleavenedpizza Add me on IG https://www.instagram.com/whatsgooddough Buy an Ooni! (Thank's for s...
Canotto Style Deep Dive with Ethan Spiezer @NaturallyLeavenedPizza 29.04.2022 52:20
I found Ethan on one of the Facebook pizza groups that I am a part of. Post after post, I just COULD NOT stop drooling at his canotto style pizza. I thought it would be fun to learn more about this style and how he does it with sourdough. Listen to Part 2 Early! Follow Ethan @NaturallyLeavenedPizza https://instagram.com/naturallyleavenedpizza Add me on IG https://www.instagram.com/whatsgooddough B...
How Light Beer and Kindness Won 1st Place in the Pan Division at Pizza Expo w/ Kenneth McFawn of Rad Pies 22.04.2022 30:14
There's no doubt that Kenneth made a well-executed pizza for his competition pie. He made a 100% hydrated Detroit pizza and received help from people like Slow Rise Pizza and Emmy Squared. But like as many restauranteurs say, good food is the price of entry. But is it possible that Kenneth managed to use his kindness and knowledge of beer to give him an edge in the competition? Listen in and you b...
Darina Garland and Kristian Tapaninaho of Ooni- The Start Up That Revolutionized PIzza 15.04.2022 52:46
Today I speak with Darina and Kristian, the co-founders of the world's # 1 pizza oven company. This conversation revolves around two parts, the modest start of Ooni Pizza Ovens and the company's plans for growth! We have a lot to learn from Darina and Kristian’s story- it is one of conviction, great business principles and values, and community. Follow Ooni https://www.instagram.com/oonihq Add me...
Shipping a New York Pizzeria to Pakistan with Omar Qadir of Famous O’s Pizza 08.04.2022 43:55
When I found out Omar owned a pizzeria in Karachi Pakistan, I didn't really think much of it. But then I put two and two together. This guy hangs around the likes of Felix Happy Bull PIzza and Serhan of Next Level Pizza... That's when it clicked. He didn't just have some crappy pizzeria across the seas. No, this dude is legit. You are going to hear of an amazing story of an individual who pays the...
Ghost Kitchen or Second Location? with Omar from Famous O’s Pizza 06.04.2022 7:20
Omar talks about why he's opening up a second location vs a ghost kitchen. I think he's absolutely right for what he wants to build. That said, I don't want people excluding the idea of a ghost kitchen when looking to expand. New episode this Friday sharing Omar's story! Add me on IGhttps://www.instagram.com/whatsgooddough Buy an Ooni! https://ooni.com/?sscid=31k6_y2z7b&utm_medium=shareasale&utm_s...
New York Pizza Association?! With Omar of Famous O’s Pizza 04.04.2022 8:32
Similar to the AVPN (Associazione Verace Pizza Napoletana) could New York benefit from forming a similar entity to protect the beloved New York Pizza? Add me on IGhttps://www.instagram.com/whatsgooddough Buy an Ooni! https://ooni.com/?sscid=31k6_y2z7b&utm_medium=shareasale&utm_source=2800064&utm_campaign=1232202 Get your Corto Olive Oil https://corto-olive.com/ Help Me Make A Better Show And Fill...
Mike Kurtz of Mike’s Hot Honey - The Power of Commitment 01.04.2022 33:00
We talk about the pivotal moments in growing pizza's favorite condiment. We learn about his decision-making process, especially as the CEO of such a large company. Finally, he gives one piece of advice at the end of the show that we all need to listen to. Follow Mike @ https://www.instagram.com/mikeshothoney Add me on IG https://www.instagram.com/whatsgooddough Buy an Ooni! https://ooni.com/?sscid...
Sarah Minnick of Lovely’s Fifty Fifty- Confidence, $4.00 ranch, and how to shop for vegetables 31.03.2022 55:27
Throughout the pandemic, Sarah Minnick made ~30,000 pies while open 3 days a week. As she prepares to open back up to 7 days a week, we talk about the struggles of assembling the right team to maintain the consistency of the prestigious Portland pizzeria. In our conversation, she breaks down the flour in her dough and its respective roles, how to shop for vegetables at a farmers market, and gives...
12 Powerful Interviews With Women at the Las Vegas Pizza Expo 26.03.2022 51:00
Thank you to the amazing women that gave me their time at the pizza expo! I hope to see you all continue to kill it! Timestamps and IG Accounts (1:57) Leah @pizzaleah707 (6:23) Miriam @TheZaReport (8:07) Donatella @Donatellaarpaia (10:13) Andrea @BkFreshGrocer (12:05) Maberly @BrooklynsBestLV (15:49) Liz @BrooklynsBestLV (18:28) Liryc @lirycnotlyric (21:13) Samantha @mezzalunawoodfiredpizza (27:34...
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