CrowdFarming
What the Field?! A podcast by CrowdFarming
Welcome to CrowdFarming's podcast, where we delve deep into the roots of sustainable living, organic agriculture, and regenerative farming practices. Join us as we explore the interconnectedness of our food systems and the planet. Through engaging conversations with leading experts, passionate farmers, and eco-conscious innovators, we cultivate insights into how to nurture the earth while feeding our communities. Discover the secrets of soil health, the power of regenerative organic agriculture, and the beauty of biodiversity as we sow the seeds of change together. Whether you're a seasoned ga...
Author
CrowdFarming
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Podcast website
Latest episode
Jun 17, 2026
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Episodes
Reforestation and Greenwashing: A Conversation with Hannah Wickes 07.12.2023 34:53
In this episode of "What The Field", Hannah Wickes, former CMO of Ecosia, guides us through the complexity behind reforestation, and the connection between forests and agriculture. She shares her approach to impact the business landscape, from established giants to entrepreneurs looking to change the status quo. Instagram: https://www.instagram.com/crowd_farming/ Blog: https://www.crowdf...
Sustainable and Healthy Diets: A Chat with WWF's Brent Loken 08.11.2023 35:21
In this episode, we engage with Brent Loken, the Global Food Lead Scientist at WWF, as he delves into the intricate world of food systems' impact. Loken's role spans nearly 100 countries, where he oversees food-related scientific endeavors, emphasizing the connection between research and actionable solutions while respecting global culinary traditions. Instagram: https://www.instagram....
Regenerative agriculture Rainforest Alliance 04.10.2023 33:00
Juliana Jaramillo leads the Rainforest Alliance's regenerative agriculture initiative. Some of you may be familiar with their "green frog" certification! We talked to her about the Rainforest Alliance's mission and her views on regenerative agriculture. Juliana emphasized its significance and how it's not a blanket solution and the approach must be adapted to local realiti...
Friedrich, ein Permakultur Pionier in Spanien 30.08.2023 38:06
Wir tauchen ein in das aufregende Leben und die Vision von Friedrich Lehmann, der auf den Feldern von Huelva, Spanien, wo er seine Finca hat, den Spitznamen "der verrückte Deutsche" trägt. Aber lass dich von seinem Spitznamen nicht täuschen, denn hinter dem Namen verbirgt sich ein erfahrener Landwirt und Visionär, der sich der Permakultur und seiner Naturverbundenheit verschrieben hat. ...
The regeneration of rural Europe 20.06.2023 27:26
Luis Leblanc Torres from the farmer collective Alvelal Foods lives in one of the driest areas of Europe, the Altiplano of Murcia. Together with his partners in crime, they are trying to get people back to their land, to combat the rural exodus. They see restoring the land as an opportunity for giving back while also harvesting and producing food. For Alvelal, regenerative agriculture is not just...
Europa mit den Klimafarmern regenerieren 07.06.2023 36:19
"Wir könnten den Klimawandeln tatsächlich sogar umkehren, wenn wir global regenerative Landwirtschaft betreiben" Philippe Birker, Mitbegründer von Climate Farmers, ist in Geilenkirchen groß geworden. Nach einem Studium in den Niederlanden und der Mitarbeit an Unternehmen wie Fairphone, kaufte er sich zusammen mit einer Gruppe von Freuden ein leerstehendes Dorf in Portugal, wo er begann,...
Plastics - The pros, the cons, the solutions 23.05.2023 36:41
Life in plastic...is obviously not fantastic. And yet we can't seem to live without it. In this episode we talk to Garance Boullenger, Project Manager Plastics Initiative at the Ellen MacArthur Foundation, about the complexities that are behind our obsession with plastic. Why is plastic being "demonized" in the first place? How helpful is recycling? What can be done to minimize plas...
Johannes' deutscher Quinoa-Traum 10.05.2023 33:13
Johannes Grenzebach beschloss eines Tages sich im Quinoa-Anbau zu versuchen. Was in Peru nichts Ungewöhnliches wäre ist für den jungen Landwirt ein Abenteuer - denn seine Felder befinden sich in Hessen. Als er mit seinen Freunden "Mudda Natur" gründet gibt es über den Anbau der oft als "Superfood" vermarkteten Pflanze in Deutschland noch rund kein Wissen, es ist kein leichtes...
B Corp - Greenwashing or game changer? 25.04.2023 25:56
B Corp is a global certification that certifies the social and environmental impact of a company, aiming to change the economic system towards accountability and a stronger community focus. More and more conscious consumers are looking out for the circled B on websites and products to determine whether a company is sustainable. But how easily is the certification handed out? What does B Corp real...
Olivenölmythen und die Mittelmeerdiät 13.04.2023 32:03
*Disclaimer: Due to popular demand, we have decided to do this episode in German, but we will still publish in English once a month! Die Mittelmeerdiät soll die beste Ernährungsform sein. Wie kommt man zu der Annahme? Warum spielt Olivenöl so eine große Rolle? Ist Olivenöl nicht krebserregend wenn es erhitzt wird? Und wie stehen die Verfechter der Mittelmeerdiät zu Fleischkonsum? All das und mehr...
Dismantling the cheese issue 28.03.2023 51:41
The topic of animal products has become a subject of heated discussions in the past decade. There’s a seemingly unbreachable chasm between vegans and meat lovers, farmers and politicians, climate scientists and nutritionists. While we don't sell meat at CrowdFarming, we do sell cheese. We are often confronted with whether that choice is in keeping with our sustainability ethos. This is why we...
No dig - healthy soil, happy gardener 07.03.2023 29:17
Charles Dowding, award-winning organic gardener, book author and creator of the “No Dig” method has a recommendation that will make all those looking to grow their own food very happy: leave your soil alone! In this podcast he explains to us why that is, what’s most important for our soil to be healthy, how to treat it and how to achieve a bountiful harvest without using any chemicals. We also ge...
Growth for good? 07.02.2023 22:42
In this episode, Alessio Terzi, Economist at the European Commission and author of "Growth for Good" talks about how we can reconcile economic growth with sustainability. While circularity and phasing out fossil fuels are important pillars of a green economy, we also need a determined society that demands to put nature first - "We need action from all sides". Some major questi...
Saving food, avoiding waste 16.01.2023 44:22
A shocking third of all the food produced worldwide is thrown away, while millions are starving. How did we get to this point? Why is it so hard to avoid food waste? And what is the difference between food waste and food loss? Too Good to Go's Helena Calvo shares her perspective with us and explains what the company is doing to make an impact. We discuss the complexities of the food waste i...
Season 1 Finale 27.12.2022 3:56
Goodbye season 1! After 15 episodes of learning, laughing and questioning, the first season of What The Field?! is coming to an end. Our amazing guests have taught us so much and opened our minds to new worlds and perspectives. We will be continuing the conversation! What was your favourite episode? Do share your thoughts with us! Instagram: https://www.instagram.com/crowd_farming/ Blog: https:/...
Of climate change and wildfires 20.12.2022 40:13
What is the connection between climate change and agriculture? Why are wildfires becoming more and more frequent in Europe? And what can we do about it? Dr. Emilio Chuvieco Salinero is the winner of the Jaume I Prize for Environmental Protection 2022 and a Professor of Geography. He is also the author of 33 books and 402 papers and serves as the scientific leader of the Fire CCI project of the Eu...
Local vs. European 05.12.2022 41:29
It is much more sustainable to buy all your food from local producers...or is it? In this episode, CrowdFarming's co-founders Gonzalo Urculo and Juliette Simonin are grilled on their business philosophy, why they sell Spanish oranges to Germans (and Brits and other fellow Europeans) and how they work with farmers across several countries. Some of the burning questions they answer include: Wha...
The impactful future of home deliveries and transport 15.11.2022 34:37
Have you ever wondered how much of an impact your home deliveries have? What role packaging plays in the great scheme of a more sustainable planet? Or what the transport of the future will look like? In this podcast Katja Busch, CCO of DHL and Head of CSI at DPDHL, shares her vision for making the transport sector more sustainable. Together with our co-founder and logistics expert Gonzalo Urculo...
Farmer Kim’s sweet & bitter tale of chocolate 25.10.2022 35:29
Kim Russell can almost be described as a modern-day Robin Hood. A restless Englishman who revived an old cocoa estate on the Caribbean island of Grenada and gave the land to the people. Who rants about "the corporates" and doesn't want his business to grow too much. Who bases his decisions on which materials to use on the social impact it will have on the locals because “worldwide t...
Heura and the rise of flexitarianism 03.10.2022 33:20
Bernat Añaños Martinez is Chief Social Movement Officer and co-founder of Heura Foods, a company that creates plant-based meat products with a Mediterranean twist. The motivation driving him and the people at Heura seems simple at first glance: For people to stop eating animals by providing the tastiest alternatives possible, akin in both texture and flavor to the meat products it seeks to replac...
Auro Chocolate - The story of an ethical cocoa business 12.09.2022 34:20
Chocolate might be a beloved indulgence but its production is an ethically questionable one. Kelly Go, co-founder and managing director of Auro Chocolate, is trying to change the status quo and has created a company that not only directly works with farmers, but also produces its products in the country it sources its cocoa from: The Philippines. In this episode, she tells us about the challenges...
Conversion to organic 22.08.2022 34:50
What does it take for a farmer to convert to organic? What are the main hurdles and why is it so hard sometimes? We talk to French vegetable farmer Tiphaine Quemener and Spanish almond farmer Pedro Liñan to learn about their personal experience with the conversion process as well as to Maxime Durand, co-founder of the French “conversion brand” BioDemain about the motivation behind his venture. In...
The power of the Mediterranean Diet 01.08.2022 55:23
PREDIMED author Dr. Miguel Ángel Martínez-González discusses the keys of the ”real” Mediterranean Diet and the role of extra virgin olive oil in preventive healthcare with us. Can the Mediterranean Diet help us live longer? What does extra virgen olive oil have to do with cardiovascular diseases, diabetes and breast cancer? What are some of the best and worst things we can eat from a health per...
Why regenerative agriculture is worth the hype 11.07.2022 39:37
Alfonso Chico de Guzman, regenerative agriculture expert, farmer and co-founder of La Junquera, shares his journey to regenerative farming and explains how he was able to start transforming various plots of his dry and arid lands into thriving fields . How can we fight desertification? What are the main arguments for and against regenerative agriculture? Why is the "one size fits all"...
The thing with everybody's favourite addiction 16.06.2022 29:00
We talk to Maria Palacio, CEO and co-founder of Progeny Coffee, about one of the world's favourite beverages. She shares her story and lets us in on the secret to quality coffee beans. Did you know that coffee is rated by a score that goes from 1 to 100? What is the criteria for coffee to be considered specialty coffee? How can you tell if a coffee is overroasted? And what does roast have to...
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