Wedding Pro CEO | Building Profitable Wedding Businesses

On today's podcast, I am talking all about the "Engagement Gap". I'm going to give you 3 very practical, tangible strategies that you can implement today to not only help you to overcome the engagement gap, but I'm going so far as to say that I believe by using these strategies that you can double the revenue in your wedding business!!! =============================== EPIS...

In this episode, I'm the guest on Laylee Emadi's podcast, So Here's the Thing. Laylee is a photographer turned educator who now teaches coaches how to speak on stages and build better courses. We kick off with a discussion about my personal journey into becoming a coach, where I share the pivot, the pitfalls, and my most unpopular opinion of the wedding industry. It's a candid...

In today's episode, I had the pleasure of being a guest on the Wedding Pros who are Ready to Grow podcast with Becca Pountney. We discussed the power of reels and creating videos that convert. Welcome to the Wedding Pro CEO podcast! I'm Brandee Gaar, your host, and my mission is to help wedding industry entrepreneurs build profitable businesses they love. Every year on this show, we like...

Hey there, CEO! In today's episode, I'm thrilled to introduce you to the She Calls Her Shots podcast with Krista Marie. Krista and I had an amazing conversation about a topic that resonates with all of us: how to protect our time while growing our revenue. Trust me, we all need this! Every year on this show, we like to spend a month where we highlight other industry podcasts that we love...

Hey there, CEOs. Welcome to the Wedding Pro CEO podcast. Every year on this show, we like to take a month where we highlight other industry podcasts that we love, and I know you will too. Today, I'm so excited to showcase the Confetti Hour podcast with Renée Sabo. I was a guest on her show or this year where we talked all about my favorite topic, profit. We're dishing all the dirt on the...

Hey there, CEOs!! I am thrilled to have you here as we dive into some game-changing strategies that will take your financial game to the next level. Today, I want to focus on three simple yet powerful tips that will help you build personal wealth without any additional costs. So, let's get started! Tip number one is all about opening a business credit card. I'll be sharing why a business...

Hey there CEO's! In this episode, I had the pleasure of interviewing Tom Chelednik from the Knot and WeddingWire. We delved into the common issue of wedding professionals not being able to book clients and explored effective lead generation strategies. Tom stressed the importance of understanding your ideal client and aligning your marketing with their preferences and interests. By showcasing...

I am thrilled to have my dear friend and SEO expert, Sara Dunn from Sara Does SEO, joining me today. We're going to unveil the secrets behind effectively using AI in your wedding business and discuss the dos and don'ts of using it. (hint: don't copy and paste) Many of you have reached out to me, curious about how AI can benefit your wedding business. Well, wonder no more! Sara and I...

In this episode, we dive into a common frustration: why isn't your wedding business growing? As wedding professionals, we work tirelessly, often sacrificing our weekends and free time to create unforgettable events. But what if I told you that your business isn't reaching its full potential because your mindset is holding you back? Picture this: a TikTok video featuring a snake shedding...

Today's guest is Christy Bowie, and guess what? We're diving into one of my absolute favorite topics: finances! Christy is a fractional CFO, which means she's an expert in managing your goals pertaining to all things money, taxes, and financial planning.  If you're wondering how a fractional CFO fits into your existing financial structure, it's simple. You already have a b...

Becoming a great leader is essential for wedding industry entrepreneurs who want to build successful businesses and create time freedom. On today's show, I am talking about, five tips for being a great leader. Five practical tips that can be implemented right away to transform your leadership skills and elevate your team!!! Share your thoughts or your top tips on being a great leader in The W...

Meet Carrie Flynn, a former public school teacher turned fractional CMO and business consultant specializing in marketing and scaling strategies for service-based businesses. With a passion for helping service based entrepreneurs transition from growth to scaling, Carrie founded Virtual Simplicity, where she assists business owners in building their legacy businesses. Her journey from teaching to...

On today's episode, I am talking with Carissa Kruse about the importance of funnels in the wedding industry. Carissa is a sales and backend funnel strategy expert for wedding professionals who helps them book more weddings without constantly chasing leads. Carissa and I, discuss the three main funnels that wedding entrepreneurs need in their businesses: the cold funnel (excite and attract), t...

Hello CEOs!! In this episode, I discuss the biggest challenge I faced when running my wedding business: feeling overwhelmed, even with a large team. I realized that I was managing tasks instead of managing people, which meant that even when I delegated tasks to my team, I was still overwhelmed with work. To solve this problem, I started delegating roles instead of tasks. By assigning specific role...

In this episode, we have a special guest, Andrea Shah, who is a wedding pro copywriter. Andrea and I will be discussing the importance of creating effective copy that can attract your ideal couple and how to weed out couples who may not be the right fit for you. We will also delve into the significance of warming up potential clients and creating a great first impression through your website copy...

Today I am talking to Krista Marie. She is a photographer and a coach for photographers and course creators. We are talking all about how to get back on track with your goals after burnout or exhaustion knocks us off course. We can all agree that happens, right? Sometimes personal responsibilities have us mentally scrambled leaving us overwhelmed and burned out!!  Or maybe your goals weren't...

Today we are concluding our three part Make More Money Series. In part 3 we are learning all about how to CHARGE MORE in your wedding business. This is going to be such a juicy episode!! I'm going to share with you the exact steps you need to do to start charging more for your services to maximize you profitability in your wedding business. Download the Profitable Packages Calculator HERE and...

Welcome to part two of the Make More Money series, and in this three part series we're breaking down three different ways that you can make MORE money in your wedding business!!  Couldn't we all stand to make a little more money in our wedding business!? BEFORE YOU LISTEN: This is part two. If you have not yet listened to part one, to go back and listen to episode 179 where I talk all ab...

Today starts a three part series here on the podcast that I'm calling the Make More Money series because couldn't we all use a little bit more money in our wedding business? I know you are tired of working long hours and not seeing the results you want in your wedding business? (I was!) Do you feel like you're always hustling but not making enough money?  In this three-part Make Mor...

I wanna ask you, have you ever thought of writing a book? If you've been in the industry for any amount of time, you've likely been told by a friend or a coworker that you should write a book. There's so many crazy things that happen to us in this industry, right? And putting it all in a book just sounds like such a great idea. But then you start to think, maybe that's a lot of...

Are you on Tiktok? I'm talking with Meagan Culkin from Magnolia Collective, and she has mastered TikTok and how to use it for her wedding planning business.  She tells us all about how she first got on TikTok. How she first went viral, what kind of videos she makes, and we talk all about how she has found a significant return on her investment of time as well as how she uses TikTok with her t...

I want to share three mistakes that I see happening so often in the wedding industry. I work with so many wedding pros and I absolutely love getting to like, dig into their business and really figure out what is causing some of their stress. That stress is created by either lack of profit or a lack of time. Sometimes  just plain old overwhelm or burnout occurs too. As a wedding pro coach, I see th...

Today I am being interviewed by Dallas Roy of, Details by Dallas Marketing Firm. This is such a fun conversation!!! Dallas has a group of mostly seasoned wedding planners that submit questions to her.  She then interviews wedding pros, asking them the questions and then publishes the answers to teach her audience all about building successful wedding industry businesses. She reached out and asked...

The best laid plans are revisited and monitored. Now back on episode 167 of the Wedding Pro CEO Podcast, I shared with you how I set my goals every single year and how I goal set with my accelerator members as well. Today, on this Short episode, we will be tracking & pacing those goals together for the first quarter of the year. Use this practice to develop better business habits. Let's c...

Tahnee Sanders, a journalist turned floral designer-turned creative entrepreneur, takes a bold career pivot and starts the Strategy Studio to help female-founded creative service providers communicate their value, charge what they're worth, and run more profitable, sustainable businesses - all while navigating the unique customer lifecycle of the wedding industry. "Are you exhausted or a...