Brandee Gaar
Wedding Pro CEO | Building Profitable Wedding Businesses
Dive deep into the wedding industry and learn actionable tips from host Brandee Gaar and guest wedding pro CEOs that will enable you take your wedding business to new heights! Uncover the proven strategies, insights, and stories of successful wedding professionals who have built thriving businesses in this dynamic and competitive market. Each week, Brandee Gaar, a seasoned wedding industry expert and CEO of Blush by Brandee Gaar, brings you exclusive interviews with top wedding industry pros! This weekly podcast is for wedding pros. Here from planners, venue owners, photographers, florists...
Where to listen?
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Episodes
123. Using data to drive your marketing decisions. 01.03.2022 31:54
I hope you brought your big girl/boy pants today because we’re digging into a bit of a complicated topic: using data to drive your marketing. Christie Osborne, our amazing guest and the founder of Mountainside Marketing, is going to teach us how to use numbers to grow and scale your business online, and how it can enhance your marketing significantly ! Now, I don’t want this to scare you. I know t...
S8. What are you willing to sacrifice? 24.02.2022 11:32
For everything we have in life, something else had to be sacrificed. For every yes, there had to be a no. As you're building your business, have you thought about what you're willing to sacrifice to achieve the success you want? Or have you even defined what success means to you? I'm sharing my thoughts in this Thursday short to inspire you to define success, and create a plan to...
122. When your mess becomes your message. 22.02.2022 45:39
Today, we have a special guest: Margaux Fraise of Harmony Creative Studio and the founder of the well-known Wedding Summit Series! It’s a special episode because Margaux is opening up about the incredible challenges she went through while she was running her business, including undergoing treatment for Stage IV cancer, and how these challenges became the inspiration behind the way she runs her bus...
S7. You're scaring your clients! 17.02.2022 10:03
This Thursday short is possibly going to get me a bit of flack as I definitely have an unpopular opinion on this BUT, I think that as an industry we're losing sight of what it means to provide impeccable customer service. Listen in to hear my thoughts and how you can make sure you're not doing this in your business. ----- Hey there CEOs it’s Brandee and I have just a quick note for newe...
121. But what about actually servicing our clients? 15.02.2022 30:44
Our guest today, Irene Tyndale, is one of the most positive and encouraging people I know, and I’m thrilled that you’re here to tune in to our conversation today! In this episode, Irene shares her story about she went from getting fired from working at a hotel to one of Georgia’s most successful wedding planners and business mentors. She is also talking about a topic that I actually don’t focus on...
S6. Some lessons are learned the hard way. 10.02.2022 16:02
In today's short, I'm following up from last week's episode to share with you HOW I got out of the muck. What I did to take a step back, look at my business from the top down and re-assess what things needed to stay on my plate and which needed to be re-delegated. ----- Hey there CEOs it’s Brandee and I have just a quick note for newer listeners. The show used to be called The Sh...
120. Mistakes you're making in your business (and how to fix them!) 08.02.2022 40:15
Hey podcast friends, today is a super special episode because we have a returning guest on the podcast: Megan Gillikin! Megan is the founder of The Planner’s Vault and host of the Weddings For Real podcast. Don’t worry if you’re not a wedding planner or even in the wedding industry — this episode is for everyone in all stages of business. Today, we’re talking about the three mistakes creative entr...
S5. I'm sitting in the muck. 03.02.2022 12:51
Today I'm sharing a bit of the REAL honest truth of what it can be like to run a business in today's crazy world. I don't often pull back the curtain on the dark side of business because I love to show up in a way that encourages you to be the best you can be. But today I'm putting it all out there and telling you the truth about why your business NEEDS you to show up as the...
119. Why your business NEEDS systems! 01.02.2022 27:01
Friends, we are in for a treat today because we have the one and only Jennifer Taylor in the studio! For those of you who don’t know her already, I’m so excited for you to get to know her and the brilliant way she handles all the backend of running a wedding planning business. As business owners, you know all too well that running your business isn’t as simple as serving your clients with your tal...
S4. Get yourself a cheer squad! 27.01.2022 7:22
"If your circle is not cheering the loudest, get yourself a new circle!" ----- Hey there CEOs it’s Brandee and I have just a quick note for newer listeners. The show used to be called The She Who Dares Podcast but on May 5, 2022 we changed the name to The Wedding Pro CEO Podcast to better reflect my mission to help Wedding Industry Entrepreneurs scale a profitable business they love. T...
118. 3 blogging myths: debunked! 25.01.2022 42:51
As I’ve been getting much more interested in SEO and my companies’ strategy around it, I’ve been inviting more SEO experts to the podcast to learn along with all of you about SEO! Before really getting into it, I didn’t think it was the most exciting topic — and I know I’m not alone in thinking that. However, after talking to some great SEO experts, like Adrienna McDermott who is our guest today,...
S3. What does it even mean to work ON your business? 20.01.2022 13:58
You've likely heard over and over that as the CEO of your business you need to work ON your business more than you work IN your business. But what does that even mean? What is the difference between these tasks? In this episode, I'm breaking down exactly what I do during my CEO days and what I encourage my CEO Mastermind members to to do as well. Brandee's CEO Mastermind Group Ki...
117. SEO strategies you can't live without! w/ Sara Dunn 18.01.2022 43:20
As SEO expert for wedding professionals, Sara Dunn, will teach us today that SEO isn’t as simple as stuffing your website with a single keyword. There are quite a few pieces to the puzzle. However, she’ll also teach us that we often overcomplicate the process, especially if we’re just getting started on trying to rank better on Google! I think I speak for most of us — including me! — when I say th...
S2. "No." is a definite maybe! 13.01.2022 7:46
Today's Thursday Short is focused on persistence. As an entrepreneur, do you take a "no" as no or do you see it as a way to re-route and re-focus your efforts to get that yes? Often we can feel like we're failing when someone tells us no but really it's just an opportunity for you to come back bigger and better next time! ----- Hey there CEOs it’s Brandee and I have jus...
116. When hustle and grit is all you have 11.01.2022 24:57
I have not just one guest on the show today, but two amazing guests : Courtney Hopper and Dana Kadwell, the sisters and brains behind Hustle and Gather! Today, they’re sharing their incredible story about how they created their wedding businesses by using their very own funding from being teachers. They went from not sure about how they were going to make their dreams come true to now, running sev...
S1. Talent will only get you so far 06.01.2022 8:45
Welcome to our very first Thursday Short! These quick, bite-sized episodes are meant to inspire you as you build the business you're dreaming of! Today's episode is meant to be a gut check moment for us as business owners. Why on earth do we have our own business anyway?? What drives you? What makes you keep going when it all gets so HARD? Watch the full Elon Musk episode here . Ta...
115. New YEAR, new GOALS!! 04.01.2022 24:57
Today’s episode is a little bit different from what you’re used to hearing from me, but I thought, now that we’re in the new year, we should just sit down for a casual chit-chat about what’s to come this year! I have a few exciting announcements and some updates about what’s to come for this podcast in 2022. I’m so excited and feeling grateful for all of you, my listeners, and I hope you’re excite...
114. How to increase your productivity! 28.12.2021 28:46
Today on the podcast, we’re talking about a topic that’s very near and dear to my heart: systems and organization! Angela Mondor is the founder of Geeky Girl, and she helps business owners keep their businesses and projects on task. She’s also a vetted Clickup consultant, and that’s the focus of our topic today! I’m only vaguely familiar with Clickup, but I’m a project management software aficiona...
113. Finding your passion within 21.12.2021 26:00
Today's guest was such a treat to have on the podcast. Sanya Percic of Ellwed Magazine is here today to share her inspirational story of changing career paths, in a new country, among people who didn't speak the same language, and with no funding. She's truly come such a long way since the start of her career in the wedding industry, and I know you'll find a lot of inspiration...
112. Using emotional marketing to attract your ideal client 14.12.2021 42:44
I'm so excited to have you tune in to this week's episode because Renée Sabo is going to teach you all about emotional marketing, and how to use it to attract more of your ideal clients! Marketing in a creative industry is a bit different than most other markets — listing out bullet points that explain our services isn't usually enough to help us book the type of clients we want to...
111. Why you MUST be using email marketing! 07.12.2021 35:16
I have been eagerly waiting to share this episode with you all because we have the brilliant email marketing master, Shannon “Vondy” Vonderach! Shannon teaches creative entrepreneurs and wedding professionals how to cultivate engaging email lists that not only creates a sense of community but also a list you can make income from! In this episode, we talk about what email marketing is, how to start...
110. SIX tips for mastering the sales call 30.11.2021 36:43
Friends, do I have a special guest for you today because we’re featuring someone who is excellent at sales calls! Meet Carissa Woo, founder and lead photographer of Carissa Woo Photography. I am thrilled to have her in the studio because Carissa is an OG wedding pro . She's been in the wedding industry for over a decade, so you bet she is very familiar with growing and sustaining a business....
109. Does your marketing have a strategy? 23.11.2021 38:32
Seeing that we’re smack dab in the middle of the holiday season, I wanted to share my exact strategy (literally, step-by-step!) on how we stay consistent with our marketing strategy at my coaching business, Brandee Gaar, and my wedding planning company, Blush. I knew I had to sit down and record this episode because it’s been a huge topic of interest in our CEO Mastermind Group. We are busy entrep...
108. Do you have a hobby, side hustle or a business? 16.11.2021 38:25
I invited Braden Drake, a CA-licensed attorney and tax professional, to sit down in the studio to break down what it means to have a part-time versus full-time business. He is also going to demystify a lot of complicated (but necessary) topics such as what you actually need to set up your business legally, how to figure out what your tax implications are, and the truth about bookkeeping. In realit...
107. What does your brand say about you? 09.11.2021 33:51
Maybe our guest for today seems familiar to you, and you would be right! We’ve had the lovely Amanda Shuman of Carrylove Designs on the She Who Dares podcast before to talk about the 4 Phases of Creating a Cohesive Brand. And today, we’re taking a deeper dive into that conversation because we are talking about the two rebrands my businesses just went through! That’s right — both Blush and my own c...
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