WMR.FM Formerly Webmaster Radio
Webcology
Webcology takes a deeper look at the ecosystem of the Internet as it affects webmasters and web marketers from the points of view of two well known web marketers, Jim Hedger and Dave Davies. Based on interviews with special high-profile guests or panels, Webcology introduces, explores and explains how the various segments of the web marketing world work.
Author
WMR.FM Formerly Webmaster Radio
Category
Podcast website
Latest episode
Jul 9, 2026
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Episodes
Google Antitrust Investigation 18.02.2011 54:50
Jim and Dave analyze the JCPenney SEO controversy, plus The Texas attorney general is leading an antitrust investigation of Google wants to know how Google determines the prices for its AdWords paid search advertising program and how sites are ranked in Google's search results. Also, tune in for a stimulating conversation on linkbuilding with SEOMoz founder Rand Fishkin. Advertising Inquiries:...
Google Marketing Executive Missing in Egypt 04.02.2011 24:16
Jim and Dave discuss the disappearance of the Head of Marketing for the Middle East and North Africa for Google, Wael Ghonim, a young Google executive who has vanished among the chaos in Cairo in the middle of civil unrest. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Conversion Optimization and Sketchy SEO 20.01.2011 0:01
Jim and Dave discuss Conversion Optimization, improving bounce rates and updating websites, plus they discuss Groupon Target Department Stores expansion into Canada They also discuss a SEORoundtable post that talks about Googles Matt Cutts and JohnMu are forced to out a sketchy SEO company. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Integrated Marketing 13.01.2011 57:26
Jim speaks with Liana Evans, CEO, and Becky Ryan, COO of LiBeck Integrated Marketing, which provides integrated marketing services that focus on cohesively bringing all marketing channels together. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Internet Marketing Year in Review 2010 30.12.2010 56:20
New Technology, Mobile Paid Ads, Changes Predicted to come among one of the major search engines as Jim and Dave give their Internet Marketing Year in Review with a look into 2011. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Net Neutrality Passes 23.12.2010 59:40
This week, FCC Commissioners voted 3-2 to approve controversial net neutrality rules. Jim and give opposing views on the new rules imposed. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Search Headlines of 2010 16.12.2010 55:59
Search Headlines of 2010 including changes in the Google algorithm,the ongoing evolution of social media , the attempted purchase of Groupon and internet privacy are discussed. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Leveraging Trust For Better Conversion 02.12.2010 51:16
Leveraging Trust For Better Conversion as we talk to Shane Keats, research analyst at McAfee.com, about McAfee Secure and how online retailers can increase their conversion rates during the Holidays by leveraging trust marks. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Google Boutiques Launch 18.11.2010 52:18
Google Boutiques Launches as Boutiques.com: a personalized shopping experience that lets you find and discover fashion goods, by creating your own curated boutique or through a collection of boutiques curated by taste-makers—celebrities, stylists, designers and fashion bloggers. Jim and Dave also speak with the author of the book The Last Original Idea: A Cynic’s View of Internet Marketing, Alan...
Veterans Day Call to Action 11.11.2010 1:00:22
Veterans Day Call to Action as Jim speaks out about the issues that veterans are dealing with lack of government support and funding. Also, what the broadcast networks think of Google TV and more. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Twitter Promoted Tweets in Google 04.11.2010 57:45
Twitter Promoted Tweets in Google with Local seach expert Michael Mire from admiregroup and getlisted.net, plus a discussion on Blekko and a Michael Gray blog post entitled Is Flash Bad for SEO? Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Google Places Incorporated Into Organic SERPs 28.10.2010 1:05:17
Google Places incorporated into the organic SERPs. as Google makes some major changes in how they will display their local search results. Jim and Dave analyze the changes with Melissa Fach from SEOAware. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Facebook Freedom of Information 27.10.2010 54:04
Jim and Dave discuss how Facebook announced Wednesday that its 500 million users can request information tied to their user IDs be sent via an e-mail., including likes, wall posts, friends list, as well as shared photos, articles, videos, etc. Plus, they discuss a blog post from Search Engine Journal that says Search Engine Journal is A Slap in the SEO Face. Advertising Inquiries: https://redcircl...
Google Income Shifting Through Tax Loopholes 21.10.2010 55:21
Google cut its taxes by 3.1 billion dollars in the last three years using a technique that moves most of its foreign profits through Ireland and the Netherlands to Bermuda, Jim explains. Plus an interview with the makers of a new Link Building Toolset, Ontolo co-founders Garrett French and Ben Willis. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/priv...
Bing Uses Facebook Data in Search 14.10.2010 55:03
Bing Uses Facebook Data in Search as Jim and Dave discuss a recent Web Pro News blog post entitled Are Social Signals the New PageRank? Also, Marissa Mayer vice president of search and user experience for Google has changed roles in the company to head up Googles local service operations. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Google Instant: One Week Later 30.09.2010 54:04
Jim and Dave discuss a recent blog post Jessica Bowman of SEOinHouse entitled Google Instant: One Week Later, Thinking About Keyword Research. They also delve into the new relationship with WordPress and Microsoft Windows Live. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Wiki-Brands 23.09.2010 55:35
Jim speaks with Sean Moffitt and Mike Dover, the authors of the upcoming book called Wiki-Brands: Reinventing Your Company in a Customer-Driven Marketplace. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
New Twitter Interface 16.09.2010 54:33
Kristine Schachinger, CEO of SitesWithoutWalls.com, whom you remember was featured previously on the program sharing her personal experience with social media, Twitter and the Iranian Election Crisis of 2009. She is back to discuss the announcement of Twitter rolling out a new version of its web interface. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com...
Google Instant: Good or Bad for SEO? 09.09.2010 59:14
Jim and Dave weight the good and bad of the newly launched Google Instant and how it will affect SEO. Google Instant is a new search enhancement that shows results as you type. We are pushing the limits of our technology and infrastructure to help you get better search results, faster. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Advanced SEO with Gabriel Goldenberg 02.09.2010 53:58
Jim welcomes Gabriel Goldenberg, a 21 year old law student who sells professional SEO services through his blog SEO ROI. Gabriel discusses his plans for writing an advanced SEO book. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
SES San Francisco 2010 Review 26.08.2010 56:14
Jim recaps his visit to SES San Francisco 2010 and he compares and contrasts the difference in having the show hosted in San Francisco after leaving San Jose. Dave vents on a click fraud issue and they go over some recent developments coming out of Google. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Robert Scoble: Tech Evangelist 12.08.2010 59:04
Robert Scoble is a top 100 tech blogger, technical evangelist, and author, best known for his blog, Scobleizer. Jim speaks candidly to Robert about his time , as a technical evangelist at Microsoft, his thoughts on blogging , social media, net neutrality, and the philosophy behind being a evangelist. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/priva...
SEW Site Labs at SES San Francisco 2010 05.08.2010 53:52
SEW Labs are a totally new track, sourced exclusively from the Search Engine Watch community, and SEW chief editor Jonathan Allen introduces us to the new concept coming to SES San Francisco 2010. Jim and Dave discusses Google-Verizon talks on net neutrality which spark a firestorm of debate. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Strategies for Engaging in Social Media Marketing 22.07.2010 54:40
Jim and Dave interview Liana Evans of Serengeti Communications, and author of Social Media Marketing: Strategies for Engaging in Facebook, Twitter and Other Social Media. They are also joined by Local search expert Michael Mire, President of AdMire Marketing. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Yahoo Switch to Bing Results 15.07.2010 55:26
Jim and Dave discuss what was expected to be inevitable following the Yahoo-Bing deal, that Yahoo is making the Switch to Organic Search Results from Bing. Plus, Lisa Barone gets a message from the Old Spice guy and the product is promoted via social media outlets YouTube and Twitter. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
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