Web Presence Rockstars

Is your website spammy? Are you using spammy tactics to increase your organic search traffic? Do you even know what spammy tactics are? Google's latest core update just rolled out and it's mission is to reduce spam in search results by 40%! You could inadvertanly get caught up in this if you are using spammy tactics - even if you don't realize it. Listen in as Mistie explains the purpo...

Is your WordPress website wonked out? Do you even know? This episode is for you then! Mistie talks about how to prevent your WordPress website from getting wonky in the first place and what to do to fix it. Spoiler alert - if you're doing just one super easy thing daily, you're already on top of your website game. Have questions? Leave a voice message by clicking on the link below. Thanks...

Happy New Year Y'all! If one of your goals this year is to get more traffic to your website then click now to listen. This episode is all about how to know if your website is performing and getting traffic, and if you're not using any type of tracking tools then you will never know if your website is getting traffic. With the use of free tracking tools like Google Analytics and Google Sear...

It's the 50th Episode of the Web Presence Rockstars Podcast! Woohoo! Mistie talks about feeling stuck, pivoting, planning and sticking to a schedule when it comes to content creation. But most of all, this episode is a kick in the butt about why you're stuck, how to get out of your own way and how to grow your business into the way you imagined it to be. Life lessons and daily struggles ha...

Ok so the Search Console may be part of this discussion but, there's some other super important tools you need in order to properly optimize your website. Mistie talks about the backend code and structure of your website and why learning the basics of HTML and CSS will help you a lot more than doing keyword research. Tips and tangents galore in this episode! Find out why forcing a content post...

Have you been using AI to generate your content? How has it been working for you? Increased rankings, decreased rankings? Well...Google released their guidance regarding AI for content creation on February 9, 2023. In case y'all missed it, Mistie goes over it in this episode. And if you want to read it yourself, here's the link: https://developers.google.com/search/blog/2023/02/google-sear...

Have you tried AI Content Creation? There's lots of options out there for sure.  In this episode, Mistie uses Canva Magic Write to create some content.  Listen in to see what she searched and the results that were given.  If you listened to Episode 46, the 2022 Recap, then you know that our opinion of AI content creation is that its good for writers block or a jumping off point to c...

This episodes covers all the new tools, updates, options, etc. that happened in 2022 including Google Algorithm updates, Helpful Content, AI, Search Console updates, website platform updates, content creation and the GA4 just to name a few.  Mistie goes over this in depth and gives her opinions and what to do's for 2023.  It's loaded with tons of information you will find helpful whether...

This Snippet Episode is about the Google Business Profile Manager aka Google My Business.  I go over how to claim and verify your Business Profile Manager account, how to set it up, how to reply to reviews and other best practices.  Google Business Profile Manager is the best way to get your business out there to your local community! Check it out now! Also - an announcement...starting n...

Today I wanted to talk a little about LinkedIn, like features, functionalities, post insights reporting...all the fun stuff! Are you on LinkedIn? Have your run ads there? Let me know by clicking the link below to leave a voice message.  Thanks for listening! Happy Website-ing!

Yep.  All this morning.  The landing page, the workflow, the email, the worksheets and I recorded the podcast.  I know right? So it's a fun little experimental challenge designed to get you thinking and creating original content, incorporating it in different areas of your website and using the Search Console to see if you get ranked for it and if your website traffic increases.  One phrase a day....

A few days ago, Instagram updated its algorithm to give preference to original content.  Google has been doing this for years.  The tl;dr version of this is original content is good and you should create your own content.  Don't be a copycat for the purpose of getting more likes, views, comments, followers, what have you.  In today's marketing world, original content goes a lot...

CSS stands for Cascading Style Sheet and every modern website has a CSS file.  I go over what it is and the how to's, do's and don'ts in this Snippet episode so tune in!  Click the link below to leave a voice message.  Thanks for listening! Happy Website-ing!!

It's the 40th episode...wow! Thanks for following and listening! You all are amazing and I'm so grateful.   Today, I explain step by step how to compress and resize images using the paid version of Canva.  I am not an affiliate of Canva, I just use it a lot and I think it's a great tool to prepare images for websites - and you all know it drives me crazy when images aren't resized and co...

If you have a WordPress website and use WooCommerce as your eCommerce platform, you're gonna want to hear this.  WooCommerce has partnered with Pinterest, making it so easy to turn your products into product pins and sell straight from Pinterest. Yay! This Snippet episode explains how to get it and set it up.  Hit me up with any questions or topics by clicking the link below to leave a v...

Let's talk backlinks for a minute...do you have backlinks to your website? How'd you get them? Are they quality? How can you even tell? I'm glad you asked! Press "Play" to get all the info.  For answers to more questions click the link below to send me a voice message.  Thanks for listening! Happy Website-ing!

The GA4 is still pretty new so I was playing around and found how to filter data through the comparison too.  Yay!  This tool allows you to see if you're getting traffic from your target audience, or maybe your target audience is different than you thought! Either way, you're getting access to valuable information that will help you grow your online presence.  I walk you through a q...

Do you use pop ups on your website? Do you think pop ups are annoying? Did you know that a poorly planned and created pop up can potentially cause your ads to be rejected? It's true! Have a listen to find out what to do and what not to do to make the most of your pop ups.  Click the link below to leave a voice message to get all your questions answer.  Thanks so much for listening! Happy...

Y'all have been hearing from me almost every day for the last month or so and I've never really talked about myself so I thought this would be a great episode topic.  This is a little longer Snippet episode but it will give you more insight about me, my business, my knowledge, my vision and my purpose.  I hope you enjoy! If you have questions, click on the link below to leave a voice mes...

If you haven't submitted a sitemap.xml, then you're literally missing out on one of the most basic yet effective SEO principles.  And guess what? You can not only submit your sitemap.xml via the Search Console but you can also check for any issues as to why a particular page or pages haven't been indexed.  The sitemap.xml is essential to the structure and organization of your website. &n...

Yay! That sounds fun right? I go step by step on how to use Developer Tools in Chrome to access Lighthouse so you can see how your website scores in performance, accessibility, best practices and SEO.  And...you can use this information to improve your website in the hopes to get more traffic and more sales.  Double yay!  Listen and follow along.  Send me your scores and I can...

It doesn't matter what platform you use or what your website is about...if you don't plan how your website is structured and organized then it won't get the results you're wanting.  In this Snippet episode, I explain why planning is important, how to plan, and what to do if your website is already live.  Click the link below to leave me a voice message or contact me if you have any quest...

Yes - according to Google Webmaster Guidelines.  So now what? Do you use and AI content generator? Do you roll the dice and hope your content isn't flagged as spam? The algorithms can't necessarily tell if content is AI generated however, if it gets flagged by a Web Spam team member, it is for sure marked as spam.  What are your thoughts on this? Click the link below to leave me a voice...

You may have heard that duplicate content hurts your SEO, and while that's not 100% true, there are aspects that do hurt how Google presents your website in a search query.  Listen to find out how to check for duplicate content and what to do to fix it.  Have more questions? Click on the link below to leave me a voice message or hit me up on FB - @poweredbyrio or IG @mistiesmithrio. &nbs...

This Snippet is all about reCaptcha...what it is, what it does, how to get it, and which version is best for you and your website.  Contact forms may come with reCaptcha capabilities; however, you need to set up an account in order to get all the pieces to make it work.  We walk you through all that good stuff in this episode.  Leave a voice message if you have any questions, comments, or if you j...