Rory & AJ Vaden
Wealthy and Well-Known Podcast
Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group. This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you're launching a book, scaling a business, or trying to become a recognized expert in your space, you'll learn how to craft a Monetized Personal Brand™ that drives massive impact. Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and t...
Author
Rory & AJ Vaden
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
Small Business Success Secrets with April Garcia 16.04.2024 30:22
How can small businesses apply big business principles to help them scale faster? To help us answer this question, we're joined by an early Brand Builders Group member who has climbed the ladder in the financial and telecoms industries, built several businesses, and advised both US and international corporations from startups to billion-dollar enterprises. As an expert in sales, operations, and gr...
Entrepreneur Mindset 12.04.2024 12:38
Even if you aren ' t an entrepreneur, this episode is for you, because it ' s all about cultivating an ownership mindset in every aspect of your life . Join us as we walk you through the five things you need for a rock-solid entrepreneurial mindset. You ' ll also learn how to build as you grow, how to put sales first, why serving your community should be prioritized over growth , and why you shoul...
How to Go From 0 to 8 Figures in 5 Years 09.04.2024 20:25
Recently, we ' ve taken a step back to observe and appreciate the incredible growth that we ' ve achieved over the years at Brand Builders Group. I n this solo episode with AJ, you ' ll learn eight important lessons to help you on your journey to eight figures. We discuss sales and revenue, the simple law of economics, how to be versatile and flexible, and everything you need to know about hiring...
6 Tips to Scale the Profits of Your Personal Brand | Jeremie Kubicek Episode Recap 05.04.2024
A key principle we teach at Brand Builder ' s Group is the idea that the depth of your impact is far more important than the width of your reach because , ultimately, new customers are the most expensive and returning customers are the most profitable! Today on the Influential Personal Brand Podcast, we delve into six tips to help you scale the profits of your personal brand. Tuning in, you ' ll h...
How To Build a Personal Brand That Has Enterprise Value with Jeremie Kubicek 02.04.2024 31:52
Most personal brands you may come across often do not have associated businesses. Creating a personal brand you can leverage for an enterprise requires a vastly different approach. In this episode, we sit down with Jeremie Kubicek to discuss how to turn your personal brand into a business with enterprise value. Jeremie is one of the best in the personal brand space and is a globally recognized key...
How to Know When You Are Ready to Launch | Melanie Ann Layer Episode Recap 29.03.2024 10:21
For anyone getting ready to launch a product or service, it can be tempting to try and make your offer as sophisticated and perfect as you possibly can . The problem is that you'll probably never feel like you're ready to launch! If you're someone who tends to overthink things, then we'd like to offer you an honest and s traightforward solution to the question ' How do you know when you ' re ready...
Building a Huge Business Without Having a Huge Audience with Melanie Ann Layer 26.03.2024 41:35
Are you eager to start a business or grow your company but feel like you need to build a massive online following first ? What if you could permit yourself to take the next step before things were perfectly aligned? If you ' ve been struggling with questions like these , then you won ' t want to miss today ' s conversation with Melanie Ann Layer, Founder and CEO of Alpha Femme, a global coaching a...
4 Techniques to Make Your Content Go Viral 22.03.2024 17:58
Building a sustainable business, focusing on systems, and developing people is far more profitable in the long run than any viral marketing campaign could ever be. That being said, a successfully viral social media post can have the reach of a major game-day commercial for a fraction of the cost, so it's certainly a tool worth having in your toolkit! In this episode, we share four techniques to ma...
Passion Struck with John R. Miles 19.03.2024 36:25
Imagine a life where you connect with your true self and ignit e a spark that transforms your existence into an exhilarating journey filled with purpose, passion, and untapped possibilities. This is the essence of Passion Struck , a movement founded by behavior change expert, John R. Miles. John has captivat ed millions with his globally renowned podcast and national radio show, making a signifi...
How To Cultivate Your Community | Lindsey Schwartz Episode Recap 15.03.2024 15:55
Building a community is part of a business. After having an amazing conversation with Lindsey Schwartz, who founded Powerhouse Women, this episode covers some of the highlights. We talk about the difference between building a community and having an audience, unpack culture-building and what it ideally achieves, and explore what it means to establish a shared mission among your ideal community mem...
3 Steps To Help Turn Your Audience Into Your Community with Lindsey Schwartz 12.03.2024 48:11
If you are in a season of figuring out how to build an engaged community around your personal brand and your business, this is a custom-designed episode for you! It ' s also been created for those looking to create more engagement for their online and offline community. If you ' re someone who wants to create live offline experiences, this is for you too. Lindsey Schwartz is an author, investor an...
8 Best Ways to Grow Your Podcast 08.03.2024 20:29
Rory ' s recent conversation with CEO and Podcast Host, Hala Taha, revealed eight winning strategies for how to grow your podcast into a global sensation. In this episode, we revisit Hala ' s approach by paying special attention to the power of appearing on other podcasts, the value of intimate engagement and emotive content, the importance of consistency, and the secrets to booking high-profile g...
Secrets of Growing Your Podcast with Hala Taha 05.03.2024 30:52
Today ' s guest is known as the Podcast Princess. Hala Taha is the host of a huge podcast called the Young and Profiting Podcast, which regularly reaches number one on the business and entrepreneurship charts. She is also the Founder and CEO of YAP Media and a top LinkedIn influencer supporting others to create success on the platform. Join us as Hala shares her wealth of wisdom on how to create a...
Turning Your Most Embarrassing Moments into Your Most Relatable Moments - Henna Pryor Episode Recap 01.03.2024 18:19
Most people avoid awkwardness like the plague. Our conversation with Henna Pryor explores what it means to embrace awkwardness to give yourself an advantage when you connect with your audience. During this recap conversation, we discuss what it might mean to embrace awkwardness and turn it into an advantage and how both AJ and Rory have done so as they have built Brand Builders. Tune in to hear tw...
How To Get Good at Being Awkward with Henna Pryor 27.02.2024 54:29
Awkwardness is part of life. But not many of us know how to navigate it, let alone leverage it for success. During this episode, Henna Pryor joins us to discuss the superpower of embracing awkwardness. Among her many accolades, she is an award-winning T EDx speaker, sought - after workplace expert, and international keynote speaker. Tuning in, you'll hear all about Henna's experiences of growing u...
3 Copywriting Secrets | Dr. JJ Peterson Episode Recap 23.02.2024 20:45
What does it take to write great copy? And how can you master it to reach your audience and share your message? In today's conversation, you'll hear Rory share his top three copywriting secrets for producing persuasive copy and the key lessons he's learned over the course of his career. Using his best-selling book Take The Stairs as a jumping-off point, Rory unpacks what it means to sell the desti...
StoryBrand 7-Step Method with Dr. JJ Peterson 20.02.2024 38:11
If you've ever struggled to explain your offer, you're not alone. It can be daunting trying to pitch what you do (and why it's important) without coming across as arrogant or cocky, which means we often end up shrinking ourselves or downplaying our abilities in the process. But what if, instead of concentrating on selling yourself, you focused on your customers and the key problems they need to ha...
What You Need To Start Building Your Speaking Business | Joe Heaps Episode 16.02.2024 13:42
AJ gained some valuable insight after her conversation with the Owner and CMO of eSpeakers , Joe Heaps, about what it takes to make speaking your profession and how to grow your speaking business. This recap episode highlights the biggest mistakes that new speakers make and how to avoid them, how to make the perfect demo video, why it ' s important to understand what buyers are looking for, and ev...
Helping Speakers Get Booked On More Stages with Joe Heaps 13.02.2024 52:55
The speaking industry has grown leaps and bounds to the extent that speakers are now considered entrepreneurs, as they are now personal brands and businesses. But finding work is not as simple as just sending a text or email, and being a successful speaker requires the same hard work and dedication that is necessary for any thriving business. Joining AJ in conversation today is Joe Heaps, the Owne...
5 Steps for Coaches to Help Other People Create Breakthroughs 09.02.2024 26:13
Many people don't see breakthrough in their lives, despite their best efforts. Following our conversation with Michael Bungay Stanier , we're sharing our five step formula, to support you as you help others to have a massive breakthrough in their lives. Tune in to hear the real reason it's so hard for most people to make much-needed changes before we dive into the true premise of coaching , and ex...
The Coaching Habit with Michael Bungay Stanier 06.02.2024 34:47
Despite its undeniable power to affect change and bring forth transformation, coaching, as a profession, is still widely misunderstood. Understanding coaching and what it could do for you and those around you is vital for the future of unlocking every individual's inner greatness. Michael Bungay Stanier is a world-renowned coach, speaker, and bestselling author, and his most famous title, The Coa...
3 Simple Steps to Getting More Referrals for Your Business | Barb Betts Episode Recap 02.02.2024 13:36
Getting referrals is one of the best ways to grow your client base, and by extension, your business. But how do you go about initiating this process? And where is the best place to start? In today's recap episode, AJ revisits her conversation with Barb Betts as she shares her top takeaways and breaks down the three most important steps for getting more referrals for your business. Find out what's...
Building Your Referral-Based Business with Barb Betts 30.01.2024 52:42
You might think that, in 2024, the most effective way to grow your business is through your online presence. But you'd be wrong. The truth is that the majority of businesses today still thrive, not through Google searches or social media, but through the u ndeniable impact of trusted referrals and recommendations. And referrals hinge, more than anything, on the power of relationships. Our conversa...
The Secret to Self Worth 26.01.2024 21:37
What can you do to increase the likelihood of success? What are the things we do to self-sabotage? In this episode, we recap our main takeaways from our insightful conversation with Erwin McManus. Using our conversation with Erwin as a foundation, we delve into the key mindset shifts needed to build a personal brand, be a successful entrepreneur, and maximize potential. We unpack the power of bein...
Mindset Shifts That Lead to Massive Success with Erwin McManus 23.01.2024 30:20
Achieving massive success requires more than talent or strategies; it also involves cultivating the right mindset. In today ' s episode, we sit down with Erwin McManus, a pastor, author, and speaker known for his inspirational teachings on leadership, creativity, and spirituality. His latest book, Mindset Shifts , guides readers through developing an inner framework to navigate and overcome the i...
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