Rory & AJ Vaden

Wealthy and Well-Known Podcast

Business EN ↓ 653 episodes

Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group. This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you're launching a book, scaling a business, or trying to become a recognized expert in your space, you'll learn how to craft a Monetized Personal Brand™ that drives massive impact. Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and t...

Author

Rory & AJ Vaden

Category

Business

Podcast website

wealthyandwellknown.com

Latest episode

Jul 7, 2026

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Episodes

Luvvie Ajayi Jones Recap: Highlights from the Interview 05.03.2021

The deepest satisfaction in life can only come from serving others. And to do that you need to be bold enough to be your authentic self. This idea is one of the top takeaways from our episode with Luvvie Ajayi Jones, viral TED Talk speaker and author of Professional Troublemaker . In this episode, we recap our phenomenal interview with her, with our first highlight touching on how courage is conta...

Fear Fighting and Being Bold with Luvvie Ajayi Jones 02.03.2021

This is the second time we're welcoming charismatic New York Times best-selling author and speaker Luvvie Ajayi Jones onto the show. Today we speak with Luvvie about the key message of her new book; that to truly, meaningfully change our lives, we have to become professional troublemakers. Early in our conversation, we discuss the importance that boldness can have when building your personal brand...

Jamie Kern Lima Recap: Highlights from the Interview 26.02.2021

Just because it hasn't been done before doesn't mean that your inspired idea won't work. Jamie Kern Lima's life is proof that you can build a successful business from your unique idea. Today we recap our conversation with Jamie and share our top takeaways from her story. We open by discussing why you shouldn't look to your competitors for insights into your value proposition. We then dive into the...

How Billionaire Entrepreneurs Learn to Believe In Themselves with Jamie Kern Lima 23.02.2021

No one believed in Jamie Kern Lima's vision. At the end of one meeting, an investor even told her that no one would buy cosmetics from someone who looked like she did. In 2016, and after building one of the biggest cosmetics brands in America, Jamie sold it to L'Oréal for $1.2 billion. Today we're joined by Jamie to talk about how she overcame the limiting beliefs of an entire industry to achieve...

Robert Glazer Recap: Highlights from the Interview 19.02.2021

From crafting newsletters to creating a perfect Instagram caption, it's nearly impossible to build a personal brand without having mastery over the written word. Today we recap our insightful episode with Robert Glazer which explored how he uses writing to build his personal brand. Early in the episode, we chat about how writing can boost your Google rankings and trustworthiness while also generat...

Using Written Articles to Grow Your Personal Brand with Robert Glazer 16.02.2021

Writing articles is an effective means of establishing yourself as a thought leader while adding long-term value to your brand. Today we speak with Acceleration Partners CEO Robert Glazer about how he built his personal brand through writing. We open our conversation by exploring how he kick-started his brand by writing his famed Friday Forward newsletter, a newsletter that now reaches hundreds of...

Phil M Jones Recap: Highlights from the Interview 12.02.2021

Sales is a vital part of business that most brands get wrong. Today we share our top takeaways from our enlightening conversation with sales expert Phil M Jones, touching on what you need to know to sell more and with greater confidence. For our first highlight, we unpack why indecision is the enemy of sales. We then dive into why selling is about helping people find a solution to their problems....

Exactly What to Say To Sell High Dollar Offers with Phil M Jones 09.02.2021

As you build your personal brand, it can feel uncomfortable to push your products. But you don't have to be the stereotypical slimy salesperson. Today we speak with global sales expert Phil M Jones about what you can do to become a persuasive and ethical s alesperson that lands high dollar offers. Early in the episode, Phil discusses his approach to sales and why selling is about providing solutio...

Eric Dahan Recap: Highlights from the Interview 05.02.2021

By tapping into the appeal of word-of-mouth selling, influencer marketing has exploded onto the advertising scene. Today we recap our highlights from our interview with influencer marketing expert Eric Dahan, unpacking the key lessons that will help you land lucrative brand deals. Early in the episode, we explore how the emerging influencer marketing industry follows tried and tested formulas that...

How to Get Bigger Brand Deals with Eric Dahan 02.02.2021

Most big brands have developed a strategy to harness the power of influencer marketing. Today we speak with Open Influence CEO Eric Dahan about what you can do to land massive brand deals. After introducing Eric's work we dive into his role in sourcing inf luencers. Key insights include the importance of audience metrics like impression rates when attracting brands. We then ask Eric about how high...

Liz Bohannon Recap: Highlights from the Interview 29.01.2021

Sseko Designs CEO Liz Forkin Bohannon knows the marketing secret that's used by billionaires like Elon Musk and Jeff Bezos; your personal brand is a tool to drive the profits of your business. Today we recap our incredible conversation with Liz, touching on this insight among many others. We open by reflecting on Liz's journey in becoming an entrepreneur as a way to help people. After talking abou...

How Entrepreneurs Can Use Their Personal Brand to Grow Their Business with Liz Bohannon 26.01.2021

As a strong personal brand, you're offered opportunities to engage with multiple audiences that your company has little to no access to. Today we speak with Liz Forkin Bohannon, CEO, and Founder of ethical fashion brand Sseko Designs, an entrepreneur who has used her personal brand to grow her business. Early in the episode, Liz shares her mission to scale her company and transition from being cen...

Maggie Thurmon Recap: Highlights from the Interview 22.01.2021

With the right message and a well-honed delivery, you have the power to create a media network that attracts six-figure brand deals. Today we recap our episode with Maggie Thurmon, a college freshman who has built a TikTok empire. For our first takeaway, we reflect on how you can use social media to earn revenue, with host Rory Vaden chatting about four top ways to monetize your content. We then h...

How To Get Millions of Followers on TikTok with Maggie Thurmon 19.01.2021

While we usually interview the most successful of the old guard, today we speak with young mover and shaker Maggie Thurmon about how she gained three million TikTok followers and over 100 million likes in only one year. We open our conversation by explorin g Maggie's start on TikTok and the early content goals she set for her channel. From concept creation to making the post, Maggie unpacks her pr...

Cameron Herold Recap: Highlights from the Interview 15.01.2021

Few business experts can boast such a high reputation among C-suite executives as Cameron Herold. Today we recap our previous episode with Cameron, unpacking insights that show why his reputation is so well earned. We open by exploring Cameron's 'ones and threes' concept  — the idea that your revenue is a marker of how evolved your business is. As host Rory Vaden explains, you need next-level thin...

Four Lessons Personal Brands Need to Know to Go to Eight Figures with Cameron Herold 12.01.2021

When building a company, you need to decide what type of equity is more important to you — having equity in the company or getting brand equity by having that company associated with your name. Today we speak with author and business growth expert Cameron Herold who built many successful companies before focusing on his personal brand. The Founder of the COO Alliance, Cameron joins us to share his...

Chandler Bolt Recap: Highlights From the Interview 08.01.2021

Your book has the power to change lives and bolster your brand. It's also the best business card that you'll ever need. Today we recap our conversation with Bolt Chandler, CEO of Self-Publishing School and publishing expert, highlighting our top takeaways on what writing a book can do for your business. We open by exploring how you can use your book to build your business before discussing how you...

Secrets of Self-Publishing Your Way to Becoming a Bestselling Author with Chandler Bolt 05.01.2021

As Chandler Bolt explains in this episode, publishing a book is like getting the keys to Narnia — it opens a magical land of opportunity for your brand. As the CEO of Self-Publishing School and with six bestselling books, we've brought Chandler onto the show to share the secrets of self-publishing, along with the incredible brand benefits of publishing a book. We open our conversation by comparing...

Lisa Woodruff Recap: Highlights From the Interview 01.01.2021

As famed businessman Charlie "Tremendous" Jones was a fan of saying, "five years from now, you'll be the same as you are today except for the books you read and the people you meet." In this episode, we share our top highlights from Lisa Woodruff, whose approach to personal development has grown her company into a seven-figure business. Our first takeaway from Lisa is profoundly simple — that your...

How to Serve a 7-Figure Niche with Lisa Woodruff 29.12.2020

Building a seven-figure brand requires long-term commitment and consistent hard work. While there's no shortcut, investing in your education is a surefire way of growing your greatest asset — yourself. Today we speak with Organize 365 Founder and CEO Lisa Woodruff about how she serves her niche and how she found success by playing the long game. We open the episode by talking to Lisa about her exp...

Sean Cannell Recap: Highlights From the Interview 25.12.2020

The power that YouTube has to grow your brand and spread your message is stronger than ever. Today we recap our top takeaways from our interview with Sean Cannell, YouTube King and the guy to go to if you want to know how to win at video. After discussing how YouTube has become increasingly relevant, we highlight Sean's advice that for your channel to succeed, "you need to become a master at holdi...

How to Win at YouTube with Sean Cannell 22.12.2020

When you create YouTube content, you are only one viral video away from changing your whole life. Today we speak with best-selling author and video expert Sean Cannell about how you can grow your brand on YouTube. We open our conversation by exploring the YouTube landscape and how, unlike other platforms, it acts as a content library and not as a feed. Sean shares why now is the best time to start...

Clint Salter Recap: Highlights From the Interview 18.12.2020

"I don't want to limit my opportunity by serving a small audience." This is a common sentiment felt by many personal brands. But as our interview with Dance Studio Owners Association CEO Clint Salter proves, you increase your opportunity by serving a smaller community in a deeper way. Today we share our top highlights from our conversation with Clint and pinpoint the lessons that will help you gro...

How to Get Rich in a Niche with Clint Salter 15.12.2020

Too many personal brands fail to find success because they're inconsistent with their message and the audience they target. Clint Salter, CEO of the Dance Studio Owners Association, is the perfect model of how you can build a huge revenue-generating company and own your niche — all by committing to your message and audience. We open our conversation with Clint by exploring his business and career...

John Jantsch: Highlights from the Interview 11.12.2020

In today's episode, we highlight our top takeaways from our previous conversation with, "the world's most practical small business marketing speaker and expert" — John Jantsch, AKA The Duct-Tape Marketer. We open by exploring John's thoughts on researching and testing your ideas long before they appear in your book. After talking about how you can use your audience to test your content, we discuss...

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