Rory & AJ Vaden

Wealthy and Well-Known Podcast

Business EN ↓ 653 episodes

Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group. This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you're launching a book, scaling a business, or trying to become a recognized expert in your space, you'll learn how to craft a Monetized Personal Brand™ that drives massive impact. Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and t...

Author

Rory & AJ Vaden

Category

Business

Podcast website

wealthyandwellknown.com

Latest episode

Jul 7, 2026

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Episodes

Hanson Cheng Recap: Highlights from the Interview 27.08.2021
How to Hire Great Contractors 24.08.2021

Deciding who to hire for a project can be daunting and arduous. Often, you will need to sift through dozens of profiles, and even then, there ' s no guarantee that you will find a good fit for your project or your budget. Our guest today is an expert in his field and possesses a wealth of knowledge when it comes to hiring internationally. Hanson Cheng is a rapid skill acquisition expert, speaker,...

Kevin Kruse Recap: Highlights from the Interview 20.08.2021

In today ' s special recap episode, Rory and AJ revisit their conversation with entrepreneur and bestselling author, Kevin Kruse. They share their top three takeaways from their conversation and expand on the significance of Kevin ' s unique insights into the world of entrepreneurship, business, and tech. Listening in, you'll learn about the three primary business valuations, how a service-based b...

How To Get a $10 Million Business Valuation 17.08.2021

Our guest today is an accomplished figure, not only in the world of personal brands but also in entrepreneu rial one . Kevin Kruse is a New York Times best-selling author of nine books and has built several businesses throughout his career. As an entrepreneur and executive ,  Kevin has a distinguished line of companies to his name, including being the  C o- F ounder of  Connexa  which was acquired...

Scott McKain Recap: Highlights from the Interview 13.08.2021

In today ' s special recap episode, Rory revisits his conversation with Scott  McKain , one of the world ' s leading thinkers on what it means to be distinct. Tuning in  you ' ll hear Rory share his top three takeaways from their conversation and elaborate on why being distinct as a brand is reliant on your unique perspective. Rory reflects on the fact that no one is loyal to  ' generic '  and dis...

Creating Distinction in Your Personal Brand 10.08.2021

In today's episode, we speak with the leading expert on the concept of distinction in personal branding and business. Scott  McKain  is the author of  ICONIC: How Orga nizations and Leaders Attain, Sustain, and Regain the Highest Level of Distinction  which has been named as one of the Top 10 Business Books of the Year, he is a keynote speaker at events for top organizations and has the rare honor...

Juliet Funt Recap: Highlights from the Interview 06.08.2021

In today ' s special recap episode, Rory revisits his conversation with Juliet Funt, author of the new book  A Minute to Think , and shares his top three takeaways from the interview. Rory breaks down key concepts from Juliet ' s book, such as why we all need more oxygen in our lives and why having whitespace on our calendars is essential. He reflects on the elegance of her writing and how the phr...

Fueling Your Own Creativity, Innovation, and Productivity With Juliet Funt 03.08.2021

The rise in remote work as a result of the COVID 19 pandemic has left many of us living our lives in a whirlwind of zoom meetings, endless email chains, and urgent work tasks. Our guest today is a firm believer in the transformative power of integrating small moments of thoughtfulness throughout the day, and has the science to prove it. Juliet Funt is a renowned speaker, author, and CEO of White S...

Chester Elton Recap: Highlights from the Interview 30.07.2021

In today ' s episode, we revisit our conversation with Chester Elton, a best-selling author, and co-founder of  FindMojo , a global assessment company. Tuning in you ' ll hear Rory and AJ discuss their top three takeaways from Rory ' s interview with Chester and how they ' ve seen those lessons reflected in their own lives and careers. The power of proprietary data is indisputable, especially as a...

How to Dominate Your Niche 27.07.2021

In today ' s episode, we are joined by Chester Elton, the co-founder of  FindMojo , a global assessment company. Chester has had tremendous success, along  with his business partner, Adrian  Gostick , in being a dominant presence in their area of expertise, namely workplace culture. They realized early on that data was essential to giving credibility to their research and obtained a sizable portio...

Ken Coleman Recap: Highlights from the Interview 23.07.2021

In today ' s recap episode Rory and AJ get together to discuss their conversation with Ken Coleman, a master interviewer and host of The Ken Coleman Show. Rory and AJ each share their top three takeaways from the interview and what they learned from talking with Ken. Rory notes Ken ' s insight into the importance of being attentive, not only to what your guest is saying but how they are saying it....

How To Be an Amazing Show Host with Ken Coleman 20.07.2021

Any good show host knows that, to conduct a great interview, your number one priority needs to be the guest and the audience, not yourself. On today ' s episode of the Influential Personal Brand podcast, we get together with consummate interviewer, Ken Coleman, host of The Ken Coleman Show, to talk about the intervie ws he ' s conducted with highly accomplished individuals like George W. Bush and...

Stephen Scoggins Recap: Highlights from the Interview 16.07.2021

On today ' s recap episode Rory and AJ get together to discuss Rory ' s conversation with Stephen Scoggins about how he became a certified strategist, his personal brand journey, and the subject of visual identity when building a personal brand. Rory and AJ each share their top three takeaways from the interview and what they learned from talking with Stephen. We delve into why one of the biggest...

How To Accelerate Your Personal Brand Through Strong Visual Identity 13.07.2021

In today ' s episode, we get together with our good friend Stephen Scoggins. Stephen is an entrepreneur, keynote speaker, best-selling author, and business and life-mastery thought leader. We talk with Stephen about how he was able to overcome adversity early in his life to build a highly successful business empire comprising of different pursuits like real estate and building a personal brand. In...

Claire Díaz-Ortiz: Highlights from the Interview 09.07.2021

In today ' s episode, we revisit our conversation with longtime Silicon Valley influencer Claire D í az -Ortiz. Rory and AJ share their top three takeaways from the interview and discuss how they see the lessons reflected in their own lives and business. Tuning in you ' ll hear about how it ' s an entrepreneur's responsibility to share their idea with the world and how ultimately you have the abil...

How Entrepreneurs Should Use Their Personal Brand to Launch their Startup 06.07.2021

For public speakers, establishing a personal brand is essential, but what about entrepreneurs and the owners of new companies and startups? When it comes to the two spheres of social media marketing and tech startups, and how they overlap, there is no one better to talk to than Claire Díaz-Ortiz. Claire established herself in tech during her time at Twitter, where she was hired to lead corporate s...

Tom Rath Recap: Highlights from the Interview 02.07.2021

On today's recap episode Rory and AJ get together to discuss Rory's conversation with Tom Rath, bestselling author of books like StrengthFinders 2.0 and It's Not About You . Rory and AJ each share their top three takeaways from the interview and what they learned about creating a work of nonfiction that will sell and have an impact. Tuning in you'll hear about the importance of giving your readers...

How to Sell 10 Million Books 29.06.2021

What are the factors that determine whether a nonfiction business book will be a bestseller? In today ' s episode, we get together with a highly knowledgeable and accomplished figure in the world of publishing to find the answers to this question. Tom Rath is the author of several bestselling books, including StrengthsFinder 2.0 , which happens to be one of the bestselling nonfiction books on Amaz...

Pete Wilson Recap: Highlights from the Interview 25.06.2021

On today ' s special recap episode, Rory and AJ get together to discuss their interview with their former pastor , Pete Wilson. We hear from AJ about why she is so passionate about the concept of reinvention and why she believes that we are all in a constant state of reinvention in some area of our lives. She shares how a behind-the-scenes conversation with Pete gave her an insight into how he see...

4 Keys to Reinventing Your Career and Your Personal Brand 22.06.2021

In today's episode, AJ and Rory get together with their former pastor Pete Wilson to discuss the topic of reinvention, especially when one considers the amount of upheaval that has been caused by the COVID 19 pandemic. Pete is the best-selling author of Plan B: What to Do When God Doesn't Show Up the Way You Thought He Would, which he wrote after undergoing his own reinvention several years ago wh...

Kim Scott Recap: Highlights from the Interview 18.06.2021

In today's special recap episode, Rory revisits his conversation with Kim Scott, author of Radical Candor and most recently Just Work . Rory reflects on their conversation and how its lessons extend far beyond applications to one's personal brand. Rory shares his top three takeaways from their conversation, the most fundamental of which is the idea that discrimination exists on a continuum, with K...

How to Develop Stronger Social Justice Sensitivity With Kim Scott 15.06.2021

Most of us aspire to behave in a manner that is ethical, fair, and just, but our efforts are often undermined by unconscious biases, and without outside interventions, we may never take the necessary steps to change these unintended habits. In today ' s episode we sit down with Kim Scott to talk about her new book Just Work: Get Sh*t Done, Fast & Fair . Some listeners may recognize her as the New...

Mark Divine: Highlights from the Interview 11.06.2021

On today ' s special recap episode, Rory revisits his interview with Mark Divine, a Navy SEALs commander, and New York Times and Wall Street Journal bestselling author. Rory shares his top three takeaways from speaking with Mark about his lessons on cultivating an Unbeatable Mind. Rory dives right into b ox b reathing, a method that Mark uses with his operatives before going into battle as a way t...

How Personal Brands can Create an Unbeatable Mind 08.06.2021

No plan survives contact with the enemy, which is why you need to be ready for anything. In today ' s episode of the Influential Personal Brand Podcast, we speak with Mark Divine. Mark is an exceptional individual who has achieved excellence in an astonishingly diverse range of areas. He holds an MBA from NYU, is a New York Times and Wall Street Journal bestselling author, while also having a long...

Todd Henry: Highlights from the Interview 04.06.2021

We had such an amazing conversation with Todd Henry in our last episode, and today we will be looking at the biggest takeaways from it! Todd's work is all about accessing creativity and using our energy and strengths to make an impact. Todd talked about how creativity is more about problem-solving than anything else, and this can be applied to so many different areas of our lives. Wherever you loo...

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