We Are For Good

We Are For Good Podcast - The Podcast for Nonprofits

Business EN ↓ 752 episodes

The We Are For Good Podcast brings nonprofit professionals + everyday changemakers into conversations with the most innovative, heartwired leaders in social impact. Hosted by Jon McCoy + Becky Endicott, each episode unpacks fresh mindsets, practical skills + inspiring stories designed to help you work smarter, build healthier cultures + accelerate our collective impact. Join our value-aligned community—it’s free—at weareforgoodcommunity.com . About We Are For Good We Are For Good is a storytelling, learning + activating community built for nonprofit professionals + everyday changemakers. Throu...

Author

We Are For Good

Category

Business

Podcast website

www.weareforgood.com

Latest episode

Jul 8, 2026

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Episodes

200. Growing a Global Kindness Community - Mark Longbottom, Purposely Podcast 26.11.2021

We're pretty sure Mark was one of our first WAFG friends. He found us early on from darn-near-halfway around the world, and our mutual admiration for each other's work endures. Jon and Becky were honored to join Mark's Purposely Podcast where we talk through business growth, how we check our mental health, and why we love growing global community. Do us a favor; hit subscribe on his...

199. Community Week: Personalization, Segmentation, and the Transformational Power of Gratitude - Aimee Furrie 24.11.2021

Ya'll. University of Wisconsin Foundation & Alumni Association has a STORY! 🎧Tune in and hear what happened when its students sent more than 32,000 personalized videos to alums during the pandemic. [insert jaw drop] 🤯🥰👏!!! Hear this incredible story from Aimee who describes herself as a "philanthropy enthusiast committed to radically personalizing the donor experience." Come...

198. Community Week: The Promise of Generation Alpha + the Mission of In a Perfect World - Manuela Testolini 22.11.2021

Meet Manuela. We met this L.A. founder in our Community and in PRO, and we positively fell in love with the simple beauty in her nonprofit's mission. After rolling up her sleeves to work on the frontlines of orgs she believed in, she moved from a homeless foundation to running Prince's foundation (yes, you read that right. "That" Prince💜☔️) before starting her own foundation,...

197. Donor Engagement Kindergarten Style: Small Things Matter - Jonathan McCoy and CFRE, Becky Endicott, CFRE 19.11.2021

We're concluding our final episode in our Friday series, Donor Engagement: Kindergarten Style with this week's discussion about why Small Things Matter . Relationships that are triggered by process may be reliable, but they can also feel mechanical. We're talking about exerting effort and delighting in the small things that creates true connection and deeper engagement 🎉 Tune in, w...

196. Your Playbook for Creating an Engaging Digital Annual Report - Josh Kligman 17.11.2021

Meet Josh . He believes it's time for your annual report to undergo a makeover. In fact, he believes your annual report has tremendous potential to get your donor engaged and actually reading that report by leveraging digital reports, polls, videos, and the kind of attention-grabbing features you couldn’t include with your basic print version. Tune in and hear about the future of digital publ...

195. Democratizing Donor Advised Funds to Grow Philanthropy for All - John Bromley 15.11.2021

Meet John. He's tired of seeing donor advised funds sitting around unspent. He's democratized the DAF world, and he wants you and your kids to be an active part of the giving community. You see, once he recognized a need to make giving more accessible and more effective, he launched Charitable Impact which nurtures generosity within each person and bring resources for creating change in...

194. Donor Engagement Kindergarten Style: Share Equally - Jonathan McCoy and CFRE, Becky Endicott, CFRE 12.11.2021

We're diving back into another Friday series discussions, Donor Engagement: Kindergarten Style. This week we're discussing how to Share Equally. What happens when we democratize our good work, share frameworks, pass the microphone and share our seat at the table? Only the best things! 🎉 Tune in, we're bringing principles, case study examples and Pro Tips too. Episode Overview Shari...

193. Lead with We: The Revolutionary Power of Collaborative Leadership - Simon Mainwaring 10.11.2021

Meet Simon . He's a global brand expert who's on a mission to see social good brands embrace a radical, reimaged and reengineered way to do business based on the idea of collectivized purpose. By showing how we live, work, and grow together in new ways that restore and protect the social and living systems on which all of our futures depend, he believes the future of nonprofit is bright...

192. The Great Resignation is Here. How to Leverage it as the Great Opportunity - Sally Bryant 08.11.2021

Meet Sally . She began her career on the advancement team at her alma mater, Washington State University, before running one of the country's largest and most respected development recruitment firms today. Her true passion is great leadership, which drives her to get the right leader in the right seat to inspire successful teams. She's talking us through how to recruit top talent and wha...

191. Donor Engagement Kindergarten Style: Use Your Listening Ears- Jonathan McCoy and CFRE, Becky Endicott, CFRE 05.11.2021

We continue to arm ourselves with graham crackers and apple juice to fuel these Friday series discussions, Donor Engagement: Kindergarten Style. This week we dive into Using our Listening Ears (said in the least condescending way possible). How are you consciously finding a way to listen not only to your top donors - but ALL donors, employees, & volunteers? Don't fret - we're breakin...

190. Virtual? Hybrid? What's Working Now In Fundraising Events - Rebecca Alfred 03.11.2021

Meet Rebecca . She's bringing her expertise in building donor experience events to the table for a conversation around virtual and hybrid fundraisers. Her advice: it's all about empowering modern fundraisers. She's breaking down the 4️⃣ different types of events, when to diversify the event and when to allow it to stand firmly on its own. Virtual? Hybrid? In-person events of the fut...

189. The Playbook for Building a Marquee Culture Within Your Organization - Mark Miller and Ted Vaughn 01.11.2021

Meet Mark and Ted. They know two how to build two things incredibly well: brand and culture. There’s an invisible threat most companies don’t realize is crushing their growth and success: culture. All too often, leaders think they have a “brand problem,” but oftentimes, it's really their culture. Mark and Ted are talking us through the six components of a "Marquee Culture” and navigating...

188. Donor Engagement Kindergarten Style: Play Nice in the Sandbox - Jonathan McCoy, CFRE and Becky Endicott, CFRE 29.10.2021

We've been hearing great feedback from our new Friday series, Donor Engagement: Kindergarten Style. This week we dive into what we can learn from Playing Nicely in the Sandbox . Development is a team sport. Internal relationships are vital to your success, and external relationships can be creatively advantageous too (seriously, we're sharing some awesome examples!)🎉 We're bringing...

187. Humility-Based Leadership Unlocking a Global Impact - Lola Adedokun 27.10.2021

Meet Lola. She's the director of the African Health Institute and the Program Director for Child Well-Being at the Doris Duke Charitable Foundation. She is a powerhouse of ideas, experiences, and knowledge with a passion for closing the inequitable gaps we are all too aware of in our communities and across Africa. Today's chat centers on data, humility, and listening. We're also tal...

186. Storytelling for Social Impact + Building Narrative Intelligence - John Trybus 25.10.2021

Meet John. He's got a couple of titles: social impact professor, executive director of Georgetown University's Center for Social Impact Communications, 🐵Jane Goodall's personal advisor, and a social strategist, just to name a few. He's breaking down the key elements of nonprofit storytelling and teaching us how to embrace a story's blur. No shock he's bringing incred...

185. Donor Engagement Kindergarten Style: The Golden Rule - Jonathan McCoy and CFRE, Becky Endicott, CFRE 22.10.2021

Are you aware that everything you ever wanted to know about NEXT LEVEL donor engagement is found in those time-honored lessons learned in kindergarten? We're launching a new Friday series, Kindergarten Principles Build Thriving Nonprofit Cultures. This week we dive into what we can learn from The Golden Rule . We're bringing principles, case study examples, and Pro Tips of how to infuse...

184. How a Food Pantry Pivoted Mission Delivery to Deepen Impact - LaVal Brewer 20.10.2021

Meet LaVal. As CEO of South County Outreach based near L.A., it's his goal to transform the organization’s Food Pantry into a place where people who are in short-term crisis situations can feel like they are shopping for nutritious, healthy food in a normal grocery store environment without having to pay. He's sharing the unique way his org pivoted during COVID as well as insights for no...

183. The Key Ingredients to Rock Your Year-End Giving Campaign - Caroline Fothergill 18.10.2021

Meet Caroline. She's a Marketer on a Mission, and today she's walking us through how to build a year end campaign. The time is now! She's giving an overview of the year end campaign, then double-clicking on how to design and power one. She's giving tons of creative examples of how to engage, and she's sharing her secret sauce for connecting on social platforms: show up lik...

182. Friday Convos with Young Pros: How to Attract + Retain Young Pro Talent at Your Organization - Jonathan McCoy, CFRE, Becky Endicott, CFRE, and Julie Confer 15.10.2021

Join Jon and Becky for their final installment of the Young Professionals Series discussing how and why you should be attracting young professionals to your nonprofit. We're diving into the impact-affecting qualities of this GenZ audience, what connects them to purpose, how to build thriving cultures that attract them, and how to stand out with heartfelt benefits that see beyond dollar signs....

181. Fundraising on Zoom?! + How Tech is Powering Missions to Grow Impact - James Citron 13.10.2021

Meet James. He's the CEO of Pledge, the leading charitable donation platform powering virtual, Livestream, and e-commerce fundraising. Pledge recently created the first Donate button built for Zoom, the first round-up application for Shopify, and today, over 25,000 nonprofits operating in 100 countries have received donations via Pledge. This hard-wired champion of kindness is walking us thro...

180. Developing a Magnetic Brand + Using Instagram to Build Community - Carolyn Stine 11.10.2021

Meet Carolyn. She worked in the fashion industry for a decade doing digital strategy, marketing and ops before leaving corporate America to start her own business. Today, this Messaging + Storytelling Coach teaches others how to leverage the platform while illuminating the incredible relationship-building that happens on IG. She's teaching us how to discover the magnetic elements of our stori...

179. Real Talk: Lynne's Mental Health Journey - Lynne Wester 08.10.2021

Welcome to Day 5 of Mental Health Week on the We Are For Good Podcast.  Don't miss our roundup of resources to dig deeper at weareforgood.com/mentalhealth Meet Lynne. Welp, actually, you likely already know her. And not just from the many industry keynotes she undertakes. But also, because Lynne's our first repeat guest in our show's history, and we brought her back to share a littl...

178. The Experience of Being a Black Fundraiser + Well-Being Through the Prism of Mental Health - Nneka Allen 07.10.2021

Welcome to Day 4 of Mental Health Week on the We Are For Good Podcast.  Don't miss our roundup of resources to dig deeper at weareforgood.com/mentalhealth Meet Nneka . She is the author and joint editor of a book featuring first-person narratives of 15 Black fundraisers in the U.S. and Canada. It's a painfully raw glimpse into the harsh realities that still exist for our black fundraiser...

177. Combating Burnout and Compassion Fatigue - Eleanor Wells and Ashley Cauley 06.10.2021

Welcome to Day 3 of Mental Health Week on the We Are For Good Podcast.  Don't miss our roundup of resources to dig deeper at weareforgood.com/mentalhealth Meet Eleanor and Ashley. One's a nurse and personal coach and the other is an organizational psychologist and educator. Put them together - WOW - they may just be the most powerful mental health team in our sector (and they've got...

176. The Trevor Project: LGBTQ Advocacy and Suicide Prevention - Muneer Panjwani 05.10.2021

Welcome to Day 2 of Mental Health Week on the We Are For Good Podcast.  Don't miss our roundup of resources to dig deeper at weareforgood.com/mentalhealth Meet Muneer. As the VP of Foundation, Government, and Corporate Partnerships at The Trevor Project , Muneer’s team focuses on building impact-centered long-term partnerships with some of the world’s largest companies and foundations to help...

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