WCR Nation | The Podcast For Window Cleaners

this week on WCR Nation we are talking with Michael Goeller about writing the ad copy for your advertising. The thing is print ads, Facebook ads, google adwords, or any style of ads, you need to SAY what people want to listen to. HOW you say something will dramatically change the ROI on all of your ads. HOW you say things makes all the difference. if you could increase the amount of money an ad ma...

you dont want to be a jack of all trades, because you will be a master of none. But having a few add ons will increase you gross every single year. Trust is one of the most important small business attributes. Once your company has a clients trust you can sell them any service they need. You already have that, so why not let them know some other services you offer. This is another episode in the t...

This week on nation we go over the top 5 biggest mistakes a small business owner can make. We've talked about how important the operations are in a business, window cleaning or any company. well we discus 5 things that can destroy your business. Like I always say, i am a no one, but these are just a few of my ideas. Need supplies? Let me know! I would love to do that for you! Text/Call: 862-312-20...

Winter sucks, you know it, and I know it. Especially when you are in a seasonal business. We clean with water and water doesn't like the cold. So what can we do to make winter suck a little less? Well, let's talk about it! Need supplies? Let me know! I would love to do that for you! Text/Call: 862-312-2026 / windowcleaner.com/?sca_ref=3020234.dl0aAoVJ1A Want a subscription to The American Window C...

you CAN grow to fast. Or just plain grow the wrong way. Sometimes as small business owners we get blinded by the light of growth. We want to grow as fast and as much as possible. But build the right foundation for your window cleaning company, and the growth can be done right. Have a plan, get your marketing calendar done, and make a million bucks...the right way. Need supplies? Let me know! I wou...

Who do you think you are? You know who you are! OK, so there is no beef, BUT you need to know who you are. In business you need to know why people buy from you. Why would someone pick your window cleaning company over another? Why is your service company worth what ever you want to charge? You need to know how to play to your strengths, and how to avoid your weaknesses. Need supplies? Let me know!...

Christmas light installation business. Yeah, you heard right. Ever thought about doing Christmas lights as an add on? Or even starting JUST a Christmas light installer company? Well we talk with We Hang Christmas Lights owner and CLIPA head Josh Trees about it. There is some serious profits in Christmas lights. Even if you are looking to add something to keep your employees happy and working when...

This week on Nation we talk about making a million bucks. Can you make a million dollars cleaning windows? Well hells ya you can, let's talk about the numbers behind it. But why does that dollar amount matter? Having a service company is all about happiness. What can you do if you are a small business owner and you want to be happy? Well that is up to you, but let's talk about it Need supplies? Le...

*** The audio sucks*** This week on Nation, we are talking with Bobby Walker from "Journey of a new entrepreneur" about what its like to be the new guy, If you are a veteran or new to the window cleaning world, this is a great insight. being a small business owner has challenges. They change with every year in business. What someone fears, may be different than what you do. This episode is a great...

This week on WCR Nation we are talking with Window Joe. Have you ever thought about somehow creating a residential route window cleaning plan? Doing homes every week or two. Maybe you clean just 5 windows, but every week or two. Well Joe has. And we want to talk about it. How much do you charge per window cleaning? How often do you clean the windows? How do you advertise your window cleaning busin...

This week on WCR Nation, lets talk about progress. This doesn't mean growing your small business, Unless you are looking for that. It could be just strengthening you company. Progress in a company is ALWAYS moving. It's up to you which direction you want it to go. The cool thing about having your own company is that you get to decide on how much free time, and how much money you make. Having a ser...

This week on WCR Nation, we talk about the finesse' of window cleaning. What parts about window cleaning or pressure washing can only be learned through doing. Having and running a small business is a tough. But learning is a lifelong challenge. We talk this week with Fluff daddy. Thanks for listening to Nation! Need supplies? Let me know! I would love to do that for you! Text/Call: 862-312-2026 /...

This week on Nation, we are doing the highly requested Route and storefront window cleaning episode. If you arent doing route window cleaning, maybe you should consider it. The frequency in this type of cleaning is awesome. In window cleaning or even pressure washing there isn't awesome frequency. How do you bid Route or storefront window cleaning? How do you present it when selling? There are a f...

This week on Nation, we talk about how cleaning windows or even pressure washing just doesn't matter. Think about it. That may be WHAT you do, but running a small business is so much more. Its marketing, advertising, systems. its a whole lot more than the WHAT that you do. No one can make a window cleaner than someone else, or the siding even more algae free. BUT building the clientele to let you...

This week on Nation, we say F the haters, and we do it in style with Steve-O. Everyone who has ever decided to start a business has had nothing but haters. Well That's the kind of thing that makes us want to be even better. The haters in our lives are the ones we have to prove wrong. Embrace the haters. The fuel your fire. Need supplies? Let me know! I would love to do that for you! Text/Call: 862...

This week on Nation, we are talking about the suck that is summer. Why does it suck might you ask? Well if you have to ask you haven't been in the industry long. Yeah there are vacation's, but who vacations when you are a small business owner? We have window cleaning and pressure washing companies to run. Let our customers go on vacation while we plan the massive marketing attack that is fall. Nee...

This week on Nation, we are talking all about how to pick your location. What makes a service area, and how do you choose. Have you ever thought of how far you are willing to go? What about trip charges? If you have a small business or especially a service business, you will want to know. Need supplies? Let me know! I would love to do that for you! Text/Call: 862-312-2026 / windowcleaner.com/?sca_...

This week on Nation we are going to talk about how to ruin your small business. We try super hard to keep our businesses a float. But there are things you can do to ruin your window cleaning business and not even know it. I am going to give 4 things to not do. the key of all al this is don't be stinky...just listen, you'll get it Need supplies? Let me know! I would love to do that for you! Text/Ca...

This week on WCR Nation, we are talking about small business software, and the service software summit. We are talking with one of my favorite people, Curt Kempton. He is the owner of Responsibid, one of the most amazing pieces of small business software. He is also the Service Software Summit's founders. This event is piggy backed on The Huge Convention. The day before, at the same venue. Need su...

This week on Nation we are going to talk about pricing. Have you ever thought of the "why". What makes up our prices. When you clean windows on a residential vs a commercial there is a difference in what you bid for. The per window price vs charging hourly. How about screen cleaning, track cleaning, anything? Well let's talk about it. Need supplies? Let me know! I would love to do that for you! Te...

This week on WCR Nation, it's Q&A time. So for the past year I have been asked 1,000's of questions. Some dumb and some are pretty interesting. So here we are, lets talk shop. These are some of the more memorable questions. Like who do you use for general liability, and whats my favorite water fed pole. Need supplies? Let me know! I would love to do that for you! Text/Call: 862-312-2026 / windowcl...

This week on WCR Nation, I talk with Chris Lambrinides about his regrets. Everyone has them. If you knew what you know now about business what would you change? I know there are quite a few that I could change and My company would have been 10x the size. Hindsight is 20/20. Some times in any small business you try things, and the only way you find out if they are good ideas or suck. Need supplies?...

This week on WCR Nation. We are talking all about subbing work. We all do it, or at least we want to. Subcontracting all comes down to networking and the relationships you build. Most window cleaning companies get work that may be out of their service area, but maybe someday you want to go into that area, well you don't have to give up the work if someone else is doing the work for now. If you kno...

This week on WCR Nation we talk about Focusing on your small business. How can you improve your service company and how can you increase 1 part of it. focusing on a certain add on or service ou offer can really help strengthen that part. The problem is, that sometimes people loose sight on the other parts of their company when focusing on another piece. Learn the why's, how's, and What's of honing...

This week on WCR Nation we talk about firing one of your customers. Every service business has ONE of THOSE customers. You know the ones. mean, difficult, or just someone who will never be happy. With our window cleaning companies, we have enough headaches with out the problem customer. Letting go of one of your customers needs to be tone in a good way. There is a nice, easy way to let them go. Th...