VO BOSS

What do a catcher's mitt and a good sounding studio have in common? Anne Ganguzza and VO Tech Guru Tim Tippets discuss the Science of Soundproofing! Sound is energy in the form of vibrations. Stopping these vibrations before they hit your microphone is one step in helping you produce great audio that is necessary to move your business forward. Listen and learn the science, materials, means, and me...

Anne welcomes industry icon and VO Tech Guru, Tim Tippets, for an all-new series on Audio! If you want to rock your business #LIKEABOSS, you need to have BOSS Audio! Tim Tippets is a voice-over pro, a composer for film and TV, and is highly regarded as a leading audio tech expert and teacher in the voice over community. Our BOSS Audio series kicks off with the fundamentals of modern acoustics.    ...

Could a 30-Day Challenge spark growth in your business? In this week's episode, Anne and Pamela talk about how being consistent can be a game-changer. Listen to these two VO mavens as they discuss the importance of accountability, why multi-taking doesn't always help you get things done, and staying focused. Listen for how you can join upcoming VO BOSS 30-Day Challenges!     2020 BOSS Footer Show...

You know what Bosses? 2020 can suck it! We're going through a tough time, but pain and vulnerability can lead to joy and happiness. This week, Anne and Pam discuss the Law of Polarity which states everything has a polar opposite. Listen for tips on coming out on the other side with a renewed sense of purpose and ready to move your business forward. Let go of the past and tap into your potential fo...

In an earlier episode, we discussed the Law of Vacuum and how to make space for new opportunities. Once we make space, we can take action to accomplish our goals, which is also known as the Universal Law of Inspired Action. Each inspired step we take, large or small, can take us closer to our desired outcomes. Listen and find out how Anne and Pam have applied these concepts to help grow their resp...

Our 30 Day BOSS Challenge is now two weeks in. Are you staying committed to your daily task(s) that will move your business and/or your life
 forward? Anne committed to working daily on her blog and is staying on track! Pamela committed to
doing daily livestreams on Facebook and is crushing it! Both discuss the challenges and victories of their efforts so far. Has it been easy? Nope. But they're s...

This week the Bosses discuss The Natural Law of the Vacuum which states that: "Nature loathes an empty space. So, nature will make sure that empty space is filled, if you don't" - Steven J. Anderson.

 If we don't fill our schedules, something else will fill it for us. You should plan for the time, clients, and money you haven't yet landed. Don't just dream, make plans. Sometimes we must make the...

In past episodes, we've discussed the importance of building a client persona to effectively market to your customers. Today we answer a listener question on how, specifically, to develop a buyer persona, as well as discuss strategies for conducting market research interviews to help capture meaningful data. Learn which questions to ask to gain important insight and target market your potential cl...

BOSSES understand the true power of Consistency - it is a critical component to building and growing your business.  It allows for measurement and accountability and helps to establish relevance and credibility. Are you up to our 30-day BOSS Challenge? Commit to one thing you will do each day for the next 30 days that will help to grow your business.  It doesn't have to be monumental - just someth...

The Black Lives Matter movement has made me realize that I really need to take a step back and listen. I am honored today to share the stories of seven Black Voice Actors on this week's episode. Thank you to Damon Alums, Annette Coward, Dane Reid, Kimberly Bonny, Josh Evans, Zakiya Walden, and Mark Neely for sharing their stories with our listeners. I am grateful. Please know BOSSES, I'm not done...

In Part 2 of our riveting Email Compliance series (it's true, we promise), Anne and Pamela talk about the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act of 2018 (CCPA). Learn how to store, collect, and handle data securely, while following these important laws and avoiding liability #LIKEABOSS       2020 BOSS Footer Show notes and exclusive offers at VOBoss.com!...

The CAN-SPAM Act was enacted in 2003 to protect consumers from unsolicited, malicious emails. In Part 1 of our Email Compliance series, Anne and Pamela discuss the foundations of commercial email standards, and how to make sure your messages adhere to the seven main requirements of this important law.   2020 BOSS Footer Show notes and exclusive offers at VOBoss.com! FOLLOW THE BOSSES: On Twitter @...

Open rate, bounces, and click-throughs, "Oh My!" Part 2 of Anne and Pamela's Email Tips gives you an in-depth look at cultivating your emails and lists for maximum engagement. The goal of your emails is to gain new clients. To do this, you need to be familiar with your data. Learn the terminology and tactics you need to know to rock your email marketing analytics #LIKEABOSS!     2020 BOSS Footer S...

The Bosses dive deep into Email Marketing with tips and tricks to enhance your email engagement. Learn how to write subjects that stand out, increase open and click rates, and how to avoid the dreaded spam filter. Learn when to send emails, and how best to connect with your database #LIKEABOSS.     2020 BOSS Footer Show notes and exclusive offers at VOBoss.com! FOLLOW THE BOSSES: On Twitter @vo_bo...

Welcome to Email Marketing 101! In a previous episode, the Bosses discussed email databases and the importance of building one to grow your business. This week the Bosses talk about how to communicate effectively with that database through email marketing. Find out how to target your email to get better ROI, connect emotionally to increase engagement, and level up your email marketing LIKE A BOSS....

Anne and Pamela continue their Content Marketing series, discussing the importance of email databases and building lists to distribute content. Find out the importance of providing valuable deliverables and content to your audience and how it can help grow your business.     2020 BOSS Footer Show notes and exclusive offers at VOBoss.com! FOLLOW THE BOSSES: On Twitter @vo_boss @aganguzza On Instagr...

Anne and Pamela discuss Black Lives Matter and the impact of "Taking a Stand" as a business. The Bosses discuss the role of values, morals, and beliefs, and how they can be woven into a brand message. This moment in time is an opportunity to educate and grow. Look inward and decide how you, and your business, will interact with important issues.

 Being well aware of my privilege and inability to...

        Show notes and exclusive offers at VOBoss.com! FOLLOW THE BOSSES: On Twitter @vo_boss @aganguzza On Instagram @vo_boss @aganguzza On Facebook VO BOSS, Anne Ganguzza Voice Talent On You Tube VO BOSS, Anne Ganguzza SUBSCRIBE: YouTube: https://www.youtube.com/c/VOBOSS iTunes: https://itunes.apple.com/us/podcast/vo-boss-podcast/id1238870667 Stitcher: http://www.stitcher.com/podcast/vo-boss?ref...

Join Anne and Pam as they continue their series on content marketing. This week, the bosses discuss the four stages of the buyer journey: unawareness, awareness, consideration, and evaluation. Learn about the journey a buyer goes on from not knowing they have a problem, to choosing YOU as voice talent to solve that problem. Find out how to structure your marketing to show clients why you are the s...

Pamela Muldoon, Content Strategist, joins host Anne Ganguzza for another episode of VO Boss! Today's topic: Understanding Your Buyer. Learn what a Buyer Persona is and why developing them for your marketing is critical for developing successful target market content. Learn some key questions and areas to consider when creating your personas and use this information on your next content marketing c...

VO Boss and Host Anne Ganguzza continues the conversation with Pamela Muldoon, Content Marketing professional, and VO Talent. This is Part II of their content marketing conversation where they talk mindset to methodology. Learn some actionable steps you can take today to put your VO business on the right path with content marketing.       Show notes and exclusive offers at VOBoss.com! FOLLOW THE B...

VO Boss and Host Anne Ganguzza is joined by Pamela Muldoon, a veteran Content Marketing consultant and VO talent. What is Content Marketing and why should every VO talent better understand this form of marketing? Get the content marketing basics on this episode of VO Boss! There is so much to talk about, we had to split it into two episodes. Get ready to take copious notes and listen to Content Ma...

Boss Anne Ganguzza welcomes a new special guest co-host: Content Strategist and VO Actress Pamela Muldoon! Pamela has been listed as one of the Top 50 Women in Content Marketing and named one of the 20 Women to Watch from the Sales Lead Management Association (SLMA). Her success formula incorporates a winning combination of marketing tech, data, and storytelling through content development. Pamela...

The results are in! "Anne of Aspercreme" has chosen the voices for her new spots. Anne and Liz discuss their choices and announce the voices of "Hopscotch" and "Walter". Hear the winners, and get an in-depth look at the process of choosing the right voice! Congratulations to our winners!

Tune in to hear our bittersweet last episode with Special Guest Host Liz Atherton! Stay tuned in future weeks...

The finalists are in! "Anne of Aspercreme" and Liz Atherton have listened to all 73 auditions in our VO BOSS Cast Voices contest and narrowed it down to their short-list! Get an in-depth behind the scenes perspective on their casting process, and hear their thoughts on the finalists. Then it's your turn to be the casting director. You can vote on your favorites and stay tuned next week for our cas...