Visibility, Influence and Impact

In today's episode, I am talking to Monica Garrett. Monica is the CEO and Founder of the Margaux Agency, a Los Angeles County-based social media marketing agency. A seasoned expert in design and digital marketing, Monica has developed a sleek and recognizable brand for the agency as well as for her clients. Her passion for her work, an eye for detail, the trust built with clients, and a deep under...

On Smart Women in Business today I am chatting with Kate Strong. Kate is a successful entrepreneur, World Champion in triathlon and Reiki Master, but she had to overcome a toxic relationship where her ex-fiance left her in debt, emotionally broken and feeling overwhelmed with the enormous task of turning their business around, as well as building her self-belief back. Turning her focus from all th...

Mel Daniels provides tailored solutions to help you build and love your business again. Her love – Meld Business Services - delivers offsite content creation services including email marketing, blog writing and social media management. Mel had a successful corporate career in banking before taking a career break to devote her time to raising her two children. Throughout her life, she has thrived o...

Midori is the Founder and CEO of MOX Life, a certified human behaviour specialist, and is a mindset success coach, best-selling author, and show host. You may have heard me speak about mindset in the past because it is just so important in every aspect of being an entrepreneur and business owner. How we think and feel about our businesses, our money, our work and our clients influence our personal...

I recently spoke with Simone Hayward, the owner of Simone's Plant Based Kitchen. Simone is a busy mum of 3 young children and runs a plant based and vegan catering company and cookery school in Taranaki, New Zealand. Simone loves to inspire people to eat more plant based foods through her catering, meal delivery service, cooking classes and eBooks. Here are the links to Simone's blog and social ch...

I recently spoke with Helen Flitcroft, a mindset coach specializing in subconscious reprogramming for gritty entrepreneurs with kids at home. Helen is an expat Mum who moved from Australia to NZ, trying to bring up a very young family alone in a foreign country while transitioning from a business that was no longer a passion to creating a business that is my soul's purpose. Here is the link to Hel...

Last year with spoke with Stevie Dillon from Stevie Says Social about all things marketing, building a business, scaling, leveraging, launching courses and social (of course!). A former lawyer turned social media marketer, Stevie's mission is to inspire passionate business owners so they lift their social game and build a profitable business they love. --- About Stevie: Once upon a not-so-awesome...

Linda and I talk about the ickiness around marketing, the evolution of small business and a lack of Friday night drinks. --- About Linda: I love what I do. I know everyone says that but in my case it is true. PR and Marketing is a career that found me because it was what I was meant to do. As the founder of Business Business Business, Media Connections and Director at Thoughtspot PR, each day I ge...

A strategic marketing plan is an essential part of growing your business and a reference point to consistently market your business each day, week, month, quarter and year. A strong marketing strategy is the foundation of marketing success: if you don’t have a strategy you won’t be able to measure your success. Marketing without strategy is like throwing mud at a wall and seeing what sticks: there...

Tania Goranitis is a Mindful Home Coach, Professional Organiser, Interior Stylist & Mum of 2 who specialises in working with women to enlist their home as an antidote to stress and a tool for self-care. She is passionate about reducing waste, making money go further & creating beautiful spaces for the important things in life. You can learn more about Tania at her website: http://www.interiorphilo...

Christine worked in the healthcare industry for more than 20 years and transitioned from Intensive Care Nurse to entrepreneur, speaker, and corporate health and performance coach to businesses in 2013. Christine's purpose is transforming organisations to work productively and cohesively as a team. Improving the health of staff and the well-being of business. Through performance management, health...

Olivia works online, guiding introvert women to build the confidence to speak up and speak to groups. Olivia is the creator of the online group program Stairway to Confidence, which helps women get through the fear of public speaking, without doing any public speaking. It was fascinating to speak with Olivia; we talk about overcoming fear, public speaking and how to overcome your fear of public sp...

Today I talk about mixing business with babies with Rachel Allan, Rachel Allan has been a business owner for 14 years, and a mum for 7½ years. Rachel is an author, integrated marketer, entrepreneur and property investor. During her pre-business career, Rachel worked in government, small and medium-sized businesses and not-for-profits in both Australia and Scotland. You can find out more about Rach...

A chortle-inducing conversation with the queen of SEO, Kate Toon, on good karma marketing and being a misfit entrepreneur. You can find out more about Kate Toon at her website: https://www.katetoon.com/ See the video at: https://www.janemckaycommunications.com.au/a-conversation-with-kate-toon Website: https://www.janemckaycommunications.c... Pinterest: https://www.pinterest.com/janemckaycomms Inst...

Your website is a crucial part of your Digital Marketing Ecosystem; there needs to be an alignment between your brand promise and what your website delivers. DOWNLOAD YOUR FREE WEBSITE PLANNER: http://bit.ly/planmywebsite Read more (and learn more about marketing) on my Blog: https://www.janemckaycommunications.com.au/blog/ Website: https://www.janemckaycommunications.com.au Pinterest: https://www...

Branding is the core of your business' marketing, it is the first impression, the core message, the values, the purpose, the mission and the vision. At its heart, it is the essence of your business and and why you do what you do. Here are twenty four key questions to ask yourself before you re-brand... DOWNLOAD YOUR WORKBOOK: http://bit.ly/brandmybizbook Read more (and learn more about marketing)...

Social media is a crucial element in most brand's digital marketing ecosystem. Social media isn't something you can take a scattergun approach to. You can't just post occasionally and hope it will be effective (which is where I see most people fail to get traction on social media and then give up); you need to be committed and have a system. I know it's time consuming and it can be overwhelming bu...

Simple tips on how to write an about page that engages your dream clients and reels them in hook, line and sinker. Read more about How to Write an About Page (and learn more about marketing) on my Blog: https://www.janemckaycommunications.com.au/blog/ Here's the Workbook link: http://bit.ly/aboutpageslayer Website: https://www.janemckaycommunications.com.au Pinterest: https://www.pinterest.com/jan...

The right mindset can make or break your business and set you up for success or failure. Here are 11 tips to overcome your self-sabotaging behaviours.

I heard a marketing lecturer say that the only way to get customers when you're starting a business is to steal someone else's. I was shocked, I must say! (And this wasn't the dark ages, this was 2017 and this man teaches marketing at an MBA level). This approach flies in the face of everything I believe about marketing and the strategies I work through with my clients. When you're in business the...

008 Is Your Brand Evocative by Smart Women in Business

Is impostor syndrome preventing you from taking the next step in your life or your business? Here are my top 3 tips to overcome impostor syndrome. Believe me, it affects EVERYONE in business!

Is your mind stuck in a former version of yourself? Our self-perception can have a direct impact on how we feel about progressing in our lives. How we feel about ourselves has a powerful impact on the changes we are willing to make to your life. Have you taken the time recently to work out what is really important to you? At your core? Or are you floating through life relying solely on the strengt...