Video Marketing Madness

Page creation tools. Check out the new InstaSuite: http://www.getinstasuite.com/  Lots of functionality and good mobile optimization. Sales pages, funnels, opt- in, membership site and help desk!  It’s SAS hosting so it’s fast and secure. You can integrate into your WP siteIgloo. Big update to come. Fun to use…e.g. they got animation. They do the hosting. LeadPages – expensive but they do a lot of...

Ends screens and annotations work within YouTube and end screens works on mobile. YouTube Live – need to create the live event then stream to it. Facebook like chat features coming to commenting. There’s a new interface for all the YouTube “stuff” in the channel area. Find us on Facebook and Twitter for plenty of useful tips. https://www.facebook.com/VideoMarketingMadness https://twitter.com/video...

Advanced Facebook Video Techniques – You need a way to stream your desktop. OBS is free and open source at https://obsproject.com/ but it has limited production ability. Ninja trick – pre-record and produce a video and stream it “live” through OBS. Ray uses mimoLive https://boinx.com/mimolive/ $200 or so, but it’s Mac based. (A second hand late model Mac is not expensive.) It has TV news like cont...

Ninja Tricks for Pro Video * Video camera. All are digital now. Your iPhone or Droid will work just fine * Lightening – Trouble lights from Home Depot work and are about $30 each. Point lights at the ceiling...

Using YouTube Ads. YouTube Ads are more effective than regular TV ads: captive audience and much less expensive ($3/m vs $25/m). And you only pay for the folks that are captive. What’s more, some YouTube videos get more views than TV showsTarget by video typeBuild a list by offering a free productSend view to a video for ranking purposes. Works great for local businessesGreat for affiliate markete...

Today on Video Marketing Madness – How to Automate YouTube.  Free report at http://videomarketingmadnessradio.comHow to Automate YouTube with these toolsvidIQ at http://vidiq.com Free version. It’s a Chrome plugin that lets you see tags, shares, view etc. Good for planning ads. TubeBuddy https://www.tubebuddy.com/ Free version and Chrome plugin. It adds youTube tools like shortcuts to functions an...

Today on Video Marketing Madness – Marketing Tools you NEED! Free report at http://videomarketingmadnessradio.comWebsite landing page builders. Instabuilder 2.0 has lot of bells and whistles. Convertry is very fast as it’s not hosted on your server but has a connecting tool. Igloo is like Convertry but has more bells and whistles. LeadPages is offsite as well. Not as flexible but it’s a quick and...

Ray has a new desktop app that will manage Instagram marketing. It includes posting and campaign management and releases on Fri 9/2. Look for it on our Facebook pageVideo Marketing Madness made possible by FreeVideoEditor.co. It’s FREE...

Proper Equipment for Live Streaming. For your phone, get a selfie stick, tripod and decent mic. The smartphone headset mics are good. Steaming to YouTube and Facebook Live from your desktop: Logitech is the best webcam and Blue makes good USB mics. Streaming software: OSB is a good, free and open source and works as a mixer too. Wirecast is good but costs $300+. For Macs, “Memo from Boinx” is what...

Today on Video Marketing Madness – 5 Steps To For Effective Thumbnail Design. Free report at http://videomarketingmadnessradio.com1 Use good colors…brighter the better, but not garish.2 Use a nice face image. People want to see a face and it should represent what’s in the video3 Show action4 Add text like a CTA, title or recap. Use a readable font. Condensed Helvetic Bold is good5 Make sure it’s f...

Today on Video Marketing Madness – How to Get Content for Your VideosVideo:YouTube and Vimeo creative commonshttps://www.pexels.com and https://pixabay.com are Freehttps://videohive.net – Low cost, high qualityhttp://www.istockphoto.com and http://www.gettyimages.com should be your last resort. Good stuff, but very expensivehttps://www.videoblocks.com - $99 a year with unlimited downloads. They ha...

Today on Video Marketing Madness – Repurposing Video Content   Transcribe your videos and turn them into blog articles and ebooks. https://www.rev.com is a good source for transcriptions Chop up longer videos into shorter videos. Use http://downvids.net to download your Facebook and YouTube videos Upload recorded videos to Facebook Make memes from your videos Convert podcasts to videos Turn writte...

Today on Video Marketing Madness – Increasing Your FB Live Audience Facebook live video will be adding “waiting rooms’ so you can schedule live video events. Beyond that: · Be consistent. (e.g. do a live show every day at 2 pm) · Let your audience know in groups, pages and your profile. · Remember, most folks won’t join until you’ve been live for a minute or two because of the FB notification and...

Today on Video Marketing Madness – All About 360 and VR Video To see what it looks like – make sure you have the Chrome browner. Open Chrome and go to YouTube and search on “360 video”. You also need the 360 VR headset. Google sells one called “Google Cardboard” and it’s $5.00. Amazon has a really nice one for $15.00. You can also check out 360 VR Video at Best Buy. There should be a display in th...

Today on Video Marketing Madness – How to Green Screen Set up is important. Use a decent green screen background. It doesn’t have to be expensive. Pops up like a disc or square. Thick fabric or paper. Pull down like the old classroom maps. Lights. Use florescent style. Two lights on the green screen and 3 point lighting on the subject. (key, fill and back). B&H has all this stuff. Make sure th...

Today on Video Marketing Madness – Derral Eves on the Current & Future Trends of Video Marketing Facebook, Amazon, Twitch, YouTube, Snapchat, Instagram, periscope, etc. There are unique marketing opps for each. Interactive will be big. Facebook live video will be huge. Look for V.R. on YouTube. Find out more by going to VidSummit 2016 Oct 19-22 in Los Angeles. Register at VidSummit.com Downloa...

Today on Video Marketing Madness – How to Create Testimonial Videos * Have the customer state a problem and why it was a big deal (e.g. leaky pipe – water all over) * What they did to solve the problem (Call Joe the Plumber) * How life is different? (pipe fixed…no more wet carpets) This works for offline businesses and for your business. “Mindset Matters” is Extreme Ownership: How U.S. Navy SEALs...

The last few weeks, Ray has done lots of live product demos using the Facebook live desktop app and he’s made a lot of sales. He’s able to send the ready-made audience to bonus and sales pages and get lots of views, comments and sales. The desktop app provides a lot of function and production tools you can’t get with the mobile app. Here’s how you can do this:-    Go to FBLiveWire.com (http://fbli...

Today on Video Marketing Madness – How to Use Facebook Live on Desktop OBS provides a great way to live stream video to Facebook from your desktop webcam and provides all the functionality of your desktop. https://obsproject.com/ Here’s an article on how to set it up: http://iag.me/socialmedia/broadcast-computer-facebook-live/ When doing a Facebook live – be sure to engage your audience by streami...

Today on Video Marketing Madness – Learn The Secret Places To Get Media For Your Videos! Go to iStock, Getty or Shutterstock only as a last resort. Too expensive. The Envato family has all sorts of resources for stock footage, graphics and music. VideoHive.net – GraphicRiver.net – AudioJungle.net Very affordable FREE stock photos – Pexels.com and Pixabay.com Stock footage and aud...

Today on Video Marketing Madness – Owen Hemsath on Top 7 Social Video Tips from Social Media Marketing World #1 – “Live Video Will Rule in 2016” · 50% of marketers plan to use live video · 50% want to learn more about live video · 14% of marketers already using live #2 “Marketers Must Take Notice of Facebook Video” · 73% of marketers are increases their use of video · 21% claim it’s the most...

Today on Video Marketing Madness – Using YouTube Poll and Donation Cards YouTube Cards work on both mobile and desktop. They are in the “edit” function. You get an option menu and you can use up to 5 cards. Options include a website link and image, link to another video or playlist. New functions include donations and polls. Donations – From YouTube, “ If you’re a United States, IRS-validate...

Today on Video Marketing Madness – Best Cameras for Online Video All of these are available at B & H Photo and Video . They have the best selection and prices unless otherwise denoted. Lower end camera – your iPhone or Android phones from your provider will work fine. Be sure to use good lightening and an external mic. Ray sells a really good smartphone mic at PocketVideoPro.com Consumer based...

Today on Video Marketing Madness – Lighting Tips for Video All of these are available at B & H Photo and Video . They have the best selection and prices unless otherwise denoted. When you’re using smaller digital cameras (like an iPhone), you need more lighting. So be sure to use external lights. Here are some options for around $200: Photo ready fluorescent lights. Kino Flo Lighting Systems ·...

All of these are available at B & H Photo and Video . They have the best selection and prices unless otherwise denoted. Field Mics. Use a lapel mic. A mic that plugs into your camera is best. Know your camera connection so you get the right stuff. Audio Technica has a good lapel mic for $40. KV Technologies has adaptors for smartphones. Ray sells a really good smartphone mic at PocketVideoPro....