Valtech Café
Valtech Café
The convergence of technology, design and content. Valtech Café is a hub to share knowledge, explore new industry concepts, to guide and define best practices. Learn more on www.valtech.comValtech Café nous permet de partager des connaissances, d'explorer de nouveaux concepts de l'industrie pour guider et définir les bonnes pratiques.
Where to listen?
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Episodes
Transformation Stories: From Big Tech to Fintech - Innovation at Scale 05.01.2023 30:10
Neobanks, the new generation of cutting-edge, fully digital banking services, are aiming to be more accessible than traditional banks while transforming the Financial Services industry. But how can banking services continue to work towards consumer-centric business models that meet their customers' needs? We are joined by Anne Marie Kindberg, Chief Officer at Lunar, a fintech market starter focuse...
Transformation Stories: Why Customers Don't Buy 21.12.2022 33:40
86% of customers are unlikely to buy products from a brand after an experience with incomplete or inaccurate product information. So, how much information do customers need about a product before they feel comfortable placing an online order? In today's podcast, we sit down with Raphael Iscar, Valtech’s Head of PXM, to discuss the ins and outs of Product Experience Management (PXM), what brands ne...
Transformation Stories: Branding with Purpose 14.12.2022 43:01
Every marketing campaign needs reach, but how can a company create not one but two different campaigns that reach an audience and drive social change? In today’s conversation, we again sit down with P&G’s Helene Graffner to discuss it in great detail. This 43-minute podcast dives deep into the lightning striking twice, with a second campaign making a crucial social impact on tackling bullying amon...
The 6 Trends Defining the Future of Commerce: Part 2 24.08.2022 33:04
In this second episode of our 2-part conversation with VTEX analyst in residence, Jordan Jewell, we continue to discuss the 6 trends defining the future of commerce. Formerly at IDC where he launched their commerce practice, Jordan joined VTEX to assist B2C and B2B brands in growing their sales over digital channels. In his own words, he acts as a detective, economist, statistician, journalist, cr...
The 6 Trends Defining the Future of Commerce: Part 1 17.08.2022 22:30
In this conversation we're joined by VTEX analyst in residence, Jordan Jewell, to discuss the 6 trends defining the future of commerce. Formerly at IDC where he launched their commerce practice, Jordan joined VTEX to assist B2C and B2B brands in growing their sales over digital channels. In his own words, he acts as a detective, economist, statistician, journalist, critic, storyteller, and evangel...
Live from D-Congress 2022: The Future Vision 20.07.2022 31:30
For city dwellers, its clear to see that the places we live, and how we live in them, have all been designed to support a former age. As the intersecting roads and junctions weave across a gridded map, our homes, offices and shops line streets made for diesel guzzling cars and trucks. Our pavements crammed with people moving from A-B, sometimes on a journey that has taken them many miles from hom...
Live from D-Congress 2022: The Opti-Channel Leaders 12.07.2022 31:14
For years we’ve talked about the power of omnichannel retail – the seamless combination of digital and physical touch points to deliver a flawless commerce experience. But for this guest, it might be time to change the narrative, and shift from an omni-experience to an opti-experience. One where continuous optimisation to serve the needs of consumers takes centre stage. When the digital boom took...
Live from D-Congress 2022: Composable Commerce 29.06.2022 24:11
We’re recording this conversation at D Congress 2022 so what better time and place then to discuss the latest updates in the commerce space. We're joined by SVP, technology, Casper Rasmussen to delve into topics including composable commerce, the digital enterprise and why your commerce offering needs to be about more than just selling... From D2C strategies to services over products, there’s lots...
Live from D-Congress 2022: The Innovation Drivers 13.06.2022 28:24
We hear more and more about the benefits of innovation labs within companies; the opportunity to ideate, test and prepare new releases for the wider organisation in a structured way is becoming increasingly commonplace, and it’s no different for the team at the Volvo Group Connected Solutions Innovation Lab. To set some context for this conversation, the Volvo Group has recently announced that 50%...
Live from D-Congress 2022: The Digital Differentiator 02.06.2022 32:00
Since the company’s foundation in 1989, entrepreneurship, expertise and a passion for gardening have driven Blomsterlandet to become Sweden’s largest retailer of flowers and plants. Now with 61 stores across the country and a strong brand within the industry they are continuing to push ahead with new ways of engaging their customers and propelling their brand forward. The latest advancement in tha...
Live from D-Congress 2022: The Dolby Experience 18.05.2022 33:55
In this live episode from D-Congress, we're joined by SVP, Technology Casper Rasmussen as he takes us through the incredible story of Dolby's transformation from ingredient to experience brand. Find out how what started out as a digital update quickly developed into full scale business transformation; from teams to technology, the Dolby experience has never been so exciting.
Transformation Stories: Think Big, Start Small: How to make innovation work 04.05.2022 27:40
We all know what it means to be innovative or to innovate. But how do you turn innovation into lasting results? How can you prove the impact in the short and long term, and how do you make sure that you’re putting your proverbial eggs in the right basket? In this conversation, we're joined by Line Lyst, Chief Entrepreneur at GN Group. GN facilitates communication between people through intelligent...
Transformation Stories: Focusing on Sustainability 21.04.2022 32:19
Throughout this series we’ve heard from brands who are putting sustainability at the centre of their agendas. No longer deemed as something that can be tackled in a few years’ time, we are all acutely aware of the need to act today to reduce our carbon footprint and help to reverse the damage happening to our planet. In recent times people have become more conscious of the impact that our online a...
Transformation Stories: Digital-first Customer Centricity 13.04.2022 30:57
In this podcast you'll hear about bravery in the face of uncertainty... An embracing of inevitable change and the case for storytelling as a powerful mechanism for innovation. We learn about how a hybrid skillset makes for a unique bilingual advantage in digital transformation in mulitple Canadian markets. In the case of Dan Dickinson, EVP of Technology and Digital at one of Canada's largest wine...
Transformation Stories: Saving Lives with Data 06.04.2022 28:35
We talk regularly about the impact of data – and indeed in this series we’ve already interviewed clients and experts to talk about the collection and application of data insights to drive value. But what about when the value of data isn’t just based in new revenue opportunities, but instead is acting as primary source of information for citizens in the midst of a global health crisis. That’s the b...
Transformation Stories: Banking without Banks 23.03.2022 37:37
Is modern banking fit for the modern age….? Is technology innovation alone enough to make the difference consumers need to see? Those are the questions that we delve into in our conversation today. Whether it’s a need for banking without borders (physical or otherwise…), or perhaps a way to engage a new kind of talent in wanting to join the industry, there is lots to consider as we look at the fut...
Transformation Stories: Connecting with the Luxury Client 15.03.2022 31:46
We often talk of the vital impact and importance of the customer experience within retail, but for luxury retail in particular, the customer experience is more complex. Steeped in heritage, it’s an industry that has historically relied on 1-1 relationships, first name terms and in-store sales. How then does the industry keep pace with the digital age – one in which consumer demands are forever cha...
Transformation Stories: The Power of Change 10.03.2022 43:25
How do you balance the power of influence with the risk of change? That was the question faced by P&G haircare brand Pantene when they realized their marketing heritage, made up of bouncy blow dries and perfect smiles, no longer resonated with their audience’s needs and wants. In today’s 43-minute conversation, we are joined by P&G’s Brand and Communications Director Helene Graffner, and Bernadett...
Transformation Stories: Breaking the Barriers of Diversity 02.03.2022 26:15
Listed as one of the UK's Top Most Influential Women in Tech & an international multi-award winner for her services to Diversity & Inclusion in industry, Sheree is the Diversity, Equity and Inclusion Leader at Valtech. Beginning her working life in Engineering gave Sheree first-hand experience of the problems she now works to fix. Her impressive career to date is complimented by the huge number of...
Transformation Stories: The Social Revolution 22.02.2022 34:27
This interview explores an unlikely catalyst for transformation within a traditional brand. Brands in the aerospace industry are not typically known for showing humanity in their digital marketing efforts, especially on social media channels, but Pratt & Whitney have been doing just that! Building more personality and expert-led conversations into their social marketing efforts, while empowering m...
Transformation Stories: Reaching the Right Audience 17.02.2022 30:39
This interview tackles the challenge of complexity within the digital sphere; how can you market a product of huge potential, to an audience who have relatively little understanding of its existence? From mobility, to construction to the energy sector, this is a technology and product that has huge sustainability impact but low brand awareness. Add into the equation that this all sits alongside an...
Transformation Stories: The Design Thinking Journey 08.02.2022 29:04
What is design thinking and how can it help you to transform? In this interview we speak to Claudia Böttcher - senior transformation consultant here at Valtech to help us answer those questions and to explain the concepts behind this human-centric approach. We’ll talk about how to embed design thinking into your organisation and the considerations you need to think about when embarking on a desig...
Transformation Stories: Mobility & Automotive Trends 2022 27.01.2022 33:54
As we get underway with a new year, we’re looking ahead to the Mobility & Automotive trends that are going to be making their mark. Building on another year of exciting changes and updates for the industry, in this episode, we're joined by two of Valtech’s leading mobility experts – Denny Pezic and Norman Palmhof - to bring us up to speed with the changes and trends we’re set to see accelerating i...
Transformation Stories: Creating the Connection 18.01.2022 24:34
The value of a physical space to reach new customers isn’t simply the realm of retailers. For this guest, their physical presence at global conferences was a strategic part of their business. When covid forced us all into isolation, this leading brand needed to come up with a new solution for getting in front of their target audience, fast. In this episode, we speak to Betina Strøm Rohde, Associat...
Transformation Stories: The Data Dimension 12.01.2022 40:49
With the ambition to deliver the best possible experiences for their users (and derive new revenue opportunities for themselves in the process), brands are understandably turning to their data to look for the answers. But, to deliver the experiences that add the most value requires a genuine understanding of your customer data. As we scale to new heights in connected, omnichannel offerings, we are...
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