Unlearn with Asher & Kelly

On this episode of the Unlearn Podcast, hosts Kelly and Asher are joined by Bob Rosin, a seasoned professional with a diverse career spanning the B2B industry, startups, and leadership roles at companies like Sony, LinkedIn, and Stripe. Rosin shares insights into strategic partnerships, emphasizing the importance of understanding partners' goals and creating mutual value. He highlights LinkedI...

On this episode of the Unlearn Podcast, hosts Kelly and Asher chat with Greg Sarafin about his extensive career journey at IBM and EY. Greg highlights the significance of grasping a company's business model, and distinguishing between scarcity and abundance mindsets. He emphasizes the success potential of companies embracing abundance by partnering to deliver client outcomes effectively. The conve...

On this episode of the Unlearn Podcast, we dive into the world of partnerships with Nicole Dezen, the Chief Partner Officer at Microsoft. In this insightful conversation, hosts Asher and Kelly sit down with Nicole to explore her extensive career in partnerships, the intricate partner organization structure at Microsoft, and her invaluable perspectives on crucial topics shaping the future of the pa...

On this podcast episode of the Unlearn Podcast, we are joined by Hong Choing from Oracle, who has over 25 years of experience leading global partnerships. Listen in, as he shares how strategic collaborations currently supercharge innovation, accelerate time to market, and help companies leapfrog competitors. He dives into the critical success factors and challenges in managing partnerships at mass...

On this episode of the Unlearn podcast, Listen in to Asher and Kelly talk to Christopher Engman, a veteran in the mega deals space.  He discusses the differences between selling to large enterprises versus small businesses and how marketing plays a bigger role in mega deals due to the complexity of decisions.  He emphasizes the unique approach needed for mega deals, highlighting the impact of comp...

On this episode of the Unlearn podcast, listen in to Peter Caputa, where he delves into his role at Databox, an analytics platform with a unique Benchmark feature. Discover how Databox helps companies harness data for decision-making, and their partner program for accessible data-driven insights. The conversation also explores community building, product launch challenges, and Caputa's journey...

On this podcast episode of the Unlearn Podcast, listen in to Doug Landis as he delves into marketing strategies in the digital age, discussing challenges and innovations with Asher Mathew and Kelly Sarabyn. They touch on startup layoffs and acquisitions in the venture capital industry, shedding light on the experiences of B2B SaaS investment firms and the evolving landscape of founder mental healt...

On this episode of the Unlearn podcast, Join hosts Kelly and Asher as they talk to Kristen Jacobson, a growth marketer and head of digital operations at UST. Kristen unfolds her unconventional journey into marketing and how her entrepreneurial background has shaped her unique approach to growth marketing. Their discussion spans a spectrum of intriguing topics, from the influence of pop culture on...

Join hosts Kelly Sarabyn and Asher Matthew in the latest episode of the Unlearn Podcast, featuring the insightful David Linthicum, Chief Cloud Strategy Officer at Deloitte. Together, they embark on a journey to unlock the secrets of supercharging technology in the business world. They fearlessly confront questions about whether plucky startups can take on industry giants and why innovation can som...

Join hosts Kelly Sarabyn & Asher Matthew on the Unlearn Podcast as they delve into a lively chat with Go-to-Market expert Amanda Malko. Discover Amanda's journey to guilt-free time off and her ingenious use of the regret minimization framework. Unearth the evolution of marketing in the digital age, and how Amanda envisions a strategic upheaval, with CEOs steering the ship. Tune in for insi...

On this episode of the Unlearn podcast, join hosts Kelly and Asher as they sit down with Nate, a dynamic partnerships leader, to unravel his fascinating journey from business process outsourcing to the world of financial services and banking partnerships. Discover how Fintech partnerships evolved amidst regulatory challenges and data sensitivity, and learn about his groundbreaking integration fram...

On this episode of the Unlearn podcast, Join hosts Kelly and Asher as they dive deep into the fascinating world of startups and fundraising with none other than Rand Fishkin, Founder of the revolutionary SparkToro. Listen in to Rand as he shares the secrets of the startup ecosystem, unraveling the mysteries surrounding fundraising and addressing some of the structural challenges within the current...

On this episode of the Unlearn podcast, listen in to Bruce Cleveland, a renowned tech industry executive of Oracle, Marketo, and Siebel Systems, as he delves into the ethical implications of AI for HR and why he prefers a hard charging, in-office culture. He also shares his view on future-proof GTM leadership and expounds upon the strategic power of partnership models.

Peter Evans, Chief Strategy Officer at McFadyen Digital, shares how marketplaces are disrupting traditional businesses. Peter has over 20 years of experience leading teams in assessing, framing, and implementing high-priority marketplaces that support business planning. He specializes in helping companies see around corners, anticipate key market trends, and craft platform and marketplace strategi...

On this episode of The Unlearn Podcast, listen in to Jeff Barr, Vice President and Chief Evangelist for Amazon Web Services (AWS), where he has been working for over 20 years. He is known for his influential blog, the AWS News Blog, which targets builders, developers, architects, CTOs, and students. Over time, Jeff has built a team of bloggers and implemented a streamlined content creation process...

On this episode of The Unlearn Podcast, listen in to David Meerman Scott of Stage 2 Capital share his thoughts on AI and its impact on marketing in the coming years. David is an acclaimed author with 12 published books that have sold over a million copies in 30 languages. He currently serves as an independent advisor and investor in emerging companies that are transforming their industries by deli...

On this week’s episode of the Unlearn Podcast, we talk to Ross Brown of Oracle about the evolution of the Partnership model and leveraging this model to generate revenue. Ross is a well-traveled business professional with a diverse background that spans across different industries. He began his career as a software developer but eventually realized that it wasn't his passion. He then went on t...

Get ready for a riveting episode of The Unlearn Podcast! Join us as we delve into the brilliant mind of Geoffrey Parker as he shares his insights on Creating Value Through Platforms and how this applies to B2B tech, scalable building and avoiding technical debt on the journey from product to platform.

Join Asher & Kelly on The Unlearn Podcast this week with special guest Kate Bradley Chernis as they discuss Empathy, AI, and Personalization to Thrive in Sales and Marketing. Tune in to this free flowing conversation that covers how AI can help you become the best version of yourself by learning from your best practices and then defaulting to that.

Join Asher & Kelly on The Unlearn Podcast this week with special guest James Carbary as they discuss building and nurturing communities.

Listen in to Jamal share insights into the changing realities of B2B Enterprise selling, training SDR’s and having a slight dose of skepticism when running a deal.

Chris Walker, the Founder and CEO of Refine Labs shares his Revenue R&D framework. He also talks about demand creation and capture strategies and the flaws in the current mindset toward the revenue function.

Listen in to Sam Jacobs of Pavilion share his thoughts on building valuable companies and communities with kindness in a dog eat dog world. In a free flowing conversation with Asher and Kelly, he also discusses his latest book - “Kind folks finish first” and shares interesting anecdotes from his career over the years.

Listen in to Avanish share insights into the partner ecosystem and his thoughts around undertaking change management.