UK Lead Generation Podcast

This episode breaks down how to scale PPC lead generation campaigns using Google Ads and Bing Ads. James Dooley and Kasra Dash discuss why PPC delivers instant growth, the critical role of professional PPC management, and the hidden issues that drain budgets—such as low quality scores, homepage targeting, and lack of keyword-intent matching. Kasra Dash explains how proper audits, bottom-funnel tar...

In this episode of the UK Lead Generation Podcast, host James Dooley asks Kasra Dash how business owners can generate more sales leads for their teams in an increasingly competitive landscape. The conversation begins with the core challenge: companies want more enquiries, but most rely on multiple channels without truly understanding which ones work. As James Dooley and Kasra Dash break down the j...

In this short episode, host James Dooley and SEO specialist Kasra Dash unpack why SEO lead generation continues to outperform most paid channels in conversion quality—especially as digital behaviour shifts toward AI-driven discovery. James Dooley opens with a familiar tension: business owners want high-intent leads immediately, yet SEO requires time, structure, and strategic groundwork. Kasra Dash...

In this episode, James Dooley and Kasra Dash break down how companies should evaluate pay-per-lead (PPL) generation providers and why businesses often make decisions based on the wrong metrics. The conversation exposes the trap many companies fall into—obsessing over cheap leads instead of understanding their true cost per acquisition. Kasra Dash explains how PPL models help businesses control the...

In this episode of the UK Lead Generation Podcast, host James Dooley sits down with Kasra Dash to tackle one of the biggest frustrations for business owners: paying for leads that go nowhere. The conversation opens with the problem many companies face—high volumes of enquiries that collapse once the sales team tries to contact them. Fake names, invalid numbers, and low-intent submissions drain tim...

In this episode of the UK Lead Generation Podcast, host James Dooley challenges the assumptions trades businesses often make when searching for reliable leads. He opens with a familiar dilemma: with so many platforms promising results, how do business owners know where to actually invest? This sparks a grounded discussion with Kasra Dash, who breaks down why most tradespeople track the wrong KPIs...

In this episode, James Dooley and Kasra Dash break down the fastest and most reliable ways for businesses to generate new leads and new contracts. They cover paid ads, organic social, SEO, Google My Business optimization, PPC, and even the rise of AI-driven search. Kasra explains why performance-based or “no risk” lead generation is becoming one of the strongest options for business owners who don...

In this short episode, James Dooley and Kasra Dash break down what it actually means to buy high-quality leads—and why cost per lead isn’t the metric that matters. Kasra Dash explains why businesses should focus on cost per acquisition instead, and why fewer, higher-quality inquiries create more profit than cheap, unqualified leads. James Dooley walks through the channels that consistently drive q...

In this quick episode, James Dooley and Kasra Dash break down the fastest ways to generate leads today. Whether you’re a trade business, home-service company, or local contractor, they reveal the two proven methods that deliver immediate inquiries: partnering with lead generation companies and running paid ads. James Dooley explains how teaming up with companies already ranking and generating traf...

In this episode, James Dooley and Kasra Dash break down the real differences between PPC lead generation and SEO lead generation, giving business owners a clear roadmap for choosing the right strategy in 2025. What begins as a comparison of speed versus long-term ROI evolves into a deeper look at campaign management, click fraud, negative keyword optimization, and why some industries demand a dual...

In this episode, James Dooley and Kasra Dash break down the top lead generation strategies that are actually working with the 2025 algorithms. Drawing from real conversations with plumbers, solar installers, kitchen remodelers, accountants, and dozens of local service businesses, they reveal what is genuinely producing leads — and what businesses keep getting wrong. You’ll learn why Google Busines...

 In this episode, James Dooley and Kasra Dash break down a complete beginner-friendly framework for generating leads in 2025. They cover what to fix first on your website, how to optimize Google Business Profile for local visibility, and the essential structure for service-based pages.  They also walk through citation building, social fortress creation, organic content strategies, paid social, PPC...

Host James Dooley and guest Kasra Dash break down the most effective lead generation strategies for plumbing companies. You’ll learn how to optimize your Google Business Profile, build service-based SEO pages, run profitable PPC campaigns, use Meta ads correctly, leverage organic social, and show up inside AI search engines like ChatGPT and Gemini. They also compare tradespeople platforms vs. lead...

In this episode, James Dooley sits down with lead generation expert Kasra Dash to break down the real strategies electricians need to generate a consistent flow of local inquiries. What begins as a simple walkthrough of Google Business Profile quickly expands into a full blueprint for SEO, PPC, Facebook Ads, AI search, and the hidden metrics that separate profitable campaigns from money-burners. T...

In this episode, James Dooley and Kasra Dash break down the most effective ways landscaping companies can generate consistent, high-quality local leads in 2025. From Google Business Profile optimization to AI search visibility, PPC strategies, Meta ads, and tradespeople platforms, they reveal the exact systems top landscaping businesses are using to scale sustainably. James Dooley and Kasra Dash e...

In this episode, James Dooley sits down with digital strategist Kasra Dash to break down the real mechanics behind generating consistent, high-quality cleaning leads in 2025. What begins as a simple discussion on Google Business Profile optimization expands into a full exploration of SEO, PPC, AI search engines, and the shifting dynamics of how local service businesses get discovered today. Togeth...

In this episode, James Dooley and Kasra Dash break down the exact strategies roofing companies are using in 2025 to generate consistent, high-quality local leads. What begins as a simple walkthrough of Google Business Profile optimization expands into a full system for dominating your local market—covering SEO, PPC, Meta ads, organic content, AI-powered automation, and the shift toward AI search e...

In this episode, James Dooley and lead-gen specialist Kasra Dash break down the most effective strategies resin flooring companies can use to generate a predictable flow of high-quality local inquiries. What starts as a simple discussion about Google Business Profiles quickly expands into a complete roadmap for resin flooring marketing—covering SEO service pages, PPC, Facebook ads, organic social...

In this episode, James Dooley and Kasra Dash break down the proven lead-generation strategies driving real results for locksmith companies across the UK. What begins as a simple walkthrough of Google Business Profile quickly expands into a full breakdown of PPC, Meta ads, AI search visibility, and the new realities of inbound vs. outbound lead quality. Together, they unpack the overlooked factors...

In this episode, James Dooley and lead-gen specialist Kasra Dash break down the exact strategies UK pest control companies can use to generate consistent, high-quality local leads.  What starts as a conversation about Google Business optimisation expands into a complete roadmap covering PPC, Facebook ads, AI search visibility, tradespeople platforms, and the real numbers behind inbound vs. outboun...

In this episode, James Dooley and lead generation expert Kasra Dash break down the exact strategies gutter cleaning companies can use to unlock a reliable, high-quality flow of local leads. What begins with simple Google Business Profile best practices expands into a full roadmap for dominating your local market—covering SEO service pages, PPC, Meta ads, organic content, AI automation, and the ris...

In this episode, James Dooley and Kasra Dash break down the most effective ways handyman businesses can generate a predictable flow of high-quality local leads in 2025. What begins as a simple rundown of Google Business Profile optimization turns into a full blueprint on inbound systems, AI-powered search visibility, and the hidden ROI pitfalls that drain most handyman marketing budgets. James Doo...

In this episode, James Dooley and lead generation expert Kasra Dash break down the most effective ways loft conversion companies can create a steady pipeline of high-quality enquiries. What begins as a simple conversation about Google Business Profile quickly expands into a full, practical roadmap for local lead generation — covering SEO, PPC, social media, tradespeople platforms, and the rise of...

In this episode of the UK Lead Generation Podcast, James Dooley and Kasra Dash tackle the real challenge facing triple glazing companies: wasted marketing budgets and unreliable lead sources. They break down the shift from outdated tactics to modern lead systems that allow local businesses to scale predictably, revealing why Google Business Profile, SEO-driven service pages, and AI-powered search...

In this episode, James Dooley sits down with search strategist Kasra Dash to break down how AI-driven search is reshaping the future of lead generation for solar companies. What starts as a conversation about SEO quickly evolves into a deeper look at how consumer discovery is shifting, why traditional ranking strategies are losing power, and what businesses must adopt to stay visible in 2025 and b...