Tower Marketing

Tower After Hours

Business EN ↓ 103 episodes

Welcome to Tower After Hours, a digital marketing podcast from the team at Tower Marketing in Lancaster, PA. Check out our past three seasons and more where we have discussed all things digital marketing in the context of Experiences, Psychology, and meeting with our very own Business Neighbors in Lancaster, PA. We know we learned so much while making all of these episodes and we hope you do too. Enjoy!

Author

Tower Marketing

Category

Business

Podcast website

www.towermarketing.net

Latest episode

Jun 24, 2026

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Episodes

Episode 28: We Work On Computers! 16.08.2018

Tower After Hours - a digital marketing podcast from Tower marketing, In Lancaster, PA. In this episode we’re talking about the relationship between marketing and sales, creating a great PPC campaign, content that SEO approves of, and the fact that our families just don’t understand us.

Episode 27: Digital Well-Being, Virtual Reality, Clothing Trackers, & Meal Kits à la Chick-Fil-A 26.07.2018

Episode 27 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss YouTube's new "time well spent" feature and it's impact on advertising, using virtual reality to give customers a new experience, how retail customers can now be given rewards for wearing "smart clothes," and the future of meal kits -- Chick-Fil-A style!

Episode 26: All About Dinosaurs 26.06.2018

Episode 26 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss a cross-promotion between Amazon, Jeep and Jurassic World that has us questioning the existence of dinosaurs, our ideas for monetizing Google Home speakers, building a great user experience, and the International House of Burgers (???).

Episode 25: Mobile First Indexing, Is Facebook Listening, & Trust Issues With NAP 22.05.2018

Episode 25 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss Google's mobile-first strategy, ask if Facebook is listening to us, and stress the importance of keeping your NAP accurate.

Episode 24: Holla' Back Holograms, Elon Musk, The Un-Branded, & Creative Brains 11.04.2018

Episode 24 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss human-less customer service, the rise of the non-brand, Elon Musk, and preparing our brains for greatness.

Episode 23: We Rate This Interaction A 4.8 18.01.2018

Episode 23 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode members of our SEO, content, and web design team talk through online marketing expectations and trends for 2018.

Episode 22: Clearing Up Misconceptions 19.10.2017

Episode 22 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode members of our SEO, content, web design and web development team talk through misconceptions about their areas of expertise that people still don't seem to understand.

Episode 21: 20th Anniversary Interview With Mike Matus 15.09.2017

Episode 21 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. To celebrate Tower Marketing's 20th Anniversary, we talked with our owner and creative director, Mike about the first twenty years of our agency.

Episode 20: Mattresses, Boxed Water, & Social Media Influencers 17.08.2017

Episode 20 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we talking about affiliate marketing and working with social media influencers.

Episode 19: Our Advice On Recording A Podcast 09.06.2017

Episode 19 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we talking about how we began our marketing podcast and offering advice for anyone looking to start a podcast of their own.

Episode 18: Keep, Toss, Or Update? 06.04.2017

Episode 18 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we're focused on spring cleaning - tossing out old misconceptions, letting go of outdated techniques, and giving your online presence a refresh.

Episode 17: Video Content Is The Future 07.03.2017

Episode 17 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we're talking all about content! Our topics include visual content, kick ass content for boring industries, and how videos are quickly taking over content marketing.

Episode 16: "FOMO. Fear Of Missing Out. That Is An F For Fear!" 14.02.2017

Episode 16 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we give advice for clients when giving feedback on design, ways to get creative with your PPC campaign, and predictions for the future of local SEO.

Episode 15: Trends of 2017 16.01.2017

Episode 15 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss Ikea's Retail Therapy website and their amazing organic search campaign, web design and content marketing trends for 2017, and why you shouldn't shy away from B2B blogs.

Tower After Hours: Episode 14 30.12.2016

Episode 14 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss what transpired in the marketing world in 2016 and what we predict to see in 2017.

Tower After Hours: Episode 13 29.11.2016

Tower After Hours: Episode 13 by Tower After Hours

Tower After Hours: Episode 12 28.10.2016

Episode 12 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss the end of Vine videos, the most effective way to get work done, how the find new employees that fit your company culture, and why you might want to rethink your homepage sliders.

Tower After Hours: Episode 11 03.10.2016

Tower After Hours: Episode 11 by Tower After Hours

Tower After Hours: Episode 10 29.08.2016

Episode 10 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss Beyonce's Instagram win, Google's war on pop-up ads, how click-thru rates affect search results, and Instagram stealing the idea behind Snapchat Stories.

Tower After Hours: Episode 9 21.07.2016

Episode 9 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss web design trends, how to incorporate compelling images in your content, yet another Google rankings experiment, and verified Twitter accounts

Tower After Hours: Episode 8 24.06.2016

Tower After Hours: Episode 8 by Tower After Hours

Tower After Hours: Episode 7 26.05.2016

Episode 7 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss being kind with your content marketing, the power of SEO titles, and discuss whether you should jump onto every new marketing trend.

Tower After Hours: Episode 6 27.04.2016

Episode 6 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team. In this episode, we discuss the use of emotional branding, ask the question, "Is Facebook declining?" and discuss the perfect length for your blog posts.

Tower After Hours: Episode 5 23.03.2016

Episode 5 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team

Tower After Hours: Episode 4 24.02.2016

Episode 4 of Tower After Hours - Digital Marketing Podcast presented by the Tower Marketing team

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