Carley Zuercher
Tipsy Business
Each week, I'm serving up your next steps for your best-feeling business, backed by 10 years in the game, over a million in sales, and helping others hit multi–six-figure years without burnout.
Author
Carley Zuercher
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
Quantum Boundaries & Main Character Energy with Megan Reed 29.08.2023 56:29
Did you know there is more than one way to set boundaries? Megan Reed is teaching us multiple ways to set boundaries, and we're talking about all things science, quantum physics, time, and Main Character Energy! What's "Main Character energy"!? Megan's new book! Find the link below to grab your copy! Follow Megan on Instagram: https://www.instagram.com/heymeganreed/ Get her book: https://heymegan...
[5MF] Etsy Pictures that DO and DON'T Sell Your Products 25.08.2023 4:41
Pretty straightforward, in this quick episode, I am telling you some photo do's and dont's that you can apply to your shop today! Start using Canapy for free today: www.mycanapy.com
8 Etsy Update You Need to Know 22.08.2023 23:35
Today I'm highlighting 8 Etsy updates that you need to know about in 2023! All the links and timelines are listed below! This Episode is sponsored by Canapy . Start your forever-free account now at www.mycanapy.com Learn about my Etsy Course: https://www.twocanco.com/etsy Making Offers [1:20] People can now make offers on your products! This is OPTIONAL. Links: https://help.etsy.com/hc/en-us/a...
My 2023+ Marketing Plan (and How to Start on Pinterest) 15.08.2023 33:05
Get the details on what I am doing for the rest of this year + the five things you need to get started on Pinterest. I'm also sharing what I love about Tailwind, why I don't sell this course anymore, and the benefit of time with Pinterest. Get the free training, "Using Pinterest and Etsy Together." https://www.twocanco.com/pinterest-etsy Sign up for Pinterest Principles for 50% off while it's out...
[5MF] Why I am still using Pinterest in 2023 11.08.2023 6:18
Yesterday I discovered Pinterest is 65x more effective than my Instagram, and I'm spending NO time on it. Sharing some stats, some things to think about, and my experience here in this quick SIX (I know it's more than 5) Minute Friday episode Get the free training, "Using Pinterest and Etsy Together." https://www.twocanco.com/pinterest-etsy Sign up for Pinterest Principles for 50% off while it's o...
Planting Seeds in Your Business With Avani Miriyala 08.08.2023 46:57
We're constantly planting seeds, whether we realize it or not. Today Avani and I are talking about business strategy and zooming out on our business as we hire, let go of team members, and even make impulse decisions. Avani is the CEO of Matcha Design Labs, a Product/UX Design Agency. Over the last 6+ years, she has designed her business to create freedom & white space in her days. Avani is also...
Overcorrecting in Business (and How to Avoid it) 01.08.2023 22:42
Want to incorporate something new? Ready for change and pivot? Maybe it's time to work more, work less, or call in some massive growth. Ask yourself these questions and become self-aware in the process to make it all feel easier. If it doesn't feel safe, it doesn't mean it's not; it might just mean that there's room to check in and regulate your nervous system to what you really want. JOURNAL: Wha...
[5MF] Etsy Ads Are Not a Strategy 28.07.2023 3:00
Etsy ads are AMAZING but on their own, they're not enough. If you're wondering about ads, listen to this quick episode and the last one with Sam DiNicola!
The Truth about Ads and Online Marketing with Sam DiNicola 25.07.2023 50:00
Have you ever thought about running ads? Feel like your marketing strategy could use a facelift? Sam and I are talking about online marketing and finding that sweet spot for your business. She's offering so many tips, places to start, and recommendations based on where you are! Sam DiNicola has over ten years of experience working with small-to-medium sized businesses to develop and execute effec...
[5MF] What is Etsy Plus and Who is it for? 21.07.2023 2:34
Wondering about Etsy Plus? This is for you! Etsy Plus is Etsy's subscription service and I'm breaking down the cost and who it's best for in this quick episode!
Attraction Marketing (Selling Without Shame) 18.07.2023 16:33
Are you talking to the right person in your marketing? We're talking about talking to the RIGHT people and how to market without shame, even on an unconscious level. Want the rest of this training (and 12 others)!? Join the Reinvigoration Retreat and get access to the 13 sessions made just for stationers and Etsy Sellers. https://twocan.thrivecart.com/reinvigoration-retreat/
[5MF] 4 Types of Etsy Buyers 14.07.2023 2:48
These are four examples of Etsy buyers and how, as an Etsy seller, you can accommodate them ALL! See the Instagram post and save it for later: https://www.instagram.com/p/CZX7sKertNC/ Learn more about Etsy Small Group Coaching and reserve your spot: https://www.twocanco.com/small-group-etsy-coaching Want to learn more about Etsy pictures, listings, and everything in between for FREE?! Grab the Et...
Marketing Mistakes I Have Made Recently 11.07.2023 19:58
Actual things I would/am doing differently in marketing my products and services! From action to frequency to mindset, these are the things I am currently changing! Want me to look at your marketing plan and help you grow your Etsy shop? Learn more about Etsy Small Group Coaching and reserve your spot: https://www.twocanco.com/small-group-etsy-coaching Want to learn more about Etsy pictures, listi...
[5MF] Exactly what I would do if I started over on Etsy 07.07.2023 4:20
These are the five things I would do if I were started over on Etsy. Not doing any of these? This is a great place to start, even if you're not new to Etsy! Check out this list and see where you can improve your shop. Save the Instagram post for later: https://www.instagram.com/p/CnvHwl6Ltex/ Learn more about Etsy Small Group Coaching and reserve your spot: https://www.twocanco.com/small-group-ets...
Behind the Scenes of a $1,175 Day on Etsy 05.07.2023 10:10
I am walking you through the facts, stats, and things I did (and didn't do) on this $1,175 day on Etsy! If you're a visual person, click the link below for the Instagram post that has graphs, etc.! Affirmation from this episode: "Things change quickly and in my favor on Etsy." Save the Instagram Posts for later: https://www.instagram.com/p/CndMTH5L1Nh/ Learn more about Etsy Small Group Coaching...
How to Know What Needs Work in Your Etsy Shop (SEO vs. Conversion Rate) 30.06.2023 14:25
We're taught to believe that SEO is the one and only problem on Etsy. Today, I'm going to help you identify whether you're the biggest area of opportunity is SEO or your conversion rate! Prefer to Read? Check out the coordinating blog post here: https://www.twocanco.com/blog/etsy-seo-vs-conversion-rate Save the Instagram Posts for later: https://www.instagram.com/p/CrmG_ctuqLE/ Learn more about...
Increasing your Conversion Rate on Etsy 29.06.2023 8:56
Three things that having clear Etsy listings will achieve, and seven types of pictures that SELL your products. Whether you're just getting started or a veteran Etsy seller, it's always a good time to check in and make sure your listings are set up to sell. Prefer to Read? Check out the coordinating blog post here: https://www.twocanco.com/blog/increase-your-conversion-rate-on-etsy Save the Insta...
Hard Growth as An Entrepreneur [Unfiltered] 28.06.2023 17:33
This episode is an unfiltered, unplanned 1:00 am tipsy brain dump from almost a year ago. So much has changed since I recorded this, but I wanted to share the real thought process I go through. It's weird to share this, but I hope that the randomness of my thoughts, reframing in real-time, and behind-the-scenes look at how I think is helpful and fun. TBH, I am really nervous about this one--it's l...
Grow Your Following and Business with Britney Crosson 27.06.2023 57:27
What's your purpose on social media? In this episode, my friend Britney is sharing how social media is a core part of her business and growth as an entrepreneur. We're talking about all things mindset, purpose, trolls, structure, adapting, growing, fear, and more! Britney Crosson is a social media thought leader that encourages business owners and creators to use their existing skills, talents,...
Growing a Business as a High Achiever with Cara Jo Knapp 26.06.2023 1:23:35
Let me introduce you to my client Cara Jo--A professional figure-outer-er, multi-passionate, high-achieving business owner + stationer. In the last 18 months, her business has grown in big ways! She's booking DREAM (celebrity!!) clients, has moved into two spaces, bought a letterpress, gold foiler, and so much more. Her success hasn't been overnight, and it hasn't always been easy, but her clear v...
From Crafts to Riches 12.12.2022 42:49
Module One: Basic Pricing strategies + how to make more money without working more. In this episode, we're coving all things pricing: Fixed costs, variable costs, minimums, trade-offs, the economy of scale, giveaways, supply and demand, emotional pricing, and so much more. https://twocan.thrivecart.com/from-crafts-to-riches/
Lessons From My $14k Month on Etsy 30.11.2022 20:01
Dive into the stats and numbers behind a $14,000 month on Etsy to learn what's important to look at and how you can feel better about your Etsy. Below are the two posts I am referring to if you want to follow along! PART ONE: https://www.instagram.com/p/Cky32UTSa56/ PART TWO: https://www.instagram.com/p/Ck1RDE1u2zB/ If you're ready to learn more about how I'm hitting 10k+ months, join almost 100 m...
How to Save Time by Repurposing Everything 22.11.2022 12:10
Ready to save time AND get more done? Enjoy this little chuck straight out of the Reinvigoration Retreat, all about repurposing. I'm sharing ideas beyond photos or making your reel a Tik Tok. Want the rest of this training (and 12 others)!? Join the Reinvigoration Retreat and get access to the 13 sessions made just for stationers and Etsy Sellers. https://twocan.thrivecart.com/reinvigoration-retre...
Expanding a Custom Hand Lettering Business with Danielle Holleran 15.11.2022 42:31
In the middle of 2020, Danielle took the leap to go full-time in her business after going viral on Tik Tok. Since then, she's perfected her custom order process and expanded beyond custom signs! Today we're covering all of the above, plus how customer service has changed over the years and inside her first hires! Connect with Danielle on Instagram: https://www.instagram.com/detailsandswirls/ Conn...
What Makes a Professional Stationer? with Laney Ruddell 17.10.2022 17:11
You probably don't need as much as you think you do. This episode is a peek inside module one from our Six-Figure Stationer course where we go behind the scenes of two six-figure stationery businesses + help you craft your own. This episode (and this course) is about you being YOU in your business and how that gets to be wildly profitable. Journal Prompt to help below! JOIN US IN SIX FIGURE STATIO...
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