TikTok Marketing Podcast

Sam and Joel take a deep into TikTok for artists and musicians and discuss how TikTok has changed the music industry! The duo discusses getting started, how to get your music on TikTok, ideas for artists to create videos, ways that artists can utilize the TikTok ad platform, and how businesses and brands can utilize music in their own strategies.    Interested in working with us? Reach o...

Sam and Joel go through their TikTok video checklist, a checklist of elements that each video on TikTok should include! The duo discusses areas such as filming, creative, lightning, voices overs, text-on-screen, and much more. This checklist is a great place to refer to when creating new videos on TikTok.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/cont...

Sam and Joel discuss tips for creating TikTok ads and go through some of the best practices for success. The duo discusses areas such as ad call-to-actions, creative ideas, voice overs, text on screen, and much more. Throughout the episode Sam and Joel use real data to backup all their tips.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss and explain TikTok's new ad attribution model. The duo discusses the impact that the ad update will have and how businesses and brands can take advantage of the new and improved ad attribution.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss TikTok Search Engine Optimization (SEO) and how brands can take advantage of ranking for searches in TikTok and on Google. The duo provides strategies for keywords, hashtags, video topics, and more.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss a new TikTok feature that allows users to tag, mention and credit a video in posts. This new update will encourage people to credit their sources of inspiration. Previously, when TikTok users want to credit another video, they could only acknowledge that creator in the captions or comments. The duo discusses why this update is important for creators and why it matters for busi...

Sam and Joel discuss Spark Ads (organic content on TikTok turned into an ad) versus standard TikTok ads. The duo discusses different stats on Spark Ads, why brands should be using them, how to set them up, and  the major differences between Spark ads and standard TikTok ads.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss the TikTok friends tab. A new personalized feed dedicated to your friends’ videos. This feed features content from followers that you follow back and other suggested accounts from TikTok. The duo discusses how this new feature can be used and why this feature will be valuable for brands and businesses. Interested in working with us? Reach out directly here: TikTalkMarketingAge...

Sam and Joel  discuss five different mind blowing TikTok ad stats.  The duo explains why these different stats matter for businesses and brands and how people can take advantage of the TikTok ad platform.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel take a deep dive into TikTok and Instagram and outline the pros and cons of the different mediums. The duo explains the different types of wins businesses can have on each platform.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss why some of the most "unsexy" industries have the biggest opportunities on TikTok. The duo breaks down TikTok strategies for lawyers, financial advisors, and other no so sexy service industries.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel dissect a study conducted by "Material," on how TikTok has changed entertainment by building community and culture. The duo discusses some unbelievable stats on TikTok and how the app is changing the landscape for businesses and brands.   Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss TikTok Live, and how it can give brands and creators an excellent opportunity to connect with their audience in real-time. The duo discusses some of the top ways that going live can be beneficial for a business and outlines the process and best practices for going live.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss TikTok Pulse, a new contextual advertising solution that lets advertisers place their brand next to the top content in the For You Feed on TikTok. The duo discusses how this new feature can be used and why this feature will be valuable for brands and businesses.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss different strategies for brands and agencies to create content for TikTok. The duo discusses why content should not be a barrier to being on TikTok and ways businesses can get over the content creation hurdle by working with creators, third-party content creation companies, and developing content internally.  Interested in working with us? Reach out directly here: TikTalk...

Sam and Joel discuss TikTok Promote, a paid ad feature that allows users to boost posts within the TikTok app. The duo discusses how to use TikTok promote, the different features it provides, and the types of brands and businesses that can benefit from it.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss TikTok Search Ads, the newest beta TikTok ad feature. The duo discusses how search ads are going to change the TikTok marketing game for brands and businesses and discuss potential ways that companies can utilize the new ad feature.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

With Mother's day around the corner, Sam and Joel discuss TikTok strategies that businesses can use to help increase their sales around the Holiday. The duo breaks down specific ideas for ad campaigns and organic content. They also discuss some breathtaking stats about purchasing habits during Mother's Day.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/co...

Sam and Joel discuss the power of TikTok for generating leads. The duo breaks down different strategies for getting leads and the types of companies that can benefit from lead gen ads.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel review strategies for promoting events on TikTok and speak on why they feel it's a great medium for doing this. The duo details organic, paid, and influencer approaches for spreading the word to promote festivals, concerts, webinars, and more.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel dive deep into a successful Reese's TikTok campaign. The duo discusses how the candy company combines creative content, influencers, and ads to create one sweet and successful marketing initiative on TikTok.   Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss some of the biggest myths about TikTok. The duo speaks about why the app is much more than dancing videos, not just made for kids, the direction the app is moving, and how the algorithm shows users content that they want to see.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel review four different businesses that can benefit from a TikTok strategy. The duo discusses how each business could thrive on the platform and the importance of these businesses getting on TikTok right now.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel talk about some key tips for getting started on TikTok. The duo discusses the importance of spending time on TikTok. exploring video content, finding creators that interest you, and taking stabs at making your first videos.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel introduce the "TikTok Creator Exchange," a new TikTok platform that allows advertisers and brands to easily find creators to generate content for ads. The duo explains how to use the TikTok Creator Exchange and why this tool can be essential for A/B testing new content.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form