Atiba de Souza

Thoughts on Thought Leadership with Atiba

Business EN ↓ 358 episodes

Welcome friend! On this channel you will learn why becoming a thought leader for your business is the wisest long-term marketing and sales decision you can make. You will hear from other thought leaders in their space and gain practical tips and tricks of how you can position yourself and your brand in the online space to be most effective. You will also learn how to identify and master the most critical moments in your customer's journey to your brand (the time before you ever know they are considering you). Strap in and let's go!

Author

Atiba de Souza

Category

Business

Latest episode

Aug 31, 2023

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Episodes

Connect with The Hites NOW! 27.01.2023

There are power couples in every industry. In Digital Marketing...The Hites are IT!!!! Connect with The Hites NOW! HERE’S WHY: 👉 https://www.youtube.com/watch?v=VciJgu2Kd1E #digitalmarketer #tcs2022 #marketer

Craft a Content Strategy That Will Get Your Audience Where You Need Them To Be 27.01.2023

Please punch me in the face.... That’s probably how you feel when someone says.... "Before you post content, make sure you ADD VALUE." But, what does it mean to ADD VALUE? Here’s the truth: Value is different for Everyone. You cannot provide value to EVERYONE. People are unique individuals with different needs, beliefs, and perspectives. What one person values may not be valuable to another person...

Step 4 on How to Master Video SEO: Why You Must Transcribe Videos? 23.01.2023

You’ve probably heard that transcribing your videos can help with your SEO, but do you know why? The answer is simple: transcribing your videos! A lot of people don’t realize the importance of transcription and how it can help their SEO efforts. Transcription helps increase the accessibility of content, makes it easier to find through search engines, and most importantly helps boost your SEO. More...

The danger of not documenting things 19.01.2023

The danger of losing valuable information is real. 😵 How many times have you had a brilliant thought only to forget to write it down and then struggle to recall it later? or you were supposed to send your staff an important memo, but you completely forgot about it, which resulted in negative consequences. 😣 I’ve done this. And by all means, I don’t want to happen it again. LESSON LEARNED? JUST W...

What Makes A Thought Leader & Why It’s Worthy? 18.01.2023

IS THIS YOU? ✅ You are recognized as an EXPERT in your field ✅ You build genuine relationships where you can ADD VALUE to your audience and customers ✅ You build VALUABLE CONNECTIONS and collaborations with other experts in your field ✅ You have the ability to shape and INFLUENCE the thinking of others, which can lead to positive changes ✅ You DRIVE INNOVATION in your field by challenging the...

How to rank videos? 18.01.2023

ONE PROVEN WAY TO RANK YOUR VIDEOS ON GOOGLE 👉 Repeat the question multiple times in the video Aside from the fact that it gives your message clarity and emphasis, YouTube and google hears you. 👂 Yep, that’s it. Do this NOW and thank me later. 😎 SHARE THIS TO YOUR YT FRIENDS! Full video here: https://www.youtube.com/watch?v=Vea17iBfSKU&t=0s #videomarketing #videomarketingtips #videomarketingstr...

Want to become an EXPERT? 👇 18.01.2023

Niche down to the thing you’re good at. My friend here, Kasim Aslam, is spitting some facts that I couldn’t agree with more. Niching down may feel like narrowing your focus, but it’s actually a way to broaden your impact and become the go-to expert in your field. Don’t be afraid to specialize and focus on what you do best. WATCH the full video here: https://www.youtube.com/watch?v=3jYtiWtYv88&t=20...

Step 3 on How to Master Video SEO: How Long Should a Video Description Be? 16.01.2023

Wondering how long your video description should be? A lot of people make the mistake of thinking that they don’t need to write a lengthy description, but that’s actually not the case at all. In fact, if you want to rank your videos high in search results, you need to have a detailed and well-written description. So what’s the perfect length for a video description? In this video, I’m going to sho...

3 types of content you need to be posting #tiktokcontent 14.01.2023

Yep just three! Number 1: WHY content. Why is what you’re talking about important? Why is your subject important and matters to the viewer? Number 2: HOW do you do it. How do you create video? For example if that was me, how do you do it? Number 3: WHAT is it that you can do for the viewer? How can you help them with your product or service 3 types of content: WHY, HOW, WHAT. I am Atiba, the video...

ONLINE OR OFFLINE, which do you prefer for building relationships? 🤔 #relationshipbuilding #shorts 13.01.2023

Coming out of the pandemic where all we had was online, it’s worth asking ourselves: do we prefer building relationships online or offline? I’m curious to know what you think! I’m currently in Las Vegas networking with some of my friends that I spend a lot of time with in Slack. I guess I’m, Hybrid? Share your thoughts with us in the comments below. 🤗 👉 WATCH the full video here : https://www.yo...

How to rank on tiktok? #tiktok #shorts 13.01.2023

Wanna get your videos found on TikTok? TikTok SEO is the key. And one thing that you cannot overlook is turning on auto captions. Auto captions will help TikTok understand what it is you’re saying because it can literally read your words. And when it reads your words, it knows you’re talking about TikTok SEO right now and how to rank on the TikTok platform. Yes, you’re gonna say that you’re talkin...

This 2023, we are going to get #TikTok videos to rank page one of google. 🙌 #seo tiktokseo #shorts 12.01.2023

If you are planning to move forward with your business using Tiktok, you don’t want to miss out on this thing. So, stay tuned and follow for more tips and tricks! Can’t wait to share these with all of you. PS. I’m quite giddy while posting this. 🤠 #tiktokseo #tiktok #tiktokseostrategy

Google vs Tiktok: Why does that matter for you? 12.01.2023

So we have this war going on between Google and TikTok for video, but why is that a big deal for you? Why is this so great for you? Well, here’s why: Let’s think about a traditional war. When two countries go to war, what industries flourish? Well, one of ’em are the weapons manufacturers. If your manufacturing weapons during wartime, your business is going to flourish because these two countries...

Why you must transcribe videos #transcriptions #youtubemarketing 11.01.2023

HERE’S 1 STRATEGY TO RANK YOUR YOUTUBE VIDEO ON GOOGLE: TRANSCRIBE YOUR VIDEO! That’s it. 😎 Full video here: https://www.youtube.com/watch?v=Vea17iBfSKU&t=0s SHARE THIS WITH YOUR YT FRIENDS 😎 #videomarketingservices #vídeomarketing #videomarketingexpert #marketingvideos #videomarketingagency #videomarketingstrategies #youtubemarketing

Dennis Yu has a new passion project!! #dennisyu #marketer 11.01.2023

This one can save your life. Check it out! 🙌 Watch the full video here: https://www.youtube.com/watch?v=Liv5ZPJ3LCY&t=9s

Step 2 on How to Master Video SEO: How Do You Start a Video Description? 09.01.2023

How do you start a video description? Have you ever wondered if there was a particular way that it should be done? Well, the answer is yes! It is not enough to have the question in the title of your video - it must also be repeated in the first two sentences of your description. In this video, I’m going to show you the second step on how to master video SEO and rank your videos higher in Google. F...

Knock knock! Opportunity is coming in 2023 🤩 #shorts #marketer 07.01.2023

Knock knock! Opportunity is coming in 2023 🤩 but... you won’t benefit from it unless you are preparing for it! LUCK is when opportunity meets preparedness. It’s not about simply being in the right place at the right time, but about being ready and willing to seize the opportunity when it presents itself. And this is how you DON’T get opportunities coming your way: ❌ Don’t put yourself out there:...

How long should a video description be? 06.01.2023

"Atiba, how long should a video description be?" I get this question a lot!!!! So first of all, congratulations! Well done! You are now in the ’write a video description’ phase. That indicates that you have finished making your video. You have already taken the first step in providing the world with valuable content by getting yourself or your business filmed. Now, time to write the description. L...

Step 1 on How to Master Video SEO: What Is a Good Title for a Video? 03.01.2023

Wondering how to get your videos to rank higher in search engines? In this video, we’re going to be looking at the first step on how to master video SEO. By the end of this video, you’ll know what you need to do in order to make sure your videos show up as the top result on Google. Full Video here: https://youtu.be/Vea17iBfSKU -----------------------------------------------------------------------...

Record Your FAQs!! #FAQ #marketing #shorts 31.12.2022

Here is a brilliant marketing technique that very few people use! 😎 Message me once you have tried the technique. Follow for more tips!

DOCUMENTATION IS DEFINITELY A SUPERPOWER! 💪 #documentation 30.12.2022

I cannot stress this enough: DOCUMENTATION IS DEFINITELY A SUPERPOWER! 💪 This allows organizations to have, ✅ greater control over their workflows ✅ make smarter cost-saving decisions ✅ guarantee consistent results and a LOT more... a life saver! Even if it looks like a simple tasks, the need for documenting or making SOP is necessary! The documentation you create should, of course, be accurat...

How To Make Google and YouTube Love You #shorts #consistency 23.12.2022

Think of it like courting Google and YouTube. They will love you back if you stay active and regularly upload content. If you make video creation your commitment, they will reward you back with more views and subscribers! Developing a schedule that works for your video-creation capabilities while giving viewers something to look forward to is the way to go when it comes to organic growth. Posting...

Tiktok vs Google: Who Will Win the Video Dominance Battle? 22.12.2022

Did you know that there is a competition between TikTok and Google? They are both fighting for control over the online video market. It’s no secret that videos are becoming an increasingly important part of online content. And as more and more people shift towards consuming video content, the two big players in the space are starting to battle it out for control. Tiktok is one of the most popular...

Focus on the Customer Value Journey 🙌 #shorts #customerjourney 21.12.2022

BUSINESS TIP OF THE DAY: Focus on the Customer Value Journey 🙌 In any type of marketing, the thing that we need to be concerned of is always the CUSTOMER VALUE JOURNEY. Let us not forget this equation: NO CUSTOMER = NO BUSINESS We get so caught up in tactics in marketing, that includes SEO. But the reality is if you focus on your customer, the tactics fall into place. As consumers search for solu...

MINDBLOWN MOMENT! 🤯💡 16.12.2022

Raise your hand if it made sense to you too! 🙌 #ceomindsets #mindsetceo #youngbusinessowner #businessmoves #leadershipthoughts #businesscommunity #financetips101 #financetipsandtricks

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