Thought Leadership Studio

Are you ready to revolutionize your email marketing strategy? In this episode, we're excited to introduce Josh Kropkof, CEO of The Email Agency. What this episode will do for you: : Learn how to transform your email marketing from a transactional blast to a relationship-building one-on-one conversation. Discover why putting a personality or even a fictional character behind your emails can make a...

Interview with Brooke Janousek, the Grow CMO, on embracing boldness, leaving the comfort zone, aligning brand values, and the journey of digital nomadism What this episode will do for you: : Gain insights from Brooke Janousek, "The Bold CMO," on the power of embracing boldness in marketing strategies. Discover how being bold doesn't mean being reckless and how it's about taking a unique position t...

Accessing and Amplifying Motivation with Sarah Stones : Gain Insights into Motivation: Discover the expertise of Sarah Stones, a coach, motivation specialist, and NLP Master Practitioner, on intrinsic motivation and its impact on personal and organizational success. Unlock Self-awareness: Understand the significance of self-awareness and emotional intelligence in identifying what truly motivates y...

Interview with Jamie Ryder - Stoicism in Marketing and Leadership. Founder of Stoic Athenaeum, Jamie bridges the gap between philosophy and relatable communication. What this episode will do for you : Explore how the tenets and principles of Stoicism and other ancient philosophies can be applied in marketing and leadership. Expand your thinking with thought experiments drawn from Stoicism like "Co...

In this episode, we have the privilege of interviewing Master Storyteller Tom Jackobs, the Impact Pilot. Tom is a versatile entrepreneur and sales coach as well as a master storyteller. What this episode will do for you: : Discover Tom Jackobs' journey from the fitness industry to becoming the Impact Pilot, a sales coach and founder of the Jacobs Effect. Discover how to craft your signature story...

Let's delve deep into the invisible structure behind thought leadership and content marketing. What this episode will do for you Empower your marketing, PR, leadership, or influence with key skills of Strategic Thought Leadership that can help you gain attention, build a following and enrapture the audience with compelling story-telling that makes a difference. Illuminate the advantages of seeing...

Explore the layers of growth, including building hope, identity, purpose, and influence, to create lasting change. with Marko Kasic of FundLife. Uncover strategies for navigating systems, breaking rules constructively, and finding creative solutions to address societal challenges. What this episode will do for you: Gain insights from Marko Kasic, director of FundLife, a grassroots nonprofit organi...

Join us as we dive into the world of storytelling and its powerful impact on marketing with our guest Zack Gutin, the president and founder of Think Alike Media. What this episode will do for you Discover how Zack's journey from screenplay writing shaped his expertise in creating compelling stories for marketing. Learn the art of story-driven marketing and how it can revolutionize your approach to...

Nori Jabba, an experienced professional in corporate real estate and urban planning, embarked on a transformative journey after facing job hunting challenges. Her memoir and guide, Keeping Your Seat at the Table, encapsulates her quest and empowering discoveries. What this episode will do for you Gain insights from Nori Jabba, author of "Keeping Your Seat at the Table," on how to navigate the prof...

Jessica is a genius at showing entrepreneurs how to build an expert platform rapidly, raise their value, build credibility, and attract high paying clients. She loves teaching entrepreneurs how to grow their influence and make the income and impact the desire. What this episode will do for you: Learn from the expertise of Jessica Yarbrough as she shares insights on building a successful online coa...

Author, consultant and keynote speaker Skip Bowman focuses on how to transform with a growth mindset and psychological safety. What this episode will do for you Learn how psychological safety is a prerequisite for a growth mindset, especially in the corporate world. Gain insight into how to create psychological safety to facilitate a growth mindset from author and consultant Skip Bowman. Learn wha...

Gain insight into the founding and vision of marketing tech company Opal Labs from its founder, CEO George Huff. What this episode will do for you Gain insight into the founding and vision of a marketing tech company that distinctively solves a problem. Learn some strategies for overcoming the challenges of marketing with a unified message within a large organization. Discover inspiration for your...

AI versus Search Engines like Google, methods for using ChatGPT for Thought Leadership, adapting the Skyscraper Strategy from SEO. What this episode will do for you Learn a method of using "generative AI" like ChatGPT for thought leadership. Discover (or get a helpful reminder of) the Skyscraper Strategy - typically used for SEO - and how it can be adapted and applied to creating a powerful method...

Interview with author, speaker, and consultant R. Karl Hebenstreit. Learn from Karl's journey in discovering the Enneagram and how it has helped him in his work as a human resources consultant. By understanding the nine different lenses through which people view the world, gain a better understanding of others and be more inclusive in their communication. Links and free resources mentioned in the...

Leading as a practice, the power of story-telling, and more from Chad Brown of Take New Ground. What this episode will do for you: Gain insight into Chad Brown's perspective of Leadership as a Practice. Learn Chad's two reasons people are in business. Dive into Chad's perspective on how and why story-telling is necessary to engage and audience. Learn how to align the various stories of team member...

Beyond Command and Control: Breakthroughs for Service Businesses and Marketing. Get an introduction to how the Vanguard Method creates breakthroughs by applying Systems Thinking and Intervention Theory to service businesses with the founder himself, John Seddon. See how inbound "pull" marketing is more effective than outbound "push" marketing from John Seddon's perspective, Gain insights into coun...

How great thinkers like Dr. Charles Garfield, Jay Abraham, Richard Bandler, Seth Godin, Robert Dilts, and John Seddon inspired the development of the Thaut Process as a structure for strategic, positive market impact and exponential growth What this episode will do for you Learn how the Thaut Process was influences by great thinkers in motivation, leadership, marketing, and persuasion like Dr. Cha...

Mental Skills for Thought Leadership and Market Leadership - How Taking Multiple Perspectives Opens Ups Creative Possibilities. What this episode will do for you Discover 4 learnable thinking strategies of creative geniuses. Get acquainted with the triple perspective Imagineering strategy of Walt Disney that enabled him to combine creativity with business success. Contrast buyer personas with a mo...

Gain inspiration and insight from Carolyne Opinde, Founder and CEO, The NGO Whisperer Centre For Social Impact. What this episode will do for you Gain insight from Dr. Carolyne Opinde on how to see an organization as a whole to discover leverage points for positive change. Gain inspiration from Dr. Opinde's story of making a difference through organizational transformation of nonprofits (NGO's). L...

Learn a six-question Self-Assessment of the depth of strategy in your content marketing or PR campaign. Learn ChatGPT prompts that assist in deepening your strategy. What this episode will do for you Quickly assess how strategic your campaign or communication is. Deepen your understanding of what it means to be strategic with communication. Learn prompts for ChatGPT that can assist building a stro...

In today's fast-paced world, there are countless situations that call for organized influence - from introducing new products and services to the marketplace, to promoting a commodity, to communicating a differing point of view or philosophy. When do you need organized influence? And what does it mean to organize your message for maximum impact? We discuss this an more in this episode. Episode pag...

Graham Hancock's Ancient Apocalypse and Rupert Sheldrake's Morphic Resonance are examples of Thought Leadership Positions that take on entrenched paradigms - they are High Impact but also High Friction. Sometimes it is helpful to pick your battles by finding Thought Leadership Positions that are High Impact but relatively Low Friction. We share an example of such a position as well. What this epis...

Interview with Andy Miller of True North Advisory.. What this episode will do for you Gain insight into how to harvest innovative ideas into full business impact. Learn strategies for finding alignment with market opportunities. Discover a process for identifying blind spots in an entrepreneurial venture to better ensure success. Better balance the visionary entrepreneur mindset with the other str...

Dr. Mark Smith is the director of HR thought leadership for SHRM, otherwise known as the Society for Human Resource Management. We discuss the role of thought leadership within an organization, how to turn research findings into positive impact, accelerated learning through VR, the work-at-home issue, and more. Learn how Thought Leadership can define a functional role within an organization. Gain...

Interview with Stephanie Scheller, speaker, consultant, violinist, and the founder of Grow Disrupt, which specializes in helping entrepreneurs with ADHD. Stephanie and her violin, Honey, speak at events on topics like creativity, sales & marketing, and bringing out the best in your people. What this episode will do for you Tap into more of your creativity. Gain insight from how Stephanie uses anch...