This is How We Create

Want to find out the secret to doing the scary things in life? Are you waiting for the right time or for a surge of confidence to finally send that pitch or apply for that residency. In this episode, we explore the psychological traps of "waiting to be ready" and share research-backed strategies to move from stagnant avoidance to meaningful action. If you have been keeping a scary dream on hold, t...

In our ongoing series about the creative process of building a studio, we've covered when and how to hire a team. But what happens when a hire isn't the right fit? I'm pulling back the curtain on a lesson that cost me months of energy and a piece of my confidence as a leader. You'll often know by week three or four when a new hire isn't going to make it, and waiting six months to act isn't just co...

You've made the hire and the contract is signed. Yay. Now we can begin the real work. In this final installment of our mini-series on hiring your first assistant, I'm pulling back the curtain on the first crucial 90 days and the art of proper onboarding. I'll be sharing the systems and intentional frameworks, honed from years of building teams in my photography business and overseeing a 120-person...

Hiring your first helper is exciting, but it can also be terrifying. After keeping the wrong person on my team for far too long, I realized I had been focusing on all the wrong things. Skills on a resume are table stakes, but you cannot teach someone to care about the details the way you do. In this episode (Part 2 of our hiring series), I am pulling back the curtain on the screening process that...

Some creatives hire when they're overwhelmed, not when they're ready to lead. Before you bring on that intern or assistant, you need clarity on what you're handing off, bandwidth to train them, and rock-solid values they can execute on. I'm pleased to share the hiring frameworks that rocked my world when it came to bringing on new team members.   Chapters 00:00 Introduction: The Four-Part Series o...

What does it take to change an entire industry? Thirty years ago, Jomo Tariku, then an industrial design student, noticed something profound missing in his university library: contemporary African furniture designers. This observation sparked a decades-long journey of persistence and vision. I sit down with Jomo to discuss his path from sketching designs in his garage while working other jobs to h...

I have been thinking a lot lately about the difference between the loud hustle culture of constant visibility and the profound power of simply refusing to give up, even when it feels like nothing is happening. Join me in this episode as I share unexpected lessons in persistence, inspired by Death Valley.  Chapters 00:00 - The Unlikely Pairing: Death Valley and Dehydrated Shrimp 01:50 - The Persist...

Every so often, we come across an artist whose journey reminds us that creativity is a promise of transformation. What started as a project to design graduation caps (that then went viral) evolved into a story of artistic evolution, mental health healing, and finding purpose through creativity. In this episode, mixed media textile artist Bria Gladney reveals how the most meaningful art comes from...

I recently spent time hiking the Four Corners (you know, the area in the US where the states of Utah, Arizona, Colorado, and New Mexico form corners). After pushing my body to its limits, I ended up on a massage table where an unexpected mantra changed my perspective.  This mantra made me ask: if we have mantras for meditation and our bodies, why not for our creative practice? We, as creatives, sp...

How does a creative professional build a portfolio of 18 books? My guest today, Navi' Robins, is a Chicago-born author and graphic designer who does just that. His creative perspective was shaped by a childhood spent living across five continents. In our conversation, Navi' shares the inspiration behind his new Black Lotus trilogy, a futuristic world where men have been eradicated, and how real-wo...

Have you wondered about the gap between the beautiful work on artists' websites and the reality of making a living off of your creative work? Join three incredible artists: illustrator Andrea Pippins, illustrator Alex Cabal, and photographer Chris Charles, who share their "income pie." They reveal that making it is a result of royalties, commissions, speaking gigs, and consulting that supports the...

Ever feel trapped shooting the same bright, clean images everyone expects? Photographer Sage East knows that struggle. After landing her first big Puma campaign with perfectly lit, commercial-ready shots, she realized something was missing - soul.  In this episode, the photographer behind campaigns for Nike, Google, Netflix, and Dior reveals how she transformed her work from safe and sterile to mo...

Turns out most successful creative careers are funded by multiple streams.  If you've ever felt that cobbling it together means you haven't truly arrived, this episode is a reminder that you're building something sustainable, resilient, and entirely your own. Chapters 00:00 - The Secret Feeling of Being a Fraud  02:17 - The "Income Pie" Revelation  04:37 - Why Your Pie is a Source of Freedom, Not...

Discover how Violeta Encarnación balances freelancing, illustration, and creative evolution. She reflects on her journey from growing up in Cuba to becoming a book illustrator, her experience at SVA, and her shift into tattooing. Violeta opens up about the realities of freelancing, managing carpal tunnel syndrome, and honing her distinctive color palette. She also shares how nature inspires her wo...

What does it take to keep creating, even after dozens of false starts? In this deeply insightful encore episode, I'm sharing my conversation with the legendary author Edwidge Danticat.  Edwidge shares how she found her own voice as a writer and offers a candid look into her artistic practice today. We talk about the "dance with fear", and the "20 notebooks of false starts" for her current novel, a...

Have you ever felt the pull to leave a secure, conventional career for a more exciting path of as an artist?  In this encore episode, I'm revisiting my conversation with photographer Nolis Anderson, whose journey is a powerful lesson in following your creative intuition.  Nolis shares the incredible story of how he pivoted from pursuing a Doctor of Pharmacy degree to building a full-time photograp...

When was the last time your creative energy faded away like mist? One season you're overflowing with ideas, and the next, you feel like you're trying to draw water from a dry well.  In this personal solo episode, I'm pulling back the curtain on my own creative rhythms. Tune in to hear how to use your natural creative lulls to your advantage. This episode is a gentle reminder that your river of cre...

Have you ever wondered how to turn a lifelong passion for art into a real, thriving career? In this episode, I'm delighted to sit down with Alex Craig, a self-taught artist, painter, and illustrator who embodies the spirit of creative determination. Alex shares her journey, from a childhood surrounded by artists to launching her first clothing line to eventually showcasing her work at prestigious...

Think back to your younger self. What advice would you give to that version of yourself? In today's episode, I'm sharing a powerful compilation of advice from three artists who have learned to quiet their chatty minds to be their best selves.  We'll hear from Murielle Banackissa, celebrated food photographer, stylist, and author of the cookbook Savoring. Nana Oduro, a visual artist. And from, Tiff...

How do you move from showing your art in group exhibitions to building a loyal circle of collectors who not only buy your work but champion it? In this conversation, we dive deep into the lived experience of an artist who has done exactly that. From humble beginnings in group shows to being invited into exhibitions in New York, Japan, and Europe, our guest shares how community, consistency, and se...

What's your relationship with money? Is it your friend, your enemy, or something much more complicated? In this episode, I discuss a topic we all think about but rarely talk about: money.   We'll explore the science of how money stress affects our creative brains and unpack the family stories that shape our financial habits. We'll guide you through actionable steps and a few mindset shifts, includ...

How do you find your creative voice when the world tries to quiet it? In this powerful episode, I sit down with artist Diana Hendrix, who shares her journey from Chicago's foster care system to carving a vibrant creative career. Diana reveals how to use your work to reshape a challenging world into something beautiful. We explore her path through a detour into law and how an unexpected health diag...

Have you ever found yourself frustrated with a client who wants top-tier, champagne-level results on a beer budget? We've all been there. But what happens when you realize you do the exact same thing in your own life?   We are digging into the messy, human psychology of why we all want more than we can sometimes afford. I explore the powerful "first impression effect" that sets our expectations an...

How do the roles we observe as children shape the art we create as adults? In this conversation, I connect with painter and curator Yannie Gu, whose creative vision was formed by the women in her life in Shanghai.  Tune in to hear how Yannie leveraged the power of community to create an experimental pop-up gallery. Yannie offers a beautiful perspective on her use of color and the symbolism of flam...

In this solo episode, I'm sharing a tough-love truth that might sting a little. It all started during a recent hiring process, where I was struck by how many candidates showed up unprepared for a life-changing opportunity. It got me thinking: how often do we, as creatives, fail to do the basic work our dreams require? I'm digging into the idea of "permission to play" as the baseline preparation an...