Dana Mauriello

THIS is a Thing

Business EN ↓ 28 episodes

Have you ever looked at a business and thought, "Wow, I cannot believe that is a thing!"? We’re not here to talk about big tech or main street businesses… we’re here to celebrate all of cool, unique, and unusual businesses in between. Get ready to meet water park owners, plant sitters, magicians, and go kart mechanics. We’ll talk to these founders about how they came up with their wild idea, why they decided to launch their business, what success means to them and why they love their work. Hosted by Dana Mauriello a serial entrepreneur and professor of entrepreneurship at NYU.

Author

Dana Mauriello

Episodes

THIS is a Thing Trailer 20.11.2025 2:17

Have you ever looked at a business and thought, "Wow, I cannot believe that is a thing!" With the right alchemy of skill, passion, and a healthy dose of good timing and luck even the wildest dream can become a successful business. In a world where we're inundated with stories of huge tech businesses and mainstreet store fronts, I want to tell you the stories of all those other businesses, the bus...

Episode 1: Robert Cirjak, Co-Founder of Wibit Sports 14.11.2025 24:16

Robert Cirjak is the co-founder of Wibit Sports, the world leader in floating waterparks. Robert started his career as a professional soccer player and now is the CEO of a waterpark company... the two dream jobs of every kid. His company inspires so much passion and excitement that he has fans with Wibit tatoos and he's even gone to a wedding of two people who met on a Wibit. Wibit: https://www.wi...

Episode 2: Rachel Tobias, Co-Founder of Cat Expeditions 04.11.2025 27:55

Rachel Tobias left her career in tech — quitting her job at Salesforce — to travel the world with her husband, Sebastian, photographing wild cats. Together, they lead small-group expeditions across the globe where guests can learn about, photograph, and support the conservation of some of the planet’s most elusive and endangered feline species. I talk with Rachel about her decision to walk away fr...