Corey Krejcik & Rachel Brown
Thirsty Bandit - Strategy Sessions
At Thirsty Bandit, we’re not your typical consultants—we’re brand wranglers and strategy shakers for the wine and hospitality world. We believe the best growth happens where sharp strategy, fearless adaptability, and authentic identity all meet for a toast. Our approach? Think less cookie-cutter, more custom blend. We dig into your strengths, uncover hidden opportunities, and craft bold brand strategies built to deliver real, measurable results. And because we love stirring the pot, we host Strategy Sessions—our weekly micro-podcast where we swap stories and insights with industry pros, tackli...
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Episodes
Vibe & Aesthetic 07.08.2025 13:05
Corey and Rachel discuss the importance of vibe and aesthetic in order to attract, retain, and build consumer loyalty. The conversation dives into how vibe extends beyond the confines of a physical tasting room and should permeate every element of a brand - creating a cohesive customer impression of what your wine experience is all about.
Wine Education with Noelle Allen 25.07.2025 20:19
Rachel and Corey speak with Noelle Allen, DipWSET, about the importance of emphasizing wine education for both tasting room staff and customers. Noelle is co-owner of PhillyWine, a wine education company that provides WSET Certification in wine, spirits, and sake, as well as independent, non-certification wine classes and events.
User Experience with Mike Madaio 15.07.2025 17:10
Corey and Rachel talk with Mike Madio, user experience (UX) expert, author, and local wine historian. The group discusses the importance of UX in both physical tasting rooms and digital platforms, especially for mobile. For more information on Mike's UX services visit: https://lifeattable.com/ux-consulting-practice/
Brand Identity with Steve Klein 08.07.2025 13:59
Corey and Rachel talk with Steve Klein, owner of Dakota Diesel ( dakota-diesel.com ), a full-service design and advertising firm, about the importance of brand identity.
Meet the Team 29.06.2025 5:44
Meet founder Corey Krejcik and consultant Rachel Brown as they introduce you to the vision behind Thirsty Bandit. Served-up in a quick 5-minute format, ‘Strategy Sessions’ will be a recurring micro-podcast that interviews collaborators and experts as we tackle common challenges found in the wine industry.
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