Think Like a Producer

“No one is going to know that you launched a podcast besides the people you tell.” Topics covered: (2:01) Get your audience excited before you’re launching your show (7:11) Put your best foot forward (13:35) How to effectively leverage your current audience to be a street team Links mentioned: EP 5 The 5 Steps to Launching Your Podcast Gabby Bernstein Austin Kleon EP 28 How to Measure Your Results...

“There is a difference between being attached to and being informed about your results.” Topics covered: (4:25) The difference between being attached versus informed (12:40) How to detach from your results in a healthy way (15:45) How to measure your results on YouTube (20:40) The difference between wanting to be an influencer and being committed to being one Links mentioned: TubeBuddy Sophia Amor...

“You empower your audience to become your brand ambassador. Make sure you feel comfortable offering merchandise anyone can buy.” Topics covered: (0:45) Types of merchandise you could make (4:00) Cons of having merchandise for your show (8:05) Pros of selling merchandise at live events (13:25) How to share merchandise with your podcast guests (16:15) Cons of live events as merchandise Links mention...

“The missing factor really could be just having someone else.” Topics covered: (1:10) How to tap into the massive power of having a team (5:25) What to do if you aren’t ready to hire someone (9:45) How to get accountability for your project Links mentioned: The Social Dilemma Tiff Tyler Christine Baird Looking for pro support to build your podcast? Find out more ways to work with us !

“What is my content begging to become?” Topics covered: (1:35) How to share your podcast on multiple platforms (8:56) How master marketers do this (12:16) Where to learn more about content marketing Links mentioned: Gary Vaynerchuk Brendon Burchard Tiff Tyler Christine Baird Looking for pro support to build your podcast? Find out more ways to work with us !

“Stick to a particular lane and make content for that lane.” Topics covered: (1:25) Bumper (4:46) Intro (6:30) Pre-roll ads (8:15) Main content and mid-roll ads (9:57) Outro (11:40) Post-roll ads (13:35) The elements of video podcasts (18:20) How to put together a trailer for video and audio Links mentioned: Tiff Tyler Christine Baird Looking for pro support to build your podcast? Find out more wa...

“Take note of the shows that you love listening to again and again.” Topics covered: (0:55) How to decide on the length of your episodes (3:53) Why interviews aren’t always the best format for podcasts (10:11) How to use the power of a seasonal show (16:15) Be your own listener avatar Links mentioned: Worthfull Project podcast Renegade: Born In the USA podcast Tiff Tyler Christine Baird Looking fo...

“You will never be as good at being like them as you are at being like yourself.” Topics covered: (0:30) Why not to be discouraged from starting a podcast (1:45) How your unique way of podcasting will lead to its success (8:22) What it takes to make money from a YouTube channel or podcast sponsorships (14:43) How to adopt a “create before you consume” mentality Links mentioned: Rob Bell’s podcast...

“The ideal solution in my mind is to always bring people in and have them trained and then have that skill set in house.” Topics covered: (0:55) How to outsource audio production (9:08) How to outsource video production (15:30) How to outsource other parts of production Links mentioned: Fiverr Upwork Podigy Podblade Christine’s DIY podcast course Tiff Tyler Christine Baird Looking for pro support...

“What is way more valuable than our ideas is the feedback we are getting from the people who are actually listening.” Topics covered: (0:30) Step #1: Engage with your audience on social platforms (1:45) Step #2: Go on a podcast tour (9:14) Step #3: Re-share fan love from a place of gratitude (11:45) Step #4: Look at your analytics to gauge popular content (13:59) Step #5: Keep going Links mentione...

“There really is a power to hearing people’s voice and letting it sink in.” Topics covered: (2:45) How to use your voice on apps to build your brand (8:01) Examples of influencers using their voice on apps (17:40) How the art of storytelling takes time to develop Links mentioned: Clubhouse Summit of Greatness Sarah Blondin Tony Hawk Ray Lewis Affirmations How to Get Your Point Across in 30 Seconds...

“It’s very powerful to ask the guest how you can support them.” Topics covered: (1:10) Listen more than you talk (2:35) Add a value-based question immediately (5:13) Do your research (7:34) Prepare your guest (13:08) Offer support post-interview Links mentioned: Lewis Howes Tiff Tyler Christine Baird Looking for pro support to build your podcast? Find out more ways to work with us !

“Entertainment can be impactful too.” Topics covered: (0:55) The importance of expecting audience questions before they come (3:14) How to present content in a digestible and relative format (4:40) Why you can’t skip the practice phase (5:49) Why it’s okay to take ideas from others (7:50) How to be conscious about the content you are creating Links mentioned: Steal Like an Artist by Austin Kleon C...

“These are the things that help us save time, save energy, and save some money.” Topics covered: (4:15) Christine’s favorite project management tool (7:02) Tiff’s favorite video editing management tool (10:31) Favorite file management and storage tools Links mentioned: Asana Carey and Demir Bentley , productivity coaches Frame.io Dropbox Adobe Creative Suite Tiff Tyler Christine Baird Looking for...

"Over the long haul, who are you serving and how is this bringing you joy?" Topics covered: (1:30) Reason #1: Lack of clear vision (5:09) Reason #2: Comparison to other audience sizes (9:17) Reason #3: Underestimating the monetization process Links mentioned: Fleabag show Tiff Tyler Christine Baird Looking for pro support to build your podcast? Find out more ways to work with us !

“These are misconceptions that you can avoid if you just educate yourself and invest in some planning and resources.” Topics covered: (1:03) Misconception #1: Underestimating time, money, and resources (6:15) Misconception #2: Audience growth over time (11:04) Misconception #3: How quickly podcasts can monetize Links mentioned: Tiff Tyler Christine Baird Looking for pro support to build your podca...

“Everyone’s dancing on TikTok right now whereas a few years ago everyone was dancing on Vine.” Topics covered: (3:04) How to schedule your recording time for max benefit (9:03) How to repurpose long-form content for social media (17:20) How many pieces of content you can get out of a single recording Links mentioned: Tiff Tyler Christine Baird Looking for pro support to build your podcast? Find ou...

“You can’t really buy the book for anything. Everything is very personal to you.” Topics covered: (1:35) Tiff’s favorite tools for setting boundaries (6:30) Christine’s favorite tools for setting boundaries (12:05) Christine’s non-negotiables for 2021 (14:00) Tiff’s non-negotiables for 2021 Links mentioned: Sandra Chuma James Clear Atomic Habits The Power of Habit EP 11 How to Build a Production T...

“Some people don’t feel acknowledged for all the roles they are filling by having their own podcast.”  Topics covered: (1:56) The creative vision roles: host, producer, talent booker (5:05) The audio roles: audio engineer, audio editor (7:37) The video roles: shooter, video editor, post production coordinator (12:31) The marketing roles: social media marketer, copywriter, designer, YouTube manager...

“The best kind of content comes from people who are really owning their worth, totally separate from their work.” Topics covered: (1:30) Christine’s story of taking the work out of her worth (10:00) Tiff’s story of taking the work out of her worth (17:26) How to take your work out of your worth Links mentioned: Future Self Journal from Dr. Nicole LePera Tiff Tyler Christine Baird Looking for pro s...

“I am a huge fan of learning from other people.” Topics covered: (3:20) What Christine learned from being in the studio (7:28) What Tiff learned from being in the studio (14:41) Top tips for creating a great experience in your studio Links mentioned: Jason Silva Esther Perel Ray Lewis Leslie Odom Jr. Blindspotting Tony Hawk Lewis Howes Rich Roll Tiff Tyler Christine Baird Looking for pro support t...

“I like video because you can see personality.” Topics covered: (1:24) The pros of doing an audio-only podcast (11:07) The pros of doing a video podcast (19:12) The cons of doing an audio-only podcast (26:20) The cons of doing a video podcast (32:05) A note of encouragement about the workload of podcasting Links mentioned: Memory Palace podcast The Allusionist podcast Rich Roll Tiff Tyler Christin...

“It’s not a network. It’s relationships.” Topics covered: (1:03) How Tiff built her network after moving from Fort Lauderdale to LA (7:15) How Christine built her network after moving from LA to Salt Lake City (15:30) The billion dollar tip we learned from Jesse Itzler Links mentioned: Jesse Itzler Tiff Tyler Christine Baird Looking for pro support to build your podcast? Find out more ways to work...

“Seasons, seasons, seasons." Topics covered: (1:45) How to feel good about taking a break when you are focused on a project (6:48) Tips for setting yourself up to take a stress-free break (15:30) How to optimize your schedule and mindset to fit how you work (20:00) Why this is so important Links mentioned: Tiff Tyler Christine Baird Looking for pro support to build your podcast? Find out more ways...

“Hopefully this is the fun part.” Topics covered: (1:35) Step 1: Choose your format (6:20) Step 2: Style your show (12:05) Step 3: Record your episodes (17:15) Step 4: Submit your show (24:40) Step 5: Launch Links mentioned: EP 4 What Is the Best Equipment for Podcasting? Chase Jarvis Live Anchor.fm Simplecast Our Resources page listing recommendations for launching your show Tiff Tyler Christine...