Marcus & Suzanne Cauchi, Principled Selling

TheInquisitor Podcast

Business EN ↓ 579 episodes

Business Insights & Strategies From Experts: Unveiling Simple Truths Behind Success. I’m always grateful for Reviews and remember to Subscribe

Author

Marcus & Suzanne Cauchi, Principled Selling

Category

Business

Podcast website

theinquisitor.podbean.com

Latest episode

Jun 30, 2026

Where to listen?

Podcasts in the app Replaio Radio Coming soon

Podcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts

Get it on Google Play Install for free Android 5M+ downloads · 4.8 rating iOS soon

Episodes

Who Is The Man Who Puts Smiles On The Faces Of Billionaires? 13.07.2021

Steve D Sims left school at 15. An East London bricky now makes the dreams of billionaires come true. His concierge business Bluefish has a worldwide reputation for making impossible dreams a reality. Steve is a keen observer of the human condition. An introvert without a wealth of qualifications or schooling, Steve has learned from the world's most successful entrepreneurs, artists, entertainers....

The Secret To Scaling Is Smart Sprints 08.07.2021

Simon Severino promises to double your revenue in 90 days. How? By working in smart sprints. Identify the areas where you can make rapid, meaningful changes to who does what and how they do it. Simon helps founders and their leaders ask the tough, obvious questions most are too busy or too entrenched in old ways, to ask themselves. He provides them with the tools to be able to prioritise, systemat...

How Do You Drive Change By Managing Uncertainty And Giving Trust? 06.07.2021

"The big mistake leaders make is expecting people to earn trust instead of giving trust", says Aaron Schmookler. "People will live up to, or down to the expectations you set for them." Aaron nearly killed his business partner. That was how they started their business. He is a #CultureEngineer. They fight a lot but they fight fair and fight about ideas to improve the work lives and improving the bu...

Tony Hughes: How To Multiply Your Revenues With Tech Powered Sales 01.07.2021

3x times best selling author, trainer, coach and action leader Tony J Hughes discusses his new book #TechPoweredSales. We explore why technology is a game changer when well designed and intelligently implemented throughout the sales lifecycle. Tony and his co-author Justin Michael have written what is probably the most important sales and revenue operations book to hit the shelves in 20 years. Ign...

How Are You Exploiting Adaptation And Innovation To Solve Your Toughest Problems? 29.06.2021

Curt Friedel is the Director, at the Center for Cooperative Problem Solving at Virginia Tech. We discuss adaptation and innovation in people, in business and in teams. We explore the implications of people who operate at each end of the spectrum, and the power of having a team who can offer both qualities. We use my profile as a baseline to explain the implications of being a strong innovator (139...

Why Understanding Risk Helps You Sell More, More Often 24.06.2021

Bradley Paster helps his clients understand and mitigate risk throughout your entire supply chain. He makes the important distinction between suppliers and vendors. We dig into the levels of exposure even marquee organisations like Apple face because their sub-tier supply chain is vast and opaque. Problems with a tiny specialist supplier of a commodity that is vital to enable you to ship your prod...

Panel Discussion: Why Sales Training Doesn't Work & How To Fix It 22.06.2021

A very experienced panel of trainers, sales leaders and consultants made up of Bob Moesta, Ian Moyse, Tom Williams, Fred Copestake, Zach Selch, Ken Pearson, David Masover, Ian Hillyard, Simon Bowen and Marcus Cauchi. We explored: 1. When sales training works ... 2. Factors that contribute to successful engagement and implementation 3. Common mistakes when commissioning training 4. Common mistakes...

What Lessons From The Emergency Room Apply In Sales? 22.06.2021

You can learn a lot from working on a trauma unit in a hospital.  A thriving sales operation requires many of the same skills. Identifying the real problem quickly, prioritising and triaging where attention is required and administering treatment where and when it is needed most. All whilst remaining calm and overriding the temptation to focus on who is shouting the loudest, and all with limited r...

The Art, Science And Psychology of Negotiation 20.06.2021

Graham Botwright is CEO of The Gap Partnership. He specialises in the commercial psychology of #negotiation. We start by exploring the importance of internal alignment when #negotiating. Winging it is lethal. We dig into what makes for good negotiation, why price is almost never the real issue, what drives good deals, builds long term strategic relationships and value. Graham explains the power of...

Why Your Customer Journey Is Vital To Define A Great Strategy? 19.06.2021

"Strategy should be simple", says Gary Mitchell. He has never had a transformation programme fail to meet its desired goals in 35 years. Gary explains why starting with your customer journey is the foundation of great, #executablestrategy. He explains why failing to start with your customer sends you off target from the start. We break this down in a blow by blow approach to developing customer in...

Why Is Most Digital Marketing Total Horse Shit? 17.06.2021

"Why Is Most Digital Marketing Total Horse Shit?" Marcus Hemsley is co-founder at The Fountain Partnership. Marcus and I met 14 years ago when I advised him to get some experience of life and business before becoming a coach. Thankfully he listened and spared the world another NLP coach and established a fantastic agency which to date is the only ever winner of Google’s Global Award for Growing Bu...

Marketing, What Is Open Banking And Why Should You Care? 16.06.2021

The big question is why should retail marketing professionals care about #OpenBanking? With the removal of 3rd party cookies, many brands and retailers are scrambling to find workarounds to replace them. Andries Smit is CEO and co-founder of Upside. Upside provide consumers with instant #cashback paid straight into their savings account. Apart from the obvious benefits to consumers of not having t...

Are You Making Every Sales Call A Teachable Moment? 15.06.2021

Kevin Beales is CEO of Refract. Kevin has taken refract from start up to being acquired by Allego. Kevin eats his own dog food. He and all his team use their conversational AI to analyse every call, improving incrementally on a daily basis. Everyone one of their salespeople listens to at least one of their own calls every day so they can experience what is like to be a buyer buying from them. Refr...

The Art of Selling to Procurement with Phil Ideson 13.06.2021

There is both Art and Science in procurement. Phil Ideson helps purchasers and sellers form more effective partnerships. Phil says, "Procurement doesn't make decisions. Procurement does have any money. They influence decisions." The number one problem 600 procurement leaders said they have "is the perception of procurement". Their capability is misunderstood internally as simply providing cost sav...

The Greatest Among Us Serve The Most 10.06.2021

Max Cates discusses the power of servant leadership. We explore leadership's role in developing their executive team, their management team and building the culture and operations. We discuss the good, the bad and the ugly of ethics, compensation, measurement. Contact Max via LinkedIn https://www.linkedin.com/in/max-cates-0a8b4175/   -- Please share this with a friend who'd find it helpful -- Cont...

Complex Strategic Alliances Selling Enterprise 08.06.2021

Zafer Karaca is Vice President, Services & Cloud, Enterprise at IBM. We discuss the complexity of selling complex enterprise solutions to large corporations. The challenges of getting all the moving parts working in concert internally, within the customer, with partners and even with competitors. We discuss how the ability to collaborate, even with your rivals is essential when selling to large en...

What Qualities Does A Good VP of Sales Need? 06.06.2021

Dan Morris is founder and managing partner of Mindracer Consulting, who offer experienced, outsourced VPs of Sales to small and early stage scale up technology businesses. We explore what makes for an effective VP of Sales in a start up to scale, work effectively with the founder, stay focused, generate sales, build a team, create alignment, maintain motivation and drive behaviour. Contact Dan via...

Are You Tapping Into The Full Potential Of Audio In Your Marketing? 03.06.2021

Anna Parker-Naples is a former actress turned podcaster and podcast consultant. If you aren't tapping into the potential of audio marketing, you are definitely missing a powerful resource. An audio audience can help you build your list, grow your sales & marketing funnel in a hyper-targeted way to drive predictable sales and account growth. Anna and I explore several areas relating to setting up y...

How Understanding Your Mental Toughness Will Boost Your Sales Performance 01.06.2021

Lorna Lawless, is coaching psychologist specialising in coaching mental toughness. She coaches MMA fighters, salespeople and business leaders. We explore what is mental toughness? Why do people lack it? How does one acquire it? Unless you are aware of where you fit on the 4C-scale of mental toughness it is easy to self-sabotage or fall prey to your internal dialogue. It can diminish you power, eat...

Growing Global Sales With The Most Travelled Salesman In The World 30.05.2021

For 30 years Zach Selch has identified, recruited, onboarded and grown over 1000 #ChannelSalesPartnerships across more than 130 countries We explore how to identify potential partners, how to select the right #partner and how to help them produce #InternationalSales quickly and consistently.  This episode is teeming with decades of practical advice. Listen and learn.  Zach’s book #GlobalSales docu...

Why You Should Partner With Patient Capital 27.05.2021

Adam Lawrence shares his stories from his time as an investor. We explore how investors earn their scar tissue. We dig into how investors think and how to pick the right investors for your business. This episode has been the inspiration for my article on Medium called, "Interview With A Vampire" about how to get to the truth and qualify investors to make sure they are right for you and your busine...

Practical Tips On Personal Branding Through Your On-Screen Presence 25.05.2021

Evelyne Brink is a personal presence and video coach par excellénce. I've worked with Evelyne several time and can attest to how much better my results have been whenever I've had her directing and coaching my video shoots. A mother, actress, Germany's third funniest comedian, singer, author, Madonna impersonator and coach, Evelyne is indomitable and a bundle of energy and joy. But above all, she...

Managing And Leading Right with Values, Motivations & Goals 23.05.2021

"Trust your gut feelings", says Andy Shaw, "We've forgotten to trust our intuition since we became the apex predator". Trust your gut especially if it's not critical. Even if you fail, learn from the scar tissue and calibrate your gut feelings to hone your decision making muscle. If it's critical sense check your ideas with more experience. Ask "Who has already done what I'm trying to do?" It's th...

Why Is Sales Training Measured On Knowledge Retention Not Outcomes? 20.05.2021

Ben Eddy is co-founder and CEO of Mobile Practice. As head of sales enablement for a large technology manufacturer he realised that most of the money and effort on training was wasted. 70% of learning happens in the field AFTER training is over. 74% of managers believe they are coaching their salespeople whilst only 17% of their salespeople believe they are being coached. The most effective learni...

How To Unlock The Hidden Revenue Inside Your Business 18.05.2021

Adam King is my kind of marketer. Author of "Conversational Relationship Marketing", founder of Think Like A Fish, he helps professional services firms make the most of the assets, resources and customers they have and squeeze every ounce of value from them without wasting money, opportunity or effort. His results flywheel concept is efficient, scalable and sophisticated without being complicated....

Listen to the TheInquisitor Podcast podcast in Replaio

Radio and podcasts in one app - free, with no sign-up. Install today and do not miss the launch

Get it on Google Play

Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.