The Yield Doctor with James Deaker

Simon Halstead discusses key programmatic advertising trends, including Curation

Tim Stephens discusses some of the challenges and insights from his many years as a Programmatic Supply Specialist in Digital Advertising

Sean Quick outlines four things that Publishers get wrong when they are implementing programmatic advertising

Ramona Gonzales shares her lessons learned from her career in Digital Media Resources Discussed. https://www.phyl.org/ Never Search Alone https://latinomedianetwork.com/ Latino Media Network

Michael Albers, former head of Consumer Product at Verizon Media discusses the Fractional Work model

Marc Grabowski to discuss how to develop better leaders and managers in Digital Media companies. In the interview we discuss advice for new managers, common management mistakes, how companies can set up better management programs and the difference between a good manager and a good executive leader.

Greg MacDonald on 2024 Ad Tech trends, including the impact of the 2024 election, the intersection of M&A and Artificial Intelligence, and the challenges to Retail Media Networks from Cookie Deprecation

Comparison of Publisher side vs. Advertiser side analytics in Digital Media. The impact of Big Data, Cookie Deprecation and appropriate use of AI in the industry

What really happens when a publisher adds a second ad to a webpage? It may seem like an easy revenue boost—but the tradeoffs can be serious. In this video, I break down the impact on users, advertisers, and publishers alike. We walk through specific risks like brand dilution, performance drops, and advertiser backlash. If you’ve ever considered adding more ads to a page layout—or need to explain w...

An interview with Stephanie Gutnik where we discuss what is different about Digital-Out-Of-Home (DOOH) advertising from other forms of advertising, the challenges and the opportunities

Interview with Angie Eng of Angie's Career Gazette Approximate timings: [1:00] Why Angie started the Career Gazette [3:55] Key Challenges in the Market [6:45] Major industry trends (Challenges and Opportunities) [10:35] Top Advice for 2024 [14:50] Engaging with the “Pay it forward” community [15:50] Rising use of Slack Groups [18:30] Growing Sectors within Digital Media [21:10] The Emotional Side...