Neil Hedley
The Voice In My HED
Advertising, copywriting, branding and marketing - it's all fair game with the Creative Services Director from KNOPP Studios, Neil Hedley. Every week, Neil takes forty years of experience as an award-winning writer, producer and voice artist and offers takes and tips that ensure you'll learn something new that will help you move your business forward, or at least get you thinking about things in a new way.
Be sure to visit the podcast's website and support the creator: redcircle.com
Where to listen?
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Episodes
Soufflé As A Teaching Tool 09.05.2022 15:23
I hope that disagreeing with Jim from "Ask The Podcast Coach" goes better than disagreeing with Chef Gordon Ramsay.
The Art of Not Creating 02.05.2022 15:23
Just because you can do a thing, doesn't always mean you should.
Are You Talkin' To Me?! 25.04.2022 7:30
For most media, we're told that connection is key. But it's possible that you're subconsciously torpedoing that connection with some of the first words out of your mouth. The good news? It's very easy to correct. It might just involve breaking some habits that aren't serving you.
Normalizing Mediocrity 19.04.2022 13:24
While it's admirable to have the attitude that you're not competing with your peers, does it also insulate you from having to admit that your skill set might be inferior?
The Connection Reflection 11.04.2022 9:39
You can make the argument - and I will here - that connection might be the single most important aspect of human life. But maybe we should look at the quality of those connections.
Iterating VS Quitterating 04.04.2022 8:16
It used to be that the only thing you needed to claim "professional" status was to collect a paycheck. Now, I think it's something more.
Zen and the Art of Ambulance Chasing 28.03.2022 10:23
Knowing who your intended audience is - and thinking of them as an actual person - not only helps you avoid creating things that don't interest them; it also prevents you from insulting them. Or worse.
What Most People Get Wrong In Front Of A Microphone 21.03.2022 9:03
Let's have this conversation now, one time, and then we never have to cover it again.
Don't Find A Niche. Find The Right Niche. 14.03.2022 11:05
Joe Rogan doesn't care that I don't like his podcast. And he shouldn't, either.
What Marketers Can Learn From My 3-Year-Old 07.03.2022 9:58
Toddlers should attend more board meetings. We'd wind up with much smarter content.
Why On Earth Would You Call It "The Blog"? 27.02.2022 12:11
Or, how being the smartest kid in the room might be hurting you.
The One Thing That's Killing Your Writing 13.02.2022 10:42
A media giant told my friend to let them know anytime she published new content, so the media giant could amplify it. As you'd expect, my friend immediately stopped writing. Wait, what?
Norm MacDonald, Marketing Genius 06.02.2022 10:51
In the two or three hundred shows I did with my old friend Norm MacDonald, there was one bit that marketers would do well to pay attention to.
How To Get "Natural Sound" 30.01.2022 13:24
Audio producers have long been obsessed with how to recreate naturally-occurring sounds in a studio environment. Technology has made it easier than ever... to be lazy.
The Uncomfortable Truth About Podcast Advertising 30.01.2022 14:15
We'll probably catch considerable heat for this. But somebody's got to say it. Why do you really think host-read ads supposedly work better than traditional "commercials"? The truth might hurt some. But here it comes.
The Awesomeness Of Hyperbole 30.01.2022 8:39
Hyperbole is literally the worst thing in the history of the Universe. Wait, what?
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