The VA TourismPodcast

In today’s conversation, Mahi Tadesse, founder and CEO of HallPax, offers an in-depth look at Africa’s MICE sector. She discusses the vast opportunities the continent's business events sector presents for destinations and introduces the HallPax marketplace. According to Mahi, this new platform will help MICE stakeholders organize events seamlessly while providing vendors with opportunities to maxi...

In this episode, we unpack the opportunities that new and emerging markets such as the Central Eastern European Market offers African destinations. In this exclusive conversation recorded on the final day at the Africa showcase CEE roadshow in Warsaw, Poland Louise Leach, Sales Manager,  Portfolio: Responsible for developing new source market at Gondwana Collection is very optimistic of growing th...

In today’s episode, recorded at the iconic Windhoek City Museum on Friday, March 21st, 2025, the VA Tourism Podcast sat down for an exclusive conversation with Sebulon Chicalu, the newly appointed CEO of the Namibia Tourism Board. Just hours after the historic inauguration of Namibia’s first female president, Chicalu shared his thoughts on the exciting new chapter for the country, highlighting the...

In this conversation recorded in Warsaw, Poland on the margins of the Africa Showcase CEE Event, the VA Tourism Podcast caught up with the Commercial Director of Takims Holidays, Abbas Takim. Abbas shared his immense inisghts into the CEE market where he has been operating for over a decade and encouraged African destinations to explore the opportunities in this emerging source market for the regi...

In today’s episode, the CEO of the Zambia Tourism Agency, Matongo Matamwandi speaks extensivley on the growth trajectory of the tourism sector in Zambia. Speaking to me exclusivley at this year’s ITB Berlin, Matongo described Zambia’s participation as a resounding success and highlighted the country’s tourism offerings to the German and wider European market. The ZTA boss also talks about the upco...

In this episode I speak with Agnieszka Lewandowska, Director of Tour de Family, a leading Polish outbound company specializing in African travel. Discussing the dynamics of the Polish and Central European tourism market at the recently concluded Africa Showcase CEE Roadshow, Agnieszka highlights the growing interest in Africa as a travel destination, particularly in Namibia and South Africa, along...

In today’s episode, we discuss this year’s Hospitality and Tourism Education Summit, set to take place from April 7-9, 2025, in Lusaka, Zambia. My guest, Mrs. Anne Kaoma-Sibanda, Executive Director of the Zambia Institute of Tourism and Hospitality Studies, reflects on the successes of last year’s summit and highlights the new features of this year’s event. Anne is confident that the summit will a...

In today’s episode recorded in Warsaw, Poland, the  Regional Marketing Manager of Durban Tourism Musa Ndabeni discusses the city of Durban’s tourism plans to tap into the central European market. She is impressed with the incredible interest shown in the destination during the week’s interaction with the travel trade during the Africa showcase CEE roadshow in Prague, Bucharest and Warsaw. Musa is...

In today’s conversation Kenneth Kapitako, CEO of Sandwich Dune Tours and an experienced tourism entrepreneur, explores the shifting dynamics of Namibia’s tourism sector. As a prominent industry leader, he shares insights on market trends, challenges, and the strategies driving the sector’s resilience and growth in 2024.

In this episode, Sam Munda, Managing Director for Kenya and VP of Africa at Travisory, delves into the evolving landscape of Africa's border security and digital travel solutions. With over 30 years of experience in aviation ICT and transport security, Sam shares insights on seamless border management, visa accessibility, and the future of hassle-free travel across the continent. Sam Munda joined...

In this episode, recorded in Madrid on February 03, 2025 during the Africa Showcase Southern Europe event, On Show Solutions founders Jacqui Reynolds and Amanda Margison reflect on nearly two decades of shaping a marketplace for Africa’s tourism sector. They share their journey of promoting African tourism products across Asia, Australia, Europe, North America, and within Africa itself, using dyna...

In this episode, the first for the year, we discuss Africa’s potential as a sought after luxury travel destination. My guest Penny Fraser,  Sales, Sponsorship & Partnerships Director for RX Africa dives into the luxury space and also gives a sneak peek of this year’s ILTM Africa slated for 7-9 April 2025 Penny is an experienced Luxury travel personality – from her days as part of the launch te...

In today’s episode, the Vice President at ICF Foundation Coura Badiane explores the transformative power of coaching in tourism, showing how it fosters social impact, drives growth, and empowers individuals and organizations.

In today’s conversation recorded on the margins of the 63rd ICCA Congress in Abu Dhabi, I sat down with Kathleen Lihanda, Director for Social Impact at the International Coaching Federation (ICF) to unpack how their partnership with ICCA is empowering leaders through coaching and driving impactful change in the tourism and Business Events Sectors.

Today’s episode recorded at Abu Dhabi on 24th October on the final day of the 63rd International Congress and Convention Association (ICCA) delves deep into African participation at this year’s event. The conversation starts with an overview of the congress and how Africa can grow its share of the Association's business with the Regional Director of Africa at ICCA Frank Murangwa. Glenton de Kock,...

In this conversation, Senthil Gopinath, the CEO of ICCA shares his reflections on the success of the incredible 63rd ICCA Congress, the innovative new model introduced, and the vital role of global leadership in shaping the future of the industry. Senthil Gopinath is the Chief Executive Officer of International Congress and Convention Association ICCA. He has over two decades of experience and exp...

My conversation today, is with advisory board member Essence of Africa Leanne Heigh.  Our chat today will explore the inspiration behind this exciting project, what sets it apart from other travel shows, and the key factors driving its success. Leanne shares her insights on the gaps in the market, the unique African business environment, and why quality meetings and global buyers are at the heart...

In today’s episode my guest  Clive Chinwada, President of the Tourism Business Council of Zimbabwe discusses the exciting growth of Zimbabwe’s tourism sector, with a spotlight on key destinations like Victoria Falls and how the country is evolving its offerings to appeal to a wider range of travelers.

In today’s episode Sandra Carvão, Director of Market Intelligence and Competitiveness at UN Tourism takes a deep dive into the recent grant program announced by UN Tourism and TUI Foundation focused on rural development and tourism. Sandra tells me the grants aim to connect artisans with the tourism value chain, giving them the resources and guidance needed to grow their crafts and impact local ec...

In today’s episode, we explore the impact of Fairtrade Africa in shaping sustainable trade across the continent. My Guest is Paul Colditz, the commercial director at Fairtrade International. From uplifting small-scale farmers to driving ethical business practices, this conversation delves into how Fairtrade ensures fair prices, environmental responsibility, and community development.    

My conversation today looks at the expectations of Africa’s tourism industry players ahead of the maiden Essence of Africa travel show scheduled for 2-4 December 2024 in Nairobi,Kenya. In this chat, Rosemary Muthoni Director of sales at Sopa lodges tells me the track record of Onshow Solutions and ATTA, organisers of the show makes her confident of meeting the right buyers from the key source mark...

In today’s episode, the owner of SA based White Shark Projects 'Jessica Smit' shares her expectation of the maiden Essence of Africa Travel show scheduled to take place from 2-4 December in Nairobi, Kenya. The owner of White Shark Projects 'Jessica Smit' is a conservationist focusing on the behaviour and welfare of the marine life that we have the pleasure of working with daily. In her own words '...

Today’s episode takes a deep dive into the Associations' Business as part of the MICE ecosystem. My guest, Jeffers Miruka the Founding President of the African Society of Association Executives (AfSAE)highlights the crucial role of the Association sub-sector in the development of MICE in Africa. Jeffers says associations provide significant value to members including skills enhancements and networ...

My conversation today is with the CEO of Dana Tours Natalie Tenzer-Silva . Dana Tours, Mozambique’s leading Inbound operator has in the last 25 years + worked tirelessly to make the destination a must-visit place in Africa in spite of the challenges. In this Chat, Natalie takes me through her journey and why she believes the time has come for Mozambique to make MICE a major part of its tourism dev...

In this conversation, the CEO of the Tourism Business Council of South Africa (TBCSA) Tshifhiwa Tshivhengwa explains in detail the landmark ruling of SA’s Competition Commission on the Removal of price parity clauses between online travel agent (OTA) Booking.com and contracted accommodation providers in South Africa and what it means for the industry especially for Tourism SMEs.