620 WTMJ

The Upswing

News EN ↓ 500 episodes

Hosted by Jeff Sherman, The Upswing is everything business. Jeff is a prominent figure in the business world, and is formerly the CEO and founder of OnMilwaukee, creator of the podcast series “The Hopcast,” and currently is the CMO of Okanjo. Jeff brings his expertise to The Upswing to discuss the ever-changing world of business and commerce in Milwaukee and across the state of Wisconsin.

Author

620 WTMJ

Category

News

Podcast website

wtmj.com

Latest episode

Jul 11, 2026

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Episodes

You Want a Glow in the Dark Bunny? 20.02.2025

The Future of Almost Everything. Jeff and Martin discuss if Milwaukee needed a gummy store. Explorium Brewing’s Good City location update, including closing their Mequon Public Market location. WTMJ host Jeff Sherman and Koss Stereophones’ Martin Moore discussed congestion pricing in New York City, U.S. Secretary of Transportation Sean Duffy criticizing the policy, public transportation and if mor...

Inside the Biggest Volleyball Tournament in Wisconsin with Brian Sharkey 20.02.2025

Jeff Sherman and Martin Moore were joined in-studio by Brian Sharkey, senior director of programming and communication at Badger Region Volleyball Association to talk about youth volleyball and their big state-wide tournament that they would be holding at the Baird Center at the same time as the Milwaukee Auto Show which would also be at the Baird Center. Jeff asked Brian how technology has helped...

All About Automobiles 19.02.2025

TWO UP 1. Cuts were expected to happen at the federal housing authority which will affect people and their homes seeking mortgages. 2. Consumer preferences for cars were going towards more affordable sedans versus more expensive trucks and sports utility vehicles. WTMJ host Jeff Sherman was joined in-studio by Jim Tolkan, president of Automobile Dealers Association of Metro Milwaukee, and they beg...

Partnership with a Purpose with St Francis Children's Center 19.02.2025

Jeff Sherman is next joined by Laura Felix, executive director of St. Francis Children's Center, to talk about their partnership with the Milwaukee Auto Show Gala and what SFCC does.

More Car Trends with Jim Tolkan 19.02.2025

WTMJ host Jeff Sherman was joined in-studio by Jim Tolkan, president of Automobile Dealers Association of Metro Milwaukee, and they began by discussing Elon Musk wanting Tesla to dominate the electric car market in other countries. Jeff asked Jim about the return of car leasing before buying. He also asked him about anything in the car industry that has shocked him. Jeff asked Jim about the German...

2 UP: The Sedan Strikes Back 19.02.2025

TWO UP 1. Cuts were expected to happen at the federal housing authority which will affect people and their homes seeking mortgages. 2. Consumer preferences for cars were going towards more affordable sedans versus more expensive trucks and sports utility vehicles.

The Riches and the Niches - Full Show 18.02.2025

WTMJ host Jeff Sherman began the show with a story about the robot servers at Wauwatosa’s Gold Nest TWO UP: 1. The AI Times: The New York Times introduced some artificial intelligence tools to help writers with drafts, revisions and social posts. 2. Southwest Airlines announced it would be cutting 15% of its workforce. Jeff Sherman was joined on the phone by E.R. Abernathy Industrial, Inc. preside...

Keeping the Soul in Soul Food with Angela Smith 18.02.2025

Jeff Sherman was next joined on the phone by Angela Smith from Daddy’s SOul Food & Grille, and Jeff asked her about the Heinz Black Kitchen Initiative and how it helped her business thrive. Angela also explained the food, business model and more. Jeff asked Angela for some home cooking advice for fans as well as advice for other restaurant owners. He also asks her about her dream for the future.

The Good Relationships that Support You with Edna Abernathy 18.02.2025

Jeff Sherman was joined on the phone by E.R. Abernathy Industrial, Inc. president Edna Abernathy, and Jeff asked her about how she started the company and how it worked. He also asked her about the panel she was a part of at the University of Wisconsin-Milwaukee the following day.  

2 Up: The AI Times 18.02.2025

TWO UP: 1. The AI Times: The New York Times introduced some artificial intelligence tools to help writers with drafts, revisions and social posts. 2. Southwest Airlines announced it would be cutting 15% of its workforce.

Word of the Day: Serendipity - Full Show 17.02.2025

Celebrating Black-Owned Business during Black History Month TWO UP: 1. Used Car Blues: Used car prices were going up 2. Dave’s Hot Chicken was America’s fastest growing fast casual food chain with new locations coming to Wisconsin. MONDAY MARKET PREVIEW: WTMJ host Jeff Sherman was joined remotely by Annex Wealth Management CEO Dave Spano, and they exchanged stories of presidential encounters. Then...

Bringing Back the Barbershop with Gee Smith 17.02.2025

Jeff Sherman was joined on the phone by Gaulien “Gee” Smith, owner of Gee’s Clippers to talk about his journey as a black business owner, what he loved about barbershops and more.. Jeff asked Gee next about the barbershop atmosphere, business partnerships, what he wanted to see in Milwaukee businesses and more.

MMP: Inside the 4 S's 17.02.2025

WTMJ host Jeff Sherman was joined remotely by Annex Wealth Management CEO Dave Spano, and they exchanged stories of presidential encounters. Then, Jeff gave Dave the four S’s starting with Stimulus. Next, Separation (as well as transparency) within the government and Elon Musk’s role, the future of pennies, Small Business and serendipity

2 UP: Used Cars Blues 17.02.2025

TWO UP: 1. Used Car Blues: Used car prices were going up 2. Dave’s Hot Chicken was America’s fastest growing fast casual food chain with new locations coming to Wisconsin.

Best of The Upswing February 10 Thru 14 14.02.2025
The Price of Valentine's Day - Full Show 14.02.2025

It's all about commerce and community on Valentine’s Day. TWO UP 1. Milwaukee Brewers leadership and mascots would be surprising fans at the Milwaukee Public Market on Valentine’s Day with special ticket deals. 2. Dropping the puck: A new indoor hockey training facility was recently planned in West Allis, Wisconsin WTMJ host Jeff Sherman was joined on the phone by Nikki Lemler, Vice President of W...

Selling Candy When Cocoa Prices Go Up with Freese's Candy Shoppe 14.02.2025

Jeff Sherman was next joined in-studio by Kailey Matel from Freese’s Candy Shoppe. Jeff asked her about how rising cocoa prices had affected her business and more. Jeff then asked Kailey about what people are buying when they go to her stores between the one in West Allis and the one in the Milwaukee Public Market and other differentiators.

Say it With Roses with Welke's Florist 14.02.2025

WTMJ host Jeff Sherman was joined on the phone by Nikki Lemler, Vice President of Welke’s Florist. Jeff began by asking her about staffing, logistics of supplies, tariffs, what customers were looking for and more. Jeff asked Nikki about the price of flowers, what to do before giving flowers to a loved one, allergies and more.

TWO UP: Bernie Brewer Sends His Love 14.02.2025

TWO UP 1. Milwaukee Brewers leadership and mascots would be surprising fans at the Milwaukee Public Market on Valentine’s Day with special ticket deals. 2. Dropping the puck: A new indoor hockey training facility was recently planned in West Allis, Wisconsin

The Upswing Freestyle Rap by Greg Marshall 13.02.2025
The Heart Emoji Has Lost Its Meaning - Full Show 13.02.2025

THE FUTURE OF ALMOST EVERYTHING TWO UP: 1. Spirits saw its first revenue slump recently in 2024. 2. YouTube TV was raising its fees and could lose channels owned by Paramount. Valentine's Day would be tomorrow, Koss Headphones Marketing Manager Martin and WTMJ host Jeff Sherman discussed how they celebrate and how people use the heart emoji and if the meaning has been muddled. Jeff and Martin then...

Can You Do What You Love Anymore? with Greg Marshall 13.02.2025

Jeff Sherman and Martin Moore were joined in-studio by storyteller Greg Marshall about doing what one loves for a living, if it’s possible today and more. Jeff, Martin and Greg discussed how to meet new people and remember names especially as it comes to networking. They also talked about Greg’s upcoming one-man show. To close the show, Greg gave a freestyle performance on The Upswing.

2 UP: YouTube TV is Becoming Cable 13.02.2025

TWO UP: 1. Spirits saw its first revenue slump recently in 2024. 2. YouTube TV was raising ts fees and could lose channels owned by Paramount.

Everyone's Doing Beer and Yoga These Days - Full Show 12.02.2025

You got to love the snow 10:11 – TWO UP: Duolingo released its’ handbook that gave people an inside look on how the company operates and potentially tech as a whole WTMJ host Jeff Sherman explained that Artificial Intelligence becomes more affordable when it has more investors. Deepseek is adding AI to Chinese cars, accelerating the country’s use in the technology. Jeff Sherman was joined by Alex...

The Tariff Train Keeps Rolling with Rich Kirchen 12.02.2025

Jeff Sherman is next joined by Milwaukee Business Journal senior reporter Rich Kirchen and they began by discussing the University of Wisconsin-Milwaukee and their latest strategy. Then, Rich explained Rockwell Automation’s plan to raise prices due to recent tariffs imposed by U.S. President Donald Trump. Stratec has also been affected by Tariff’s as Rich explained to Jeff. Next, they discussed th...

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