Eric Pratum

The Unfolding Thought Podcast

Business EN ↓ 91 episodes

The Unfolding Thought Podcast asks a provocative question: Why do we—and the groups we form—think and act the way we do? Although we may feel we understand ourselves and others, much of what drives our thoughts, choices, and behaviors remains hidden or overlooked. Through candid discussions and multi-disciplinary explorations, we reveal those unseen forces—biases, contexts, and patterns—and show how they influence individual and collective dynamics. If you’re a leader or an intellectually curious mind looking for deep, high-value conversations, join us. We’ll challenge common assumptions, illu...

Author

Eric Pratum

Category

Business

Podcast website

unfoldingthought.com

Latest episode

Jul 6, 2026

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Episodes

40–Ian Mai: Mastering ADHD and Impulse Control through Inner Strength Video 28.07.2025

In this episode of The Unfolding Thought Podcast, Eric Pratum is joined by Ian Mai, an ADHD and impulse-control coach dedicated to helping people understand and transform their impulsive behaviors into strengths. Ian shares his deeply personal journey—from confronting internet addiction and infidelity to achieving meaningful and sustainable recovery through ADHD awareness and inner strength traini...

41–Ryan Scott: The Intersection of Behavior & AI Video 21.07.2025

In this episode of The Unfolding Thought Podcast, Eric Pratum talks with Ryan Scott, Head of Product at DNA Behavior, a company focused on delivering precise behavioral analytics using AI and machine learning. Ryan outlines his career growth from finance intern to AI innovator, highlighting how behavioral insights can dramatically improve business outcomes. Ryan discusses the innovative ways DNA B...

38–David Greer: Building Entrepreneurial Clarity and Conquering Addiction Video 14.07.2025

In this episode of The Unfolding Thought Podcast, Eric Pratum sits down with David Greer, entrepreneurial coach and author of "Wind In Your Sails: Vital Strategies That Accelerate Your Entrepreneurial Growth." David shares powerful lessons from his journey—from building and exiting a successful software company to confronting and overcoming alcoholism, and eventually shaping a fulfilling career co...

37–Shannon Watson: Getting Beyond Politics Video 07.07.2025

In this episode of The Unfolding Thought Podcast, Eric Pratum speaks with Shannon Watson, Executive Director of Majority in the Middle, an organization committed to fostering bipartisan collaboration and more effective governance. Shannon shares her journey and insights into why America has grown increasingly divided politically, and more importantly, what we can do about it. Shannon highlights ho...

36–Ryan Hogan: The Recruiting Industry is Broken Video 30.06.2025

Eric Pratum sits down with Ryan Hogan, founder of Talent Harbor and the creative mind behind ventures like Run For Your Lives and Hunt a Killer. Ryan shares insights from his unique journey—from entrepreneurial experiments as a child, through notable successes and tough lessons, to his current mission of reshaping the recruiting industry. Ryan discusses the flawed standard recruiting model, his in...

35–Jessica Rhodes: Master the Podcast Guesting Game Video 23.06.2025

In this episode of The Unfolding Thought Podcast, host Eric Pratum sits down with Jessica Rhodes, founder and CEO of Interview Connections. Jessica discusses her journey from booking her dad's podcast interviews to establishing an agency that has facilitated tens of thousands of guest appearances. She explains the nuances of becoming a successful podcast guest, addressing common pitfalls, misconce...

34–Dustin Ryen: The Empire of the Coconut Shucker Video 16.06.2025

Eric Pratum sits down with Dustin Ryen—entrepreneur, marketer, and yes, professional coconut shucker. Dustin shares his journey, from early entrepreneurial lessons learned while selling sandpaper to becoming known as "The Coconut Guy." Dustin reveals how personal struggles and early life experiences shaped his entrepreneurial spirit, his willingness to embrace change and risk, and why authenticity...

33–Tractor Mike: The Future of Small Farming and Rural Living Video 09.06.2025

Eric Pratum sits down with Mike Wiles—YouTube’s Tractor Mike—to explore the future of rural America, small-scale farming, and compact tractor markets. Mike shares his extensive experience, beginning with his early days working an apple orchard, through his career managing farm equipment dealerships, to educating hundreds of thousands of people through his popular YouTube channel. Mike discusses th...

32–Jes Deaver: Imagining Our Architectural Future Through Science Fiction Video 02.06.2025

In this episode of The Unfolding Thought Podcast , Eric Pratum sits down with Jes Deaver , an architect and storyteller who uses interdisciplinary thinking, film, and science fiction to help communities envision better futures. Jes talks candidly about her journey from working with specialty cameras on film sets to exploring architecture through personal and collaborative projects, including the m...

31–Hugh Massie: Reaching 1 Billion Annually with Behavioral Insights Video 26.05.2025

Eric Pratum speaks with Hugh Massie—founder and executive chairman of DNA Behavior—a behavioral insights company that helps individuals and organizations measure and leverage natural behavior patterns to drive financial performance, cultural alignment, and leadership effectiveness. Hugh shares his journey from chartered accountant in Australia to global entrepreneur, explains how “financial DNA” a...

Humanity's Buffalo Moment Video 19.05.2025

Eric Pratum sits down with Kari Zeller, whose journey began as an Air Force officer confronting the critical realities of aircraft maintenance during wartime. Kari explains how her leadership evolution from the battlefield to the corporate world shaped her approach to organizational mobilization—a distinct departure from traditional change management. Together, they explore why aligning strategy,...

29–Derek Mulhern: The Human Side of Organizational Strategy Video 12.05.2025

In this episode of The Unfolding Thought Podcast, Eric Pratum talks with Derek Mulhern—a consultant often working with nonprofits and associations to align their strategic vision with practical human-centered solutions. With over 15 years of experience in organizational strategy, team alignment, and board governance, Derek shares powerful insights into why many organizations struggle with effectiv...

28–Alan Fine: Exploring the Inner Game to GROW Video 05.05.2025

On this episode of The Unfolding Thought Podcast, Eric Pratum sits down with Alan Fine, renowned coach and one of the originators of GROW. Alan takes listeners through his unexpected journey into coaching, from a childhood tennis tournament to shaping global leadership strategies. The conversation delves into how coaching is not merely about asking questions, but also about creating environments w...

27–Sheila Burkett: From Corporate Tech to Racing Cars and Digital Innovation Video 28.04.2025

In this episode of The Unfolding Thought Podcast, Eric Pratum sits down with Sheila Burkett, a tech entrepreneur whose background spans finance, racing, historic redevelopment, and digital innovation. Sheila’s career started at Edward Jones, where she advanced from intern to general partner, gaining insight into technology and leadership along the way. Sheila went on to co-found Spry Digital, leve...

26–Mandy Maddela Hoskinson: Evolving with Social Media Video 21.04.2025

In this episode of The Unfolding Thought Podcast, host Eric Pratum chats with Mandy Hoskinson—a digital marketer and agency founder whose journey took her from UCLA’s nascent social media team to founding her own agency in Los Angeles. Along the way, Mandy led social campaigns for marquee brands (like CBS primetime shows, the LA Olympic bid, and more), using her holistic, multicultural perspective...

25–Kimberly Beckley: Rethinking Beauty School Dreams Video 14.04.2025

In this episode of The Unfolding Thought Podcast , host Eric Pratum welcomes Simplifying Beauty founder Kimberly Beckley , a lash artist, salon owner, and soon-to-be academy director with 20 years of beauty industry experience. Kimberly isn’t your typical beauty professional: she’s driven by the idea that real success comes from running a human-focused, sustainable business —not just chasing trend...

24–Ted Wright – The Timeless Power of Word-of-Mouth Marketing Video 07.04.2025

In this episode of The Unfolding Thought Podcast , host Eric Pratum chats with Ted Wright , the unstoppable force behind the word-of-mouth marketing agency Fizz . Whether you’ve sipped on a Pabst Blue Ribbon after hearing it was suddenly “cool,” tried chocolate milk as your new post-gym recovery hack, or embraced Intel’s early dual-core chip for gaming, there’s a good chance Ted’s work was behind...

23–Jeremy Haselwood – From Rap Dreams to Purposeful EDGE Video 31.03.2025

In this episode of The Unfolding Thought Podcast , host Eric Pratum welcomes Jeremy Haselwood —a dynamic marketer, speaker, and two-time author who once poured his heart into making it big in the music industry. Reflecting on experiences from rap battles to marketing consulting for Fortune 500 clients, Jeremy shares how he discovered his “why,” found balance after years of full-throttle hustle, an...

22–Lucas Mack – Every man dies, but not every man really lives Video 24.03.2025

In this episode of The Unfolding Thought Podcast , host Eric Pratum welcomes Lucas Mack —former morning TV reporter, creative agency founder, and head of brand for Kubota. Through personal stories of adversity and triumph, Lucas explains how telling the truth—both to yourself and to others—can become a powerful catalyst for transformation in business and life. Topics Explored: Resilience Rooted in...

21–Juli Rush – Foresight, Grief, and the Courage to Let Futures End Video 17.03.2025

In this episode of The Unfolding Thought Podcast, host Eric Pratum welcomes Juli Rush, whose work spans educating everyone from middle-schoolers to adults in strategic foresight and supporting individuals as a death doula. Drawing on her background in thanatology (the study of death and dying) and her role as Director of the Foresight Activation Lab at the University of Houston, Juli reveals how t...

20–Andy Bales – From Poverty to Purpose Video 10.03.2025

In this episode of The Unfolding Thought Podcast , host Eric Pratum welcomes Andy Bales , whose extensive experience spans from the Door of Faith Mission in Des Moines to serving as CEO of Union Rescue Mission in Los Angeles—often described as the epicenter of homelessness in the U.S. Andy dives into the forces that lead individuals into homelessness, the hidden traumas that often go unseen, and w...

19–Dan Reus – Don't Call It A Perpetual Motion Machine Video 03.03.2025

In this episode of The Unfolding Thought Podcast , host Eric Pratum talks with Dan Reus , founder of Openly Disruptive , about how creative pivots and unexpected collaborations can drive innovation—whether in theme parks, brand marketing, or entire city ecosystems. Dan’s path stretches from designing roller-coaster experiences to advising corporate leaders on how to align competing teams, and even...

18–Adam Wallace – Overcoming Constraints to Capture Value Video 24.02.2025

In this episode of The Unfolding Thought Podcast , host Eric Pratum chats with Adam Wallace , who has spent a career solving the puzzle of why good plans so often fail in execution . Adam’s background spans broadway technical direction, multi-billion dollar oil projects, enterprise software rollouts, and now a family office portfolio. Across these diverse domains, he’s seen the same patterns: peop...

17–Bill Jacobs – Game over. Fundraising no longer works? Video 17.02.2025

In this episode of The Unfolding Thought Podcast , host Eric Pratum interviews Bill Jacobs , who has spent over two decades helping nonprofits use data to drive better fundraising results. Bill explains how donor behavior is shifting—especially in today’s economic and cultural environment—and why many nonprofits find themselves behind the curve when it comes to analytics and innovation. Together,...

16–Eliot Frick – Pioneering the Unknown Video 10.02.2025

In this episode of The Unfolding Thought Podcast , Eric Pratum sits down with Eliot Frick , founder of Bigwidesky, to discuss how our deeply ingrained, mechanical view of business and culture can actually limit innovation and true leadership. Eliot explains why some challenges can’t be solved simply by adopting best practices, and how leaders can learn to operate effectively in uncharted territory...

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