Brian Cristiano & Rob Cressy
The Undeniable Leader with Rob Cressy
The Sports Marketing Huddle is a podcast that takes a look at all things marketing in the world of sports. In this daily show Brian Cristiano, CEO of BOLD Worldwide, and Rob Cressy, Founder of Cress Media and Bacon Sports, give a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then give actionable advice for how you can implement it into your business. Brian and Rob are as passionate about sports as they are knowledgeable about marketing. By fusing together the worlds they live and work in they aspire to entertain, drop knowledge, and provide val...
Author
Brian Cristiano & Rob Cressy
Category
Podcast website
Latest episode
Jul 1, 2026
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Episodes
EP-393 Sports Agency & Athlete Marketing with Kaveh Akbari 31.07.2020 38:41
Kaveh Akbari joins Bacon Sports Founder Rob Cressy to jam about athlete marketing and sports agencies. What mindset do you need to have to be successful working in sports? How can you differentiate yourself? What gaps are big sports agencies not currently filling? What are the challenges of starting your own sports business? How can you better understand the current athlete marketing landscape? Ho...
EP-392 Going The Extra Mile with Kris Denhert 20.07.2020 33:14
Kris Denhert, CEO at Dugout Mugs, joins Bacon Sports Founder Rob Cressy to jam about his success mindset, business & entrepreneurship lessons, plus going the extra mile. Why is giving first in a relationship the way to go? Why is your network so valuable and why do you need to take relationship building seriously? Why do you need to figure out what your superpower is and focus on that? What ar...
Live Hard Program: Lessons Learned From Completing It | Ep-391 13.07.2020 54:39
The Live Hard program is a mental toughness program created by Andy Frisella designed to turn you into the best version of yourself. In this fifth of a five part podcast series, Rob Cressy is joined by his friend and accountability partner Brendan Pettit as they share lessons learned from their year long journey completing the program. What were the results they saw from completing the Live Hard p...
Giving & Receiving: Wake & Bacon 06.07.2020 3:33
How aware are you of when you give and how you receive? This past weekend a friend sent me a video where he sent good vibes my way. As a response back to him I made sure to let him know that the good vibes were received. This is a very important part of the process as it is often overlooked. It can be difficult to be a good receiver. So often we don't want others to give to us as we'd ra...
Choose Happiness: Wake & Bacon 29.06.2020 2:07
My quote of the day this morning was "I am in charge of how I feel and today I am choosing happiness."What I like so much about this quote is that being happy can really be that simple. Wake up and choose happiness. Yes, you can even be happy on Monday's. When you realize that you always have the choice of happiness, why would you ever choose anything but? The key is you need to be...
What Advice Would I Give My College Self? 26.06.2020 3:38
Yesterday I came across a picture from when I was in college. It got me thinking. What advice would I give my college self? It would be to learn things that I enjoy doing sooner. When I adopted a growth mindset my whole world changed. I became hungry to learn everything I could about the things I wanted to do. I had no experience in podcasting, video, graphic design, editing, or hosting a show so...
EP-390 Creating Your Good Box 22.06.2020 8:53
Every morning as part of my routine I read a series of declarations that remind me of who I am. This is a very important habit as it allows me to be in control of who I am, not the rest of the world. It sets my intentions for the day and becomes my anchor. On this episode, Bacon Sports Founder Rob Cressy shares one part of his process to hopefully help you with yours. We all can be whoever we want...
Leadership Starts With Taking Care Of Number One 11.06.2020 26:17
If you want to be successful in business, life, sports, or marketing it starts with yourself. You have to be able to lead yourself before you can lead others. On this special episode, Bacon Sports Founder Rob Cressy gives you a taste of his newest podcast: Leadership DNA. If you want to be a better leader, then make sure to subscribe. - In each episode of The Sports Marketing Huddle, Rob Cressy, F...
EP-389 How I Am Building My Business Without Sports 09.06.2020 7:11
With the sports world pretty much shut down for the last two months, how are you supposed to build a business or career in sports? On this episode Bacon Sports Founder Rob Cressy shares how he is building his business without sports. How can you speed up when everyone else is slowing down? How can you improve your systems and build assets for yourself? What is stopping you from creating more conte...
EP-388 How You Can Be The Change You Want To See In The World 01.06.2020 2:35
Be the change you wish to see in the world - Ghandi. On this episode Bacon Sports Founder Rob Cressy shares how we can all be the change we want to see in the world. It starts with gratitude and giving thanks to others. Every day in the month of June I am going to make it a point to say thank you to at least one person. There are no rules as to who this person is. I challenge you, however, to make...
EP-387 Phase 3 of Live Hard: The Ultimate Test 28.05.2020 1:08:20
Andy Frisella’s Live Hard program is a game changing mental toughness program designed to turn you into the best version of yourself. In this fourth of a five part podcast series, Rob Cressy is joined by his friend and accountability partner Brendan Pettit as they share their Phase 3 of Live Hard experience. Phase 3 builds off of the lessons learned and dues paid during 75 Hard, Phase 1 and Phase...
EP-386 How To Build Momentum Following A Holiday 24.05.2020 4:35
One way to build momentum in your life is to have a mindset of getting back into your routine quickly when you are out of it. On this episode Bacon Sports Founder Rob Cressy shares a nugget of wisdom for how you can bounce back quickly following the Memorial Day holiday. That way you can put yourself in the best position to succeed. Also, we are hosting our second live experience on Tuesday, May 2...
EP-385 IAMGREAT: Personal Training For The Mind 15.05.2020 48:56
I am excited to announce the launch of my latest project called IAMGREAT. You can think of it like personal training for the mind. On this episode Rob Cressy is joined by Dawn Norris as they jam about IAMGREAT. What is IAMGREAT and the mindset surrounding it? How did it get started? What is the live experience like? What are the results you can expect from it? How can you be part of it? If you wan...
EP-384 Launching A Podcast with Jose Morales 07.05.2020 35:33
Jose Morales, owner of the Jose Morales Boxing Academy, joins Bacon Sports Founder Rob Cressy to jam about his experience launching a podcast. Why did he want to start a podcast? What initially held him back from starting one? What was his experience like launching a podcast? What were the results he’s seen? What is his success mindset like with everything going on right now? - In each episode of...
How To Have More Positive Energy: Wake & Bacon 01.05.2020 4:46
To give you a boost of positivity and inspiration to get your day started right, Bacon Sports Founder Rob Cressy drops a Friday morning edition of Wake & Bacon. In it he shares three tips for how you can have more positive energy. The foundation of this comes from his quote of the day: “Be The Energy You Want To Attract.”- In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of...
EP-383 Innovation at the NFL Draft 30.04.2020 12:16
The NFL Draft went virtual for the first time ever and it was a success. Bacon Sports Founder Rob Cressy jams about the lessons learned from this unique experience through the lens of NFL Commissioner Roger Goodell. Why was this forced innovation a good thing for the NFL? Why was this more meaningful for the NFL than expected? What about the virtual experience did fans and Roger Goodell enjoy most...
EP-382 Digital Innovation + Zoom + Live Streaming with Anthony Ewing 23.04.2020 21:41
Anthony Ewing, Co-Founder at Thoughtium, joins Bacon Sports Founder Rob Cressy to jam about digital innovation and the way to use Zoom and webinars and live streaming. This episode is a unique one because of the way Anthony & Rob’s relationship started (at a Pop-A-Shot hoop) and how it evolved into them working together. We also jam about the huge opportunity that is out there right now to bec...
EP-381 Leading, Helping & Focus with James Jacobi 17.04.2020 33:29
James Jacobi, CEO of Jacobi Enterprises, joins Bacon Sports Founder Rob Cressy to jam about leading, helping, and focus. How can you increase your focus and figure out where you should focus right now? Why is it so important to be looking forward not backwards? How can you be a better leader and help others right now? How can you tailor your sales approach to the current landscape? - In each episo...
EP-380 Sales Mindset For Success with Lee Zohlman 09.04.2020 31:30
Lee Zohlman, Commercial Director at SportBusiness Americas, joins Bacon Sports Founder Rob Cressy to jam about their sales mindset for success right now. Why is it important to take a collaborative sales approach right now? Why is innovation so crucial? What is changing about the way we sell and what we sell? What’s the current temperature in the global business of sports? How can we all come out...
EP-379 Life As A Sports Creator Right Now with The Schmo 31.03.2020 35:18
Dave Schmulenson, aka The Schmo, joins Bacon Sports Founder Rob Cressy as they jam about life as a sports content creator. The Schmo has seen tremendous growth over the last year, what were the drivers of that? Why is it important to trust the process even when it’s hard? How can you become a swiss army knife of content creation and what would your Creator Madden Rating be? How has YouTube been fo...
EP-378 Creating a Superbrand with Gil Nevo 24.03.2020 35:28
EP-378 Creating a Superbrand with Gil NevoGil Nevo, Grand Brand Master at Superbrand, joins Bacon Sports Founder Rob Cressy as they jam about branding from a process, emotional, and creative standpoint. What are the ways to encapsulate what a great brand does? How can you best communicate with a market and audience? How do you take complicated things and make them simple to understand? Why should...
EP-377 Basketball Culture at NBA All Star Weekend with Leo Chan 17.03.2020 35:03
Leo Chan, Fashion Influencer at Levitate Style, joins Bacon Sports Founder Rob Cressy as they jam about basketball culture at NBA All Star Weekend, relationship building, and the journey of a creator.- In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then give...
EP-376 Phase 2 Live Hard: Building Momentum For Your Life 11.03.2020 55:50
Andy Frisella’s Live Hard program is a game changing mental toughness program designed to turn you into the best version of yourself. In this special podcast episode, Rob Cressy is joined by his friend and accountability partner Brendan Pettit as they share their Phase 2 of Live Hard experience. Phase 2 builds off of the lessons learned and dues paid during 75 Hard and Phase 1 of the program. What...
EP-375 Good Vibes & Sports Biz with Alexy Posner 04.03.2020 33:38
Alexy Posner, owner at AP Brand Group, joins Bacon Sports Founder Rob Cressy to jam about the business of sports and the importance of good vibes people. Why is it important to work with people who want to make a difference in the world? Where did her abundance mindset come from? How does raising your vibration and gratitude help you be successful in business and life? - In each episode of The Spo...
EP-374 Q&A: Working In Sports, Success Mindset, Motivation 25.02.2020 34:05
Welcome to a Q&A episode inspired by the listeners of the Sports Marketing Huddle. On this episode Bacon Sports Founder Rob Cressy jams about user submitted questions about working in sports, his success mindset, what he would do if he started over today, the type of education he recommends, and what motivates him. This episode was also streamed live over LinkedIn where we got some real time q...
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