The Unapologetic Entrepreneur

Do you get nervous when you're on camera or even the thought of being on camera? Then this episode's for you. I've got 5 tips that will help when you're just getting started. It will help you get more comfortable so you can use video to connect with your dream student even more. Let's do this!   www.marketingyogawithconfidence.com/podcast  

John Arnold, a yoga teacher and pastor is the guest on this week's episode. We talk about how his accidental streak of 1,000+ consecutive days of yoga helped him with overall goal setting. There are many nuggets of wisdom in this episode so if you've ever struggled with goal setting or achieving that goal, this episode's for you.   www.marketingyogawithconfidence.com/podcast

The Membership doors are closed, the launch is done and guess what...I didn't achieve my goal. In this episode I unpack all the details included the marketing plan adjustments and all the feelings that go along with the launch and not achieving the goal I set out to reach. This episode was recorded the morning after the doors closed on the Membership so it's raw and really in-the-moment...

I’m 5 days into my Membership launch and the feels are real! I have an overwhelming sense of calm this week. Last week I was a train wreck but this week I’m feeling okay. Ready to hear why? This episode is good one and I’m glad you’re here with me! I'm diving into how I'm handling being "behind" on my launch numbers and what I did right in all the prep for the launch too!    ww...

As promised I’m taking you behind the scenes of my Membership launch. And this episode was recorded just 48 hours before the doors open and the launch is in full swing! So it’s packed with real-life emotion and real talk about how I feel just days before everything is live. So if you’re curious to hear the numbers and thoughts swirling around in my head as this launch is taking place, keep listeni...

Are you hosting a workshop or yoga event and not sure how to get people to say YES to your invitation to the party? Well, I’ve got you covered in this episode! I’m going to walk you through the process of planning for your yoga offering marketing. PLUS, I’ve got a free download that goes along with this and it’s even got a timeline graphic that will tell you what to do and when.   www.marketingyog...

This episode is a behind-the-scenes look at how I plan ahead for an online launch. There’s a lot that goes into it but I’ve broken it down into 4 simple steps that I can’t wait to share with you. Plus all the feelings that come along with planning for a launch and then doing the work that follows.  www.marketingyogawithconfidence.com/podcast  

Have you ever thought about how your bio can be used to market yourself as a yoga teacher? You’ve put a lot of work into crafting a bio that describes you to a stranger online but then when we are at a networking event or better yet, at the coffee shop and bump into someone who asks the question “what do you do?” we don’t give it much thought. That’s what we’re chatting about today - how to use yo...

I interviewed copywriter (and yoga teacher), Allison Gower and it's packed with tips! She speaks our language and even better, she breaks copywriting down to a simple formula, with a cool name too! Her Fierce Formula had me dancing with excitement during the interview as she walked me through the formula for writing an About page on a website. It's good and you don't want to miss it...

When it comes to attracting your dream students, you can do that all you want from your website and on your social media channels but you don’t have full control over the bio that’s listed on the yoga studio’s website. But I have a few tips that can help you craft one that will draw in your dream students based on your words. And if you’re not at the place where you know who your dream student is,...

  I don’t know about you but when I only have 150 characters to get a point across I sweat a little. Words are hard and you would think that the less you have to come up with the easier it would be but it’s so the opposite for me. In this episode I’m sharing my tips on crafting your social media bios.   All Bios: Short and sweet - you have 7 seconds or less You have a long story but what’s really...

Let's talk about money! Generally speaking, we yoga teachers have a tendency to not talk about money, or making money or the desire to make money teaching yoga. But the reality is that we all have to pay for our trainings, for the props we use for our private sessions and to live our life so why not make money doing what we love? Because if we don't, we will have to make money in other w...

The idea of selling our yoga classes or other offerings like workshops and private sessions often feels gross to us as yoga teachers. But if you can make the mindset shift of sharing instead of selling, it makes all the difference in your business. In this episode I talk about this mindset shift and give you a tool that will help you share without feeling icky. It's a good one!    www.marketi...

Imagine this...your yoga classes (or workshops, or private sessions) are consistently filled with your dream students. And they can't help but tell others about you. It's the dream situation and you can have this! It's all about getting to know who your dream student is so you can then invite them to your class. In this episode I talk about how you can identify who your dream studen...

This podcast is all about marketing your yoga business but I wanted to share some of the why behind the start of this podcast. In this episode you will get to know more about what to expect in each episode as well as a little about me, Amanda McKinney, your Marketing Coach. After listening I hope that you will hit that subscribe button and continuing the journey of marketing your yoga!    www.mark...