The Three Month Vacation Podcast

It might seem that it's impossible to get ideas for your articles. And it is. You go completely blank. Of course, there's a reason for all this blankness. And just as you can go blank, you have more ideas than you know what to do with. Wow, can this really be possible? Can you really have tons of ideas? Yes, you can. Provided you use all, or at least one of these systems. But hey, find out for you...

We are prone to think that the opposite of success is failure. And it's not. It's decay. The opposite of moving forward, isn't standing still. It's decay. Like a pool of water that gets stagnant, we decay. Our businesses, whether we're in an online business, or offline?it decays. So how do we overcome this decay? Contact Details and Links To e-mail me: sean@psychotactics.com For the crazy newslett...

Why did we have so many great artists, painters and sculptors in the Renaissance? Why does Brazil produce so many great soccer players? Is slow learning better than fast? Learn more by reading "The Talent Code" by Daniel Coyle. / / For more: http://www.psychotactics.com / / sean@psychotactics.com

If you're struggling to get attention on your website or when you meet a client, it's because you're not using two core factors: novelty and consequences. When you use these two concepts back to back with each other, something magical happens?you get attention! http://www.psychotactics.com/dc (Finish Your Book Workshop in Washington DC) http://www.psychotactics.com/denver (Where I'm speaking at th...

We often wonder why the sale gets killed. Why the customer walks away. Sometimes it's because we're doing a lousy presentation. Or we forget the facts. But often, we get everything perfectly right. And then it's time to ask for the deal. And we freeze. We get needy. We hope the neediness helps to get some empathy. And in reality, it kills the deal. Or at least puts us in a weak spot. So where does...

The hardest thing in business?or life is the factor of confidence. Whether you're in online marketing, selling products or services, or run a physical store, the confidence goes up and down. And yet, confidence is what creates sales. Sales, after all, is a transfer of enthusiasm from one person to another. So how can we create this enthusiasm without confidence? And where do we start looking? http...

It may seem like article writing is very hard. And it is. Good writing needs structure, it needs skill and it needs one more thing: input. Without input, nothing happens. So where do we get this input? And why bother with bad input? Finally, what if you don't like audio learning? Can't you just stick to books? Knowing these answers can dramatically change the way you approach article writing. And...

Is the 10,000 hours principle true? And if it's true, what are your chances of success? And what are the biggest flaw? How do you take the concept of Malcolm Gladwell's 10,000 Hours story (He took it from a K.Anders Ericsson study) and reduce the number of hours? Is talent really attainable in fewer hours?   Have you ever watched a 16-year-old go for a driving test? He probably practices for two o...

If a job is worth doing, it's worth doing 70% right. You can always come back to do the 20% later. Yes, read it again, and no, the math isn't wrong. If you're going to build a website, a 70% effort is fine. If you're going to do a presentation a 70% effort is fine. If you're going to bake a cake, for that matter…do you need all the ingredients? The perfect cake? With all the perfecto ingredients?...

Clients aren't always keen to accept our ideas?no matter how brilliant or workable. And we have the same problem with product or services. The resistance is much too high and we struggle to get things moving. So how do we overcome this resistance from clients? How do we overcome the objections? / / 00:00:20 Introduction / 00:03:12 Part 1: Creating Expertise On Your Site / 00:04:48 Part 2: Pointing...

For most of us life is about work, work and more work. And no matter whether you have a small business, are in the online marketing space or in consulting, you feel rushed and hassled. This podcast is about how to slow down using the three concepts of "meditation, relaxation and vacation".   Sean:Hi. This is Sean D'Souza from Psychotactics.com, and you're listening to the Three-Month Vacation Podc...

Clients can be great?or monsters! And once you have a client who's a monster, it's easy to blame them for all the issues. Often, the problem lies with us. We don't put things in place, in advance, and then get into all sorts of trouble.   To get hidden goodies, go to  http://www.psychotactics.com/magic To also get the coolest headline report on "why headlines fail", go to  http://www.psychotactics...

Whether you run an online or offline business, there's a point where the business will take control of you. And then it doesn't let go. All those marketing strategies and "four-hour workweek" formulas are totally useless. So what works? And why does it work? Here are three core steps that will get you out of the muck and back on dry land. And yes, on the road to the three month vacation.   00:00:0...

Getting things done isn't as easy as it looks. So what gets in our way when we run our small businesses? Do we simply run out of ideas? The Three Month Vacation Podcast examines how to get out of your own way and get your online?or offline business working smoothly. The key to getting things done is the trigger. How do you create and sustain that trigger in your small business? To get hidden goodi...

When we set about creating a new product or service, we look for a catchphrase. And while a catchphrase or slogan is very useful, it's not a lot of use when it comes to driving home our uniqueness or positioning. So how do we create that USP or uniqueness? The best way to go about this exercise is to avoid the line completely, because really, your clients can't remember it any way. What you need t...

So you're new. No one knows you from a bar of soap. And everything that needs to be said has already been said before. Whether you're in online marketing, health and fitness, or just about any small business, it's been done. Or has it? Why would customers continue to seek you out even if you're seemingly a nobody. It's because customers don't necessarily seek out just a name. Instead they seek out...

When you're a small business, you have what seems like a terrible choice: tactics or strategy. But do you really have to choose? How do online or offline strategies differ from tactics? Can you get by on marketing tactics alone? There is a difference and this podcast shows you how to not just tell the difference, but profit from it. To get hidden goodies, go to:   http://www.psychotactics.com/magi...

What's the secret to getting results? Amazingly it's not some online marketing trick or strategy. It's just plain old follow up. But how do you follow up? And how can you have a marketing strategy—especially for your small business? In this episode of the Three Month Vacation from Psychotactics, you learn exactly how to follow up to get results. To get hidden goodies, go to http://www.psychotactic...

The bikini concept or bikini principle works on a simple idea. That by giving away 90% of the concept, and keeping 10%, the attraction factor is just as strong, if not twice as strong. And yes, what the bikini didn't reveal, was the part the audience most want, and was the part they were willing to pay for. The same applies to your information products, webinars, workshops and yes, presentations. ...

How much is enough? And where do you stop? It's easy to get all wrapped up in this whole concept of passive income and how smart it seems. Yet, you can work yourself crazy if you're not careful. You can work too much, do too much?but even vacation too much. Understanding the power of enough allows you to have a great business plan and a great vacation plan. Whether you're in online marketing or ju...

Should stories be dramatic? Incredibly, the answer is NO. Drama comes from the 90% principle. And this means that your audience needs to know 90% of your story in advance. And that's one of the elements that make storytelling incredibly powerful. To find more podcast options, go to  http://www.psychotactics.com/podcast To get a short, yet beautiful headline report on "Why Headlines Fail", go to  h...

Storytelling isn't an art. It's a science. Every kid knows how to tell stories. And it's cute to be a storyteller when you're a kid. But when you put structure to writing and storytelling you take it from science to art. Find out how this works with story. To find more podcast options, go to  http://www.psychotactics.com/podcast To get a beautiful headline report on "Why Headlines Fail", go to  ht...

Storytelling is a craft that small business owners need to improve their marketing. Without stories, a marketing strategy is like a boat without a rudder. Fact, figures and data can only go so far. Learn how stories help to create powerful marketing, in a completely non-threatening manner. Oh, and go to  http://www.psychotactics.com —it's really cool.    

When you're in marketing, one of the big "marketing strategies" is to appear bigger than you are. Every one in the marketing field or in business is always talking about "six figure" incomes and "how to get thousands of customers". And so you and I get pulled along with this crazy tsunami. We stop being who we truly are, and start behaving like someone else. How can we be true to ourselves? How ca...

It's not easy to save time. We all know that. Yet, time management isn't just a factor of getting a fancy to-do list. Sometimes it involves some pretty odd things that you have to do. At Psychotactics, I didn't always have time. Now my workload has more than doubled, but I have a lot of time. How did that happen?  More at  http://www.psychotactics.com Time Stamps: 00:00:20 Introduction / 00:02:54...