The Three Month Vacation Podcast

What was the trigger for the Three-Month Vacation? Why do we have workshops at random locations? This is it—the second part in the two-part series of "how all these traditions started".

How did the gold star show up in Psychotactics courses? How did we start sending chocolate across the world? Here is a two-part series on how all of these traditions started.

It's rare that we don't learn lessons from a child. Even so, I think we don't always pay closer attention to what they're saying. My two nieces have taught me a lot. Here are a few nuggets of simple, yet intense wisdom.

Are you pro or anti-vaccine? Are you pro this or anti-that? We seem to be pushed into one camp or the other and we end up getting ourselves in a tight corner. Is there a way to be part of a conversation and still neatly sidestep the argument?

When starting up, it's almost impossible to get clients. Yet, there's a method that's almost fail-proof and gets the client interested in you, right away. What's more, this method not only gets you one job, but has the potential to get you back repeatedly. The big surprise is that it doesn't work just when dealing with new clients, but it works amazingly well with current clients too. Want to get...

The biggest problem with perfection is we feel we have to keep to the job until it's done. As logical as the idea sounds, it's always—yes, always—counterproductive. Instead, there's a method that's far superior, and quicker. Which allows you to reach even higher levels of satisfaction than you'd expect. All of this "perfection" can be achieved by understanding the "coats of paint" system. Ready fo...

Many books, yes whole books, are dedicated to the pursuit of happiness. And yet, all it takes is a simple mind shift. Happiness isn't something we need to find, as it's something we feel all the time. Which begs the question: Are unhappy people choosing to be sad? Find out how to tap into instant happiness.

In a perfect world, you would be asked a straightforward question, and you'd give the answer that was expected of you. And most of the time, interviews on podcasts, radio or TV can be just as you imagined, or even better. Yet, there are times when the questions are awkward, or worse, boring. What do you do under these circumstances? And there's a third situation too: where you're terrified. All of...

We often see overwhelm as a nameless, faceless monster. It seems to charge into our lives like some Godzilla and never wants to leave. However, the moment we categorise the concept of overwhelm into sections, we realise we don't have to be powerless. Here's a trip into the three faces of overwhelm and how to beat it—or at least keep it at bay.

Sometimes we need to make big changes to our behaviour. Sometimes, it's just a little tweak. In today's episode we look at three very tiny tweaks that I learned while listening to other podcasts. And yes, you are likely to find good value in these tweaks too.

Do Clickbait Headlines Work? Can a normal headline be just as powerful? Clickbait headlines seem to be designed to get our curiosity. But what makes a clickbait headline so attractive in the first place? And how do we write "normal" headlines that are far superior in getting the attention of the client? Let's find out in the podcast.

When is it beneficial to adopt a contrarian mindset? What does it mean to be a contrarian? What is the concept of contrarianism? Do you know why Tesla is such a big car? Think about it for a second. Tesla Motors only make electric cars. The bigger the car, the heavier it's going to be and the greater the drain on the battery. So why make a big car?  Let's find out.

Which product should you pre-sell? Should it be the $20 product or the $2000 one? Let's find out what's involved and how you can systematically manage your pre-sell.   Stage 1: Which products are the most important? Which are not? Stage 2: Have we created a "separate section" for each of the vital products/services? Stage 3:  How can we create urgency and scarcity?

What is a mastermind mindset? How does a mastermind group work for courses, workshop and membership sites? When we think of a mastermind mindset, we tend to isolate the ideas to a group of people. But what if you could use the very same concepts in online courses, workshops and even in membership sites? Here are three steps to powerfully use mastermind concepts across the board in your business.

Learning is odd. It should be logical, even progressive. This is why we feel that we're bad at learning. But if we recognise what's really happening, we can move forward steadily. In this series, we look at three sets of phenomena that I've personally encountered while learning.

You'd think you'd need to be someone great or at least do something wonderful to inspire others. Yet, you're a source of inspiration. How do you inspire? It's remarkably simple —and here's a short piece on how you need to go about it.

We often go looking for a magical solution to help us write. And yet the magic is often found in the ordinary. How can seemingly repetitive advice help you become a consistently good writer? Let's find out

When someone asks you what you do, what do you say? People tend to give a top-level answer. They say, "I'm a lawyer, a real estate agent, a fitness trainer". And while that information is descriptive, it's also extremely vague. It doesn't necessarily get clients to want to work with you right away and often they're not curious enough to ask for more information. How do you avoid being vague? You d...

Does generosity have its limits? Let's say you decide to give away a lot of information to clients. How do you get them to come back to buy the rest of your information? Won't it overlap? Won't they get mad and demand a refund? Not necessarily. It all depends on how you go about about the free vs fee strategy. At Psychotactics, we give away hundreds of articles and an equal number of podcasts. We...

When we think of writing, we automatically assume it's the act of sitting down at the computer and creating a new article, report or book. What we seem to miss is that there are other factors that come well before the writing process that drain us more than the writing itself. What's even more important, is that you're able to easily avoid those other factors—those minefields. While writing may st...

It's one thing to create information and quite another to know whether you've ticked all the boxes. When creating information, the client doesn't just seek information. Instead, she looks for other elements as well. Elements such as examples, entertainment etc, all of which need to be part of the product itself. In this podcast, we go back to front. Let's say you've already finished creating your...

When we start to build a list, we think of followers or fans, but all of these potential clients are elsewhere on YouTube, or Instagram or Facebook. We can't wait for the fans to swell up in number. Instead, you need to move quickly. Even if you have just four-five fans, you need to get them over to YOUR list, your website. How can you go about that task effectively? And how do you then get them t...

It's a line we've all heard, but as it does in life, the very same line plays an extremely important role in list building. When we think of building lists, we hope that some course will give us a silver bullet. That some coach will tell you which buttons to press, and you'll magically have a list. Or worse, we believe people who tell us that we can build our lists pretty much like a Jack and the...

Imagine you've missed the sunrise for the past 300 days. Would that mean you'd give up on sunrise forever? We know the answer to the question, don't we? Even if we snoozed right a few hundred sunrises, it's possible for us to wake up on the 301st day and bask in the glow of a morning sun. And yet when it comes to projects, we often treat a stalled project as a form of failure. Why do we follow thi...

In this second part, we go deeper into how it's not just the writing alone, but how a fixed formula can derail us. We often believe that if we've written 800 words in the past, the next article needs to be just as long. Which slows down your writing and often throws you completely off track. Find out why staying flexible is good for you as well as the reader.