The Technology Bradcast

You want to raise your fees because you’re losing money on a customer, but the 3% or 4% increase allowed by your agreement simply won't be enough.  Sound familiar? What if I told you that by using a "Brad Gross contract strategy" you could you raise your fees by any amount and your customers won't reject your agreement?  It's not impossible.  It's experience. Listen up.

Your customer's IT Director approves a quote for service, but after the service is done the customer's CEO says, “I didn’t ask for that service, it shouldn't have been approved and I’m not paying for it.”  It’s called “scope denial” and it's painful and expensive situation to fix.  Want to avoid it?  Listen up.  

The headline of the Bloomberg article was simple enough: Morgan Stanley Lost Some Hard Drives . But in that headline was a hidden message to MSPs that offer hardware as a service.  And that message couldn’t have been louder, darker, or more urgent.  Welcome to the next episode of the Technology Bradcast.

If you’re not offering a security awareness training solution, then you’re not only doing a disservice to your customers, but you could, under some scenarios, be exposed to legal liability.  Wait, what? Legal liability for not offering security awareness training?  Listen up.   (After listening, check out this link: https://www.everythingmsp.com/videos.html#video-gallery-1 )

How much detail should be in your quotes? What if your quote is too short?  What if its too long? What if we answered all of these questions AND told you how to manage your customers' expectations simultaneously?  That's exactly what we do in the 41st episode of the Technology Bradcast. Listen up.

You can't solicit my employees, and if you do, you'll pay.  Or will you?  Hmmm... Are non-solicitation agreements really enforceable?  If not, then what should you do?  Let's talk about it.  Listen up.   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

Transition services – every MSPs provides them but very few protect themselves from the pitfalls that plague those services.  What kind of pitfalls are we talking about ? The kind that can land you in court.  I’ll tell you how to avoid those pitfalls right now.  Listen up. Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

Your MSP offers compliance as a service, which means you’re giving compliance-related advice to your customers.  But what if your advice is wrong?  Or what if the law changes and your advice becomes obsolete overnight?  Want to avoid the pitfalls of compliance as a service?  Listen up. Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

You can have the best agreement in the world, but it means nothing if you don’t implement that agreement correctly. Poor (or no) implementation means big and expensive trouble for your MSP. Want to learn how to implement correctly?  Listen up.   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

We're closing out the year with a discussion of the legal loophole that ambulance chasing law firms might use in the future to sue MSPs like YOU.  This may very well be the most important episode of the Technology Bradcast--ever.  You need to listen up.   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License    

If you're scared of the headaches and heartaches of providing your services in a co-managed environment, then you need to follow the "Brad Gross Three Immutable Laws of Providing Services in a Co-Managed Environment."  Yeah, ugly title but damn great advice. Listen up.   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

If you're going to buy out your partner, then you'll need a buy/sell agreement.  But what is a buy/sell agreement, and what are the “must have" provisions to include in that agreement?  You have questions?  I’ve got answers.  Listen up.   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

A customer declines your services so you're going to send a declination letter--but is that enough? Should you send a waiver? Does the customer have to sign your document? How do you protect your company from customers that reject important services? We're revisiting declination letters--what they are, when you should use them, and what they should say. Welcome to the next installment of the Techn...

I know what keeps you up at night.  Your company provides managed IT services and you’re wondering if your company will be liable when—not if, but when-- it experiences a data security breach. You’re also wondering whether your company will be responsible for a breach that happens to an upstream provider but which impacts your customers. Wonder no more.  The latest Technology Bradcast is here.  Li...

The directors of your customer’s company are fighting with each other, and one of them sends you an email saying, “I want you to give me all of the administrative passwords for the company.”  Do you have to turn that information over?  Should you?  Listen up.   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License    

You've entered into a long term deal with a great customer.  Joe, the customer's manager, signed the deal.  Three months later your customer wants to terminate the contract, claiming that Joe had no authority to sign that contract.  Now what? Answer: Listen to this episode of the Technology Bradcast and learn about "Apparent Authority"   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under...

Post-incident meetings reduce your company's liability and boost its defenses after a cyber attack.  Want to learn how to organize and run an effective Post-Incident Meeting? Listen up.     Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

Your customer wants something in writing. Do you give a quote?  A proposal? A statement of work? An invoice? I know the differences. Do you? Listen up.   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

You told your customer to purchase a particular solution and your customer declined. You know it will eventually come back to bite your customer—and maybe your company as well.  What should you do?  Protect (and market) your company with a "decline letter."     Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

You must believe in the value of the services you provide.  If you don't, your clients won't either and they'll try to negotiate your pricing--and that's a race to the bottom.  Belief starts now.  Listen up.     Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License    

Off-Boarding.  It's how you wrap things up with your customer.  But it’s not always as simple as flipping a switch and shutting things down. You need to prepare for the end, at the beginning.  Want to know how? Listen up.       Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

Your customer’s lawyer wants to negotiate your service agreement.  But I’m in your head saying, “Don't negotiate those three provisions..."  You think, "What’s Brad talking about?  What terms shouldn’t I negotiate?  What’s he saying?” Listen up…   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

  George Bardissi, CEO of  BVoIP,  is one of the most well-known, experienced, and successful vendors in the service provider industry--and now he's sharing his unique industry insights with the Technology Bradcast. Join us as George tells us why MSPs should not be afraid to offer VoIP services, and learn his perspectives on MSP marketing, customer relationships, and where the VoIP market is heade...

In our first Bradcast interview, the CEO of Network Solutions Unlimited , Frank Saulsbury, gives you some of the best MSP business advice and customer strategies you'll hear anywhere.  Want to learn the secret to getting a great "first time appointment?"  Want to learn what mistakes to avoid and how to avoid them?  Want to hear from a seasoned MSP owner who knows a ton about the business?  Listen...

You didn’t install two factor authentication in your client’s managed environment and now a hack occurred.  Did you commit negligence? Are you liable for damages?  My answer might surprise you. Listen up.   Music: "Werq" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License