Matthew Sabey Smith
The TCM Teach Podcast
The TCM Teach Podcast is designed specifically to help acupuncturists and chinese medicine herbalists to build thriving, sustainable businesses. The TCM Teach is created and hosted by practitioner, professor and business entrepreneur Matthew Sabey Smith, DACM, MSOM, Dipl. Ac., LAc. Thank for listening!
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Author
Matthew Sabey Smith
Category
Podcast website
Latest episode
Sep 30, 2026
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Episodes
Episode 23: How To Market Acupuncture Without Sounding "Woo-Woo" 20.01.2026 14:51
Summary In this episode of the TCM Teach podcast, Matt Sabey Smith discusses the challenges practitioners face in communicating the principles of Traditional Chinese Medicine (TCM) to modern patients. He emphasizes the importance of clear, relatable language that avoids jargon and mystical terms, while still honoring the roots of TCM. The conversation covers common pitfalls in communication, the s...
Episode 22: Storytelling for Acupuncturists: How To Explain What You Do 13.01.2026 22:58
Summary In this episode of the TCM Teac Podcast, Matt Sabey Smith emphasizes the importance of storytelling for acupuncturists and Chinese medicine practitioners. He discusses how effective storytelling can create connections with patients, helping them understand the benefits of acupuncture without relying on complex terminology. Matt shares personal anecdotes and practical tips for crafting an e...
Episode 21: Building Your TCM Brand from Scratch 06.01.2026 29:16
Summary In this episode of the TCM Teach Podcast, Matt Sabey Smith discusses the critical importance of branding for acupuncturists and Chinese medicine practitioners. He emphasizes that branding goes beyond logos and colors; it encompasses the identity and energy of a practice. Matt shares insights on how to create a strong brand identity that resonates with patients, the significance of personal...
Episode 20: Creating A Patient Intake System That Saves You Time 02.01.2026 19:30
Summary In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the importance of creating an efficient patient intake system for acupuncturists and Chinese medicine herbalists. He emphasizes that a well-structured intake process not only saves time and reduces stress but also enhances the patient experience and builds trust. The conversation covers the core components of an effect...
Episode 19: Business Banking & Taxes Made Simple For Acupuncturists 01.01.2026 15:04
Summary In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the essential aspects of business banking and taxes for acupuncturists and Chinese medicine herbalists. He emphasizes the importance of financial clarity, proper banking practices, understanding taxes, and avoiding common financial mistakes. The conversation provides practical steps for financial organization and highl...
Episode 18: Understanding Acupuncture Malpractice Insurance 31.12.2025 14:44
Summary In this episode of the TCM Teach Podcast, Matthew Sabey Smith delves into the critical topic of malpractice insurance for acupuncturists and Chinese medicine practitioners. He emphasizes the importance of having the right coverage to protect against claims of negligence, errors, or omissions in treatment. The discussion includes what malpractice insurance covers, common pitfalls practition...
Episode 17: How To Sell Herbal Formulas Legally Online & In Clinic 30.12.2025 28:30
Summary In this episode of the TCM Teach Podcast, Matt Sabey Smith discusses the critical aspects of selling herbal formulas legally, focusing on compliance, the differences between dispensing in a clinic versus online, and the legal pitfalls practitioners may encounter. He emphasizes the importance of understanding regulations, maintaining patient trust, and documenting all herbal prescriptions....
Episode 16: Consent Forms, Policies, and Protecting Your Clinic Legally 29.12.2025 13:53
Summary In this episode of the TCM Teach Podcast, Matt Sabey Smith discusses the critical importance of legal protection for acupuncturists and Chinese medicine practitioners. He emphasizes the necessity of clear consent forms and clinic policies to safeguard both patients and practitioners. The conversation covers essential consent forms, key clinic policies, common mistakes in legal documentatio...
Episode 15: Record Keeping and Documentation Systems That Work 28.12.2025 13:27
Summary In this episode of the TCM Teach Podcast, Matt Sabey Smith discusses the critical importance of record keeping and documentation systems for acupuncturists and Chinese medicine herbalists. He emphasizes how proper documentation protects patients, safeguards businesses, and enhances the overall quality of care. The conversation covers various aspects of record keeping, including the importa...
Episode 14: HIPAA & Patient Privacy Compliance Simplified 27.12.2025 13:02
Summary In this episode of the TCM Teach Podcast, Matt Sabey Smith discusses the importance of HIPAA compliance and patient privacy for acupuncturists and Chinese medicine practitioners. He emphasizes that HIPAA is not just about legal obligations but about building trust with patients. The episode covers essential aspects of HIPAA, common mistakes practitioners make, and the positive ripple effec...
Episode 13: Licensing & Legal Considerations for Selling Herbs and Products 26.12.2025 18:57
Summary In this episode of the TCM Teach Podcast, Matt Sabey Smith discusses the essential legal and business considerations for acupuncturists and herbalists looking to sell herbs and wellness products. He emphasizes the importance of understanding the distinction between clinical care and retail commerce, the necessary licenses and permits, insurance considerations, and common mistakes practitio...
Episode 12: Insurance, Liability, and Protecting Yourself as a Practitioner 25.12.2025 24:15
Summary In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the critical importance of insurance liability for acupuncturists and Chinese medicine practitioners. He emphasizes the need for various types of insurance, including malpractice, general liability, and product liability, to protect both practitioners and their patients. The conversation also covers legal liabilities,...
Episode 11: Choosing the Right Business Structure (LLC, S-Corp, etc.) 24.12.2025 26:31
Summary In this episode of the TCM Teach Podcast, Matthew Sabey Smith discusses the importance of choosing the right business structure for acupuncturists and Chinese medicine practitioners. He breaks down various business structures, including sole proprietorships, LLCs, S-Corps, and C-Corps, highlighting their pros and cons. The conversation emphasizes the significance of liability protection, t...
Episode 10: Why The "Build It and They Will Come" Mentality Doesn't Work in Acupuncture 23.12.2025 24:08
Summary In this episode of the TCM Teach Podcast, Matthew Sabey Smith discusses the common pitfalls acupuncturists and Chinese medicine practitioners face when starting their businesses, particularly the misconception that simply opening a practice will attract patients. He emphasizes the importance of proactive outreach, effective communication, and consistent marketing strategies to build a thri...
Episode 9: Building Confidence in Business the TCM Way 23.12.2025 26:12
Summary In this episode of the TCM Teach Podcast, Matthew Sabey Smith explores the concept of confidence from a Traditional Chinese Medicine (TCM) perspective, emphasizing its importance in building a successful acupuncture practice. He discusses how confidence is rooted in the clarity of purpose, consistency in actions, and the ability to connect with others. Matthew identifies common blocks to c...
Episode 8: Understanding ROI in a Healing Business 23.12.2025 23:41
Summary In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the importance of understanding Return on Investment (ROI) for acupuncturists and Chinese medicine practitioners. He emphasizes that ROI is not just about financial returns but also includes time, energy, and patient outcomes. The conversation covers common blind spots in TCM practices, the need to shift mindsets from...
Episode 7: From Practitioner to CEO: Shifting Your Identity 23.12.2025 25:33
Summary In this episode of the TCM Teach Podcast, Matthew Sabey Smith discusses the critical shift from viewing oneself as merely a practitioner to embracing the role of a CEO in the acupuncture and Chinese medicine business. He emphasizes the importance of identity in business, the differences between a clinician and a CEO, and how to overcome common identity blocks. Matthew provides strategies f...
Episode 6: How to Set and Hit Revenue Goals as a Practitioner 23.12.2025 16:27
Summary In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the critical importance of setting and achieving revenue goals for acupuncturists and Chinese medicine practitioners. He emphasizes the need to define personal lifestyle desires, understand business expenses, and create specific, realistic financial targets. The conversation also covers the significance of diversifying...
Episode 5: Pricing Your Services Without Guilt or Fear 23.12.2025 25:58
Summary In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the critical topic of pricing for acupuncturists and Chinese medicine herbalists. He emphasizes that pricing is not just about numbers; it communicates value and reflects the practitioner's worth. The conversation explores the concept of pricing as an energy exchange, common pitfalls practitioners face, and strategies...
Episode 4: The Business Mindset Every TCM Practitioner Needs To Run A Successful Business 23.12.2025 34:39
Summary In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the critical role of mindset in building a successful acupuncture practice. He emphasizes that while technical skills are important, it is the practitioner's mindset that ultimately determines the growth and sustainability of their business. The conversation covers various aspects of developing a strong business mindse...
Episode 3: Identifying Your Unique Value In A Crowded Market 23.12.2025 41:30
Summary In this episode of the TCM Teach podcast, Matthew Sabi-Smith discusses the importance of identifying and communicating your unique value as an acupuncturist. He emphasizes that differentiation is crucial in a competitive market where patients often do not understand the differences between practitioners. By sharing personal stories, defining ideal patient avatars, and crafting specific mes...
Episode 1: Why Most Acupuncture Businesses Struggle & How To Avoid It 23.12.2025 36:09
Summary In this episode of the TCM Teach Podcast, host Matthew Sabey Smith discusses the essential business strategies for acupuncturists and TCM practitioners. He emphasizes the importance of bridging the gap between clinical skills and entrepreneurial success, identifying common struggles faced by practitioners, and providing actionable insights to create a sustainable practice. The episode cove...
Episode 2: Building A Profitable TCM Business Model (Not Just A Clinic) 23.12.2025 28:27
Summary In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses how acupuncturists and Chinese medicine herbalists can transition from merely running a clinic to building a profitable TCM business model. He emphasizes the importance of creating multiple income streams, leveraging expertise, and developing a value ladder to enhance patient engagement. The conversation also covers ma...
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