The Tactical Leader

“The only thing in business that, almost in a way is a cure for all your other ills is sales.”  –  Chris Joyce In today’s episode, we welcome back, Chris Joyce. Chris talks about the importance of having a strong CMO in place to help identify the markets, help create personas, and to make sure that you’re going in the right direction with your product. The reason why those three position...

“All businesses are really a function of three things. People, philosophy and property.”  –  Chris Joyce In today’s episode, we welcome, Chris Joyce. Chris Joyce is the Founder & CEO of Gusher I am the founder of 24 companies in high-tech, consumer goods, health, and manufacturing. My products have been sold in more than 11,000 stores in 23 countries. I have users of my tech products...

“I'm a big believer in Google. I'm also a big believer in Amazon because if someone's going to shop online, they're going to one of those two places, Google or Amazon. So, I think now's the time to get really good at the paid side of both those platforms.”  –  Brett Curry In today’s episode, we welcome back, Brett Curry. Brett discusses the importance of having a great product, diversify...

“We all need to reset every once in a while, and that's what this book was for me, is another step in the healing process. And a good reset to get back to that point when we may lose our way.” – Zack Knight In today’s solo episode, Zack discusses his book, “The Legacy of Love," which was scheduled to be launched on Veteran’s Day, and how feedback from Jennifer Wright has helped to improve it. In t...

“If you got a compelling offer, you got a compelling landing page, you got a good product, we can turn on ads and scale up or down based on what you need. It's quick and it's responsive. And so, I still believe in SEO.” – Brett Curry In today’s episode, we welcome, Brett Curry. Brett is an online marketer, eCommerce strategist, and speaker, but first and foremost he's an entrepreneur. Br...

“Everyone runs differently. And so, get really specific, and real intentional about what you need, what you want, and what you don't want.”  –  Danielle Mulvey In today’s episode, we welcome back, Danielle Mulvey. Danielle talks about how she developed a system that helps businesses identify and filter out candidates who don’t align with their core values. The 5-Star employee rating syst...

“It's really important to not be subjective in your hiring.”  –  Danielle Mulvey In today’s episode, we welcome, Danielle Mulvey. Danielle Mulvey is a former flight attendant-turned-entrepreneur who has cracked the code on recruiting, hiring, and retaining what she refers to as “5-Star Employees”. Never one to settle for average, Danielle has scaled her several companies to over $50 mill...

“Anything that you're looking at with a personality, that's just an indication of who you are right now. That does not mean that's who you are.”  –  Jim Adams In today’s episode, we welcome back, Jim Adams. Jim talks about how businesses should track their progress and measure their success in order to improve. He talks about assessing their business’ gross margins, overhead, and other f...

“It's therapeutic to write your story, it's therapeutic to get that information out into the world.”  –  Jennifer Wright In today’s episode, we welcome, Zach and Jennifer Wright to discuss how writing your book can be a therapeutic experience that can help veterans with PTSD. They share stories of how their clients have used writing as a tool to heal from trauma. They discuss how intenti...

“If you calm down, your vision widens up, which is very important in racing. And then new racers, like every single one of us. They grip the steering wheel like they're swinging axes. And you can't do that, you got to learn to loosen up and kind of change your mindset.”  –  Jim Adams In today’s episode, we welcome, Jim Adams. Jim Adams grew his brick-and-mortar business, www. AmericanLan...

“When we feel stuck, when we feel frustrated, when there's no momentum because there's a problem in believing in oneself but they're there. They're in there.”  –  Orrin Lieuwen In today’s episode, we welcome back, Orrin Lieuwen. Orrin discusses his webinar called, “The Lionheart Leadership Workshop”. This webinar offers participants the opportunity to learn how to identify and overcome n...

“Get in touch with who you are, with your inner resources and potential inability, and find what is your unique message and how to bring that to the world.”  –  Orrin Lieuwen In today’s episode, we welcome, Orrin to spend time in faith-based ministry and gained a deep passion for helping others develop, and making an impact. Out of his own journey from scarcity thinking to abundance thin...

“Understanding their staff on a fundamental level so that they can drive the outcomes that they want and build the psychological safety that they're looking to create.”  –  Kait McGregor In today’s episode, we welcome back, Kait McGregor discusses her platform for individuals seeking to improve their digital skills and find employment opportunities. After completing an assessment, indivi...

“We can really use a veteran to the greatest benefit of the organization, but also the greatest benefit to the veteran and help them find their worth, value, and purpose again.” – Zack Knight In today’s solo episode, I reflect on Kait McGregor’s discussion on how understanding oneself is important before attempting to lead others. I learned that before understanding other people, you must first un...

“If you aren't willing to sacrifice your workforce, then I think it's time that we as HR professionals actually listen to what the workforce wants.”  –  Kait McGregor In today’s episode, we welcome, Kait McGregor, who leads WithYouWithMe’s (WYWM) global Research and Innovation operations, with responsibility for developing the testing and matching capabilities of the Potential platform....

“We are painfully detailed on how we do our entire business model. We put that out there To-Pay-What-You can model. And a hundred percent of the revenue from that goes to charity.” – Nick Stageberg In today’s episode, Nick Stageberg discusses his unique business model that differs from traditional private equity funds. His company, Black Swan has an indefinite hold period, which allows it to maint...

“I feel like the more control I forfeit in my life, the greater freedom I have.”  –  Nick Stageberg In today’s episode, we welcome, Nick Stageberg is a start-up founder to CEO of Black Swan Real Estate, Nick Stageberg has always been an entrepreneur at heart.  Nick Stageberg has over 15 years of experience in the software development, architecture, and management space, he developed...

“If you come from a background and a family that have not taught you about finances, use your transition time and resources available to become smarter or find that person who can help.”  –  Tony Mayne In today’s episode, we welcome, Tony Mayne the Chief Executive Officer of Ranger For Life, he was among the first United States Army special operators to respond to the terrorist attacks o...

“You don't realize it when you transition. You've got to build a functional team to help you and that is hard for folks to kind of wrap their heads around generally.” – Tony Mayne In today’s episode, we welcome, Tony Mayne is the Chief Executive Officer of Ranger For Life, he was among the first United States Army special operators to respond to the terrorist attacks of September 11, 200...

“When you leave clients blind and they don't know what's happening, they start to worry and think about yourself. When you don't know what's going on about something you tend to think the worst thing rather than the best thing.”  –  Bill Reiman In today’s episode, we welcome, Bill Reiman, who specializes in new home construction in new home construction and he’s currently the vice presid...

“Action speaks louder than words. We've all heard that but how many people actually practice it? How many people just give lip service to something and don't follow through. Don't even talk to me about it. Just go do it. And then I'll see if the proof is in the pudding.” – Bill Reiman In today’s episode, we welcome, Bill Reiman, he specializes in new home construction in new home constru...

“When I engage my contemporaries, my team, even if it's my direct reports and I'm the executive and I've got my directors or whatever your titles are one step below or even two steps below and I'm engaged with them. They've got points of view that I may not be aware of, or they might have a better way of answering the quandary in front of me than I had thought of.” –  Dan Kopp In today’s epis...

“Action speaks louder than words. We've all heard that but how many people actually practice it? How many people just give lip service to something and don't follow through? Don't even talk to me about it. Just go do it. And then I'll see if the proof is in the pudding.”  –  Dan Kopp In today’s episode, we welcome, Dan Kopp, who is originally from Platteville, WI. After high school, he e...

“Reading to understand how a book is written is different than just reading it to learn from the book.” – Jennifer Wright In today’s episode, Jennifer Wright talks about the course that she has released. The course is self-paced and is available to anyone who wants to sign up for it. She offers support through writing partners, counseling, and strategy sessions. The community she has created...

“One of the things I really love doing is helping people, not only tell their story, but help to show the lessons.”  –  Jennifer Wright In today’s episode, we welcome Jennifer Wright. She has been a writer since a young age and has spent many years helping entrepreneurs, businesses, and authors to share their stories, craft their messages, and create the processes that help them to creat...