The Sustainability Side

In this episode of The Sustainability Side , host Dr. Sama sits down with Karen Formosa Sustainability Advocate and Circularity Coach to explore how small and medium-sized enterprises (SMEs) can unlock hidden revenue, reduce costs, and build customer loyalty through circular economy strategies. From furniture makers to print shops, Karen shares real-world examples and a practical roadmap that any...

In this episode of The Sustainability Side , host Dr. Sama A explores the psychology behind recycling, why circular systems go far beyond the bin, and how innovators are reimagining waste as opportunity. From emotional triggers that drive eco-actions to visionary examples like Patagonia, Interface, and Signify discover how design, behavior, and policy come together to build a truly circular econom...

We’ve all been told to “reduce, reuse, recycle” — but what if recycling alone isn’t enough? In this episode of The Sustainability Side , we dive deep into the truth behind recycling and uncover what a true circular economy looks like in action. Join me as we explore inspiring real-world stories — from mushroom leather fashion to cities like Amsterdam leading the circular revolution, to Kenyan entr...

Join Dr. Sama in the premiere episode of "The Sustainability Side," released on World Ozone Day, and discover why global cooperation and united action matter more than ever for our planet’s future. This episode opens with a reflection on the Montreal Protocol a historic moment that proved humanity could reverse environmental damage through collective effort. Dr. Sama uses this story to i...

Welcome to The Sustainability Side (TSS) —the podcast where sustainability meets innovation, business, and real-world action. 🌱 Are you curious about how climate solutions, renewable energy, and eco-friendly practices are shaping our future? TSS brings you thought leaders, industry experts, and changemakers sharing insights, strategies, and stories that inspire action. Hosted by Dr. Sama and co-...