The Story Effect

If you've seen The Godfather, Arthur Baker is like Tom Hagen, the Corleone's right hand guy. He has worked with top executives, driven communications strategies and coached c-suite professionals. As the ultimate advisor, Baker knows how to cut through the BS to lead with authenticity and create real human connection. Additional Resources: Conect with Arthur:  https://www.linkedin.com/in/arthur-j-b...

Stop thinking you have to pick one: big business success or happy life. Ron proves you can have both. He's a successful President and CEO of a growing, global company. He's won awards for his caring leadership and great company culture. And he's a real human being who knows how to drive performance while never losing sight of what it's all about.   Additional Resources: Connect with Ron: https://w...

If you really want to understand how to build a tribe of loyal followers, this is your episode. Ken Hughes is an expert on customer experience, modern consumer behavior and brand engagement. He just launched his book, Taylormaking, which is an incredible case study in emotional connection. He's a performer and one of the best storytellers in the business. Additional Resources: Connect with Ken: ht...

Broad River Retail is one of the largest and fastest growing licensees of Ashley Stores. Working for the company could easily be seen as just a retail job. But Charlie, CEO, and Manny, President, engage their team in such a meaningful way, people stay with them for decades. In this episode, you'll hear how they do it. Additional Resources: Connect with Charlie and Manny: https://www.youtube.com/@S...

Brandon West is Founder and Chief Purpose Officer of Phos Creative, as well as an author and keynote speaker. He shares specific practices, ideas and actions that create a great culture where people feel inspired and purpose-driven. His team is making an incredible impact on the world—with their mission to open care centers that fight extreme poverty and sex-trafficking. Additional Resources: Bran...

There is a difference between 'think positive' and a mindful choice to live boldly and create endless possibilities. Shanna Adamic gives you the playbook to own your story. She's a former Kansas City Chiefs cheerleader, a brain tumor survivor and now an Executive Leader at Oracle, where she helps people use their story to achieve greater health outcomes. Additional Resources: Connect with Shanna:...

His story was first told in the movie, The Informant, played by Matt Damon. But it's only part of the story. In this episode, Mark Whitacre shares how he learned to forgive loved ones and himself after a life-changing chapter with the FBI and a prison sentence. He talks about how to regain happiness and rebuild a life you love. It's the ultimate story of redemption. If you struggle with forgivenes...

If you are a reality TV addict, especially for shows like Project Runway and Top Chef, then you will love this behind-the-scenes storytelling with Meri Haitkin. She's an Emmy winner, a Webby winner and a brilliant story architect who breaks it down and reveals the secrets. Thank you to my sister Alex for the coolest interview yet. Additional Resources: Connect with Meri: https://www.merihaitkin.co...

In Danielle's 3rd solo episode, she breaks down the 4 connection types and 4 storytelling types that you need to know to create human connection at work and drive individual and business performance. Additional Resources: Take the free Connection Quiz: https://thestoryeffect.com/quiz/ Connect with Danielle: The Story Effect http://thestoryeffect.com/ Instagram http://instagram.com/storyeffectpodca...

Garry Ridge cracked the code on how to grow business by putting people in the center of the strategy. He led the WD-40 company into extraordinary global success and shares some of his secrets in the book, 'Any Dumbass Can Do It." On this episode, he shares a little more of the story behind the story. Additional Resources: Connect with Garry: https://thelearningmoment.net/ Connect with Danielle: Th...

If you've ever wanted to start a business, this will give you energy. Tina Provost was a D1 cheerleader for Ohio State and with her business partner, created Five Star Fans, the NIL's only platform that lets fans send players rewards directly. She shares her entrepreneurial journey, her personal story of a tough upbringing and inspires you to live life to the fullest. Additional Resources: Connect...

Danielle breaks down why purpose is misunderstood and how you can use it to create personal connections in your company—the kind that lead to big business results. She found the ultimate case study to prove it. Additional Resources: The Story Effect  http://thestoryeffect.com/ Instagram http://instagram.com/storyeffectpodcast Linkedin https://www.linkedin.com/in/daniellekrischik Learn about Knight...

Greatness isn't luck. It's learned. Eric Potterat, PhD has worked with the LA Dodgers, Red Bull athletes, NASA astronauts, US women's national soccer team and the Navy Seals to name only a few and has the secrets on how to lead and win. This episode is a breakdown of some of Danielle's favorite ideas from his book, Learned Excellence. Additional Resources: Connect with Eric: https://www.linkedin.c...

If you think you know how AI is impacting us, you may want to listen to Charlie Cole. He shares his experience on the evolving impact of AI on the workforce, sharing insights from his own career journey in digital marketing and e-commerce. As a successful business leader, he gives insight on the challenges of leadership and maintaining authenticity in a corporate environment. This conversation is...

Danielle reveals how to be more influential, memorable and persuasive with a skill you can use right now—storytelling. It's the secret weapon to human connection. Additional Resources: The Story Effect http://thestoryeffect.com/ Instagram http://instagram.com/storyeffectpodcast Linkedin https://www.linkedin.com/in/daniellekrischik Learn about Knight Agency http://knightagency.com/ Follow PeopleFor...

Boundaries. It's a struggle to set them in the first place, but can you set and keep them with yourself? Dr. Richard Citrin is a psychologist, therapist and coach who has helped people and organizations become healthier, happier versions of themselves for years. He breaks it down, makes it personal and gives host Danielle Krischik some great advice that you can use, too. It's all about your own st...

Eric Jorgenson is a firestarter—writing best selling books, hosting a popular business podcast 'Smart Friends', investing and building businesses and leading Scribe Media as CEO. You'll hear how he balances it all while staying grounded in purpose and looking for opportunities to share ideas with the world. He is the reason host Danielle Krischik is writing her first book, too. Eric is in the fina...

Kelly Frank is a legend in the HR world, leading the charge with companies like Disney, Starwood Hotels & Resorts, Marriott and Carnival. Her leadership style undeniably made every person who worked for her better. Her expectations were sky high and her support and loyalty were even higher. But there is a story she hasn't told—her personal story. We dive into the incredible tragedies she's overcom...

Jon McGraw played for the Jets, Lions and Kansas City Chiefs before deciding to retire, deepen his own purpose and help teams and companies learn how to maximize performance while staying mentally well. He generously shares his tips, tactics and life hacks to help high performers learn how to shift their mindset so they can reach peak performance and also be present outside of the game and the off...

Jim Stengel was the CMO of Proctor & Gamble who started a movement—bringing creativity, relevance and market share back to the brand in a way that changed the game. Today, he is founder of The Jim Stengel Company, helping businesses create quantifiable business change through purpose. We talk love, loss, empathy, leadership, creativity and the value of living in the moment. It's vulnerable, raw an...

Tim McCleary is the founder of The Involvement Practice, a culture activation company that specializes in employee involvement to drive growth. He works with a team of blackbelts in culture activation who use sensory, immersive experiences to transform the way people think and feel, driving real change in organizations. You'll learn about the necessity of purpose in business, the interplay between...

Learning to be a great leader begins with leaning into who you are. Listen to one of the top leadership development program creators in the world break down what leveling up really takes. Danielle and Rand talk about overcoming fear, personal growth, facing pain and the journey of discovering and fulfilling potential. This episode is not just for leaders, it's for anyone believing they could be mo...

In this conversation, Danielle Krischik and Mark Lightowler explore various themes surrounding storytelling, leadership, and the impact of personal narratives in both healthcare and workplace settings. They discuss the importance of understanding individual experiences, the role of bias in data interpretation, and the significance of connection and belonging in combating loneliness. The conversati...

Not every trick in the HR playbook works. Hear some of the best kept employee experience secrets from Kristi Skutvik, founder of Skutvik Consulting and host of Vibecast, a podcast that inspires positive vibes at work. She serves the real truth behind creating culture, leadership and the power of storytelling at work. You'll learn that authenticity is everything and that most of the time, we're jus...

If you've ever wanted proof that stories create connection, this is it. Dr. Paul Zak is one of the top most cited neuroscientists in the world. He's an author, professor at Claremont University and an innovator behind Immersion, technology that can measure what the brain loves and values in real time. The conversation gets real, insightful and personal. And, we reveal the secret to keeping talente...