The Splatter Effect

Feeling invisible in a sea of talented artists? In this episode of The Splatter Effect, Kayla and Kendal break down exactly how to stand out in a market where artists can feel like a dime a dozen. They share why being memorable isn’t about luck it’s about strategy. From weaving personal stories into your brand, to choosing the right marketing moves for your audience, to building a presence people...

In this episode of The Splatter Effect, Kayla and Kendal tackle the top three questions artists ask over and over again from how to price your work, to navigating galleries, to what it really takes to grow a sustainable art business. They don’t just share answers—they unpack the why behind them, blending strategy with personal experience and a strong belief in the power of relationships in busines...

In this episode of The Splatter Effect, Kayla and Kendal break down the basics of SEO—without the tech overwhelm. From website copy to Instagram captions, they chat about how those little robots (aka search engine crawlers) scan your content, and how artists can make small, intentional tweaks to show up better online. Whether you’re a painter, photographer, or creative entrepreneur, understanding...

Ever wonder how billionaires think and what that mindset could do for your art business? In this episode, Kayla and Kendal unpack the surprising lessons artists can learn from high-level entrepreneurs and legacy builders. From long-term vision and daily discipline to systems that scale, we explore what it takes to treat your creative work like a serious business. Whether you’re selling $50 prints...

In this gentle, grounding episode of The Splatter Effect, Kayla (Art Business Coach) and Kendal (Fine Artist from Fairhope, AL) pause to reflect on what it means to protect your peace in a season full of heavy headlines and emotional noise. They share two powerful quotes that are shaping their own mindset this season: "Setting boundaries is an act of self-love." ✨ "What can you do to have some se...

In this update on Kayla's Dry 100 experience, Kendal and Kayla sit down to reflect on what makes a goal actually achievable. They talk about how the lessons from Dry 100 — like consistency, clarity, and mindset — can apply to all kinds of goals, not just giving something up. They also explore what it looks like to reset mid-year and build momentum without needing to start from scratch. In this epi...

In this episode of The Splatter Effect, Kayla and Kendal chat with Kimberly Zukley , a Louisiana-based painter and the founder of the Loyola Art Show, which she launched in 2024. Kimberly shares what it was like to direct and bring this new art event to life—from curating artists to creating meaningful community connections. Then things take a fun turn as Kayla and Kendal hit Kimberly with a round...

In this episode of The Splatter Effect, Kayla (Art Business Coach) and Kendal (Fairhope, AL Artist) dive deep into one of the biggest threats to creative entrepreneurs: burnout. Being an artist means constantly pouring out your energy. Without the right boundaries, rhythms, and self-awareness, it’s easy to run dry in that energy fuel tank. Kayla and Kendal share personal stories, warning signs, an...

In this episode of The Splatter Effect, Kendal Blanchard (Fine Artist based in Fairhope, AL) and Kayla Cole Pacana(Art Business Coach) break down why now—yes, in the middle of summer—is the best time to start prepping your Holiday collection. From setting timelines and budgeting inventory to building marketing momentum and protecting your mental health, this conversation is packed with practical s...

In this episode of The Splatter Effect, Kendal Blanchard (Fine Artist from Fairhope, AL) and Kayla Cole Pacana (Art Business Coach) dive into the power of a quarterly business check-in. They share the key metrics and questions they use to evaluate their art businesses—and how a simple pause every 90 days can lead to better focus, more aligned goals, and sustainable momentum. You’ll hear how they k...

In this episode of The Splatter Effect, Kayla Cole Pacana (Art Business Coach who helps artists grow their income), Kendal Blanchard (Fine Artist based in Fairhope, AL, known for her collage botanicals), and Kelly Pelfrey (Fine Artist based in South Carolina, specializing in southern impressionist art) team up to discuss five powerful questions every artist should ask about all of their revenue st...

In this week’s episode of The Splatter Effect, Kayla Cole Pacana (Your Favorite Art Coach) and South Carolina artist Kelly Pelfrey share 15 creative and practical ways to turn your art into income. Whether you're looking to boost your revenue, add new income streams, or think beyond traditional sales, this episode is full of real ideas that artists are using right now to grow their businesses. Fro...

In this episode of The Splatter Effect, Kayla chats with co-host and Fairhope-based artist Kendal Blanchard about her recent success at the Harding Art Show in Nashville, TN. Kendal shares what it was like behind the scenes—from prepping inventory to setting up the booth—and how the show turned into a powerful mix of connections, community, and strong sales. They cover the real logistics of travel...

In this fast-paced and wildly fun episode of The Splatter Effect, Kayla sits down with Houston-based artist Whitney Rahim for a rapid-fire round questions. From favorite paint colors and studio must-haves to guilty pleasures and creative philosophies, Whitney answers on the spot with honesty, humor, and heart. You’ll get a deeper look into her artistic mind, her everyday routines, and what fuels h...

In this episode of The Splatter Effect, Art Coach Kayla and South Carolina artist Kelly Pelfrey dig into the often misunderstood (but always necessary) ingredient to creative success: grit. What is it, how do you get more of it, and why does it matter so much in the art world? From pushing through creative blocks to bouncing back from rejection, Kayla and Kelly explore the mindset, discipline, and...

This week on The Splatter Effect, Kendal and Kayla chat with Frances Berry Morano , a talented artist from Memphis, TN. Frances opens up about discovering the kind of artist she is, shares how she overcame a recent technical challenge during an art launch, and reflects on the timeless life lessons passed down from her Southern Classic mom. Plus, Frances shares her passion for fostering rescue dogs...

In this short and sweet solo episode of The Splatter Effect, Art Business Coach Kayla pops in for a quick post-Easter check-in. She shares a little behind-the-scenes of life lately, how she's resetting after the holiday, and what’s coming up next for the podcast. This episode is your reminder that it’s okay to take a breath, regroup, and move forward—whether you're navigating motherhood, running a...

In this inspiring episode of The Splatter Effect, Fairhope, AL Artist Kendal and Art Business Coach Kayla chat with the incredibly talented Charissa Owens, whose serene abstract work has been featured in major editorial publications like Traditional Home, Southern Lady Magazine, and Victoria Magazine. They dive into what it’s really like to see your art in print, how Charissa's signature style and...

In this celebratory episode of The Splatter Effect, Fairhope, AL Artist Kendal and Art Business Coach Kayla reflect on their first full year of podcasting—the wins, the lessons, and the surprising overlap between building a podcast and growing an art business. They share how consistency has been the true driver of their success, and how themes like commitment, discipline, and determination show up...

When it comes to sharing your art with the world, is it better to launch a deeply inspired collection with a story or simply put out work you loved creating? In this episode of The Splatter Effect, Fairhope, AL artist Kendal and Art Business Coach Kayla break down the benefits of both approaches and how each can help build a thriving art business. Key takeaways include: 🎨 The power of storytellin...

Rejection is tough, but it’s not the end of the road—it’s a detour to something better. In this episode of The Splatter Effect, Artist Kendal and Art Business Coach Kayla get real about handling rejection in the art world and how to use it as fuel for growth. Some highlights include: 🎨 The mindset shift that turns rejection into redirection 💡 Strategies for staying motivated and refining your ap...

In this episode of The Splatter Effect, Fairhope, AL artist Kendal and Art Business Coach Kayla dive into one of the most important (and hardest) skills for creative entrepreneurs—knowing when to say no. Not every opportunity is the right fit, but how do you decide what to decline? Kendal shares her personal formula for evaluating projects and collaborations, while Kayla breaks down the mindset sh...

With Kendal out this episode, Kayla takes the mic solo for the first time to share a book review of How to Sell Your Art Online by Cory Huff—specifically Chapter 2.  In this chapter, Cory breaks down the different types of fans that support every art business. Understanding your audience is key to growing as an artist, and this chapter lays out exactly who’s buying, following, and engaging with yo...

In this fun and informative episode of The Splatter Effect, Kendal and Kayla are joined by their South Carolina-based permanent co-host, Kelly Pelfrey, for a deep dive into their favorite business and life products. From the paint that transforms their art to the face serum that keeps them glowing, this dynamic trio shares the must-haves that keep their creative and personal lives running smoothly...

In this inspiring episode of The Splatter Effect, Kendal and Kayla sit down with Colorado artist Wendy Mitchell , who proves it’s never too late for a fresh start. After navigating some of life’s toughest storms, Wendy reinvented herself after 50, using art as her guide to not just survive—but thrive. She opens up about her journey, the healing power of creativity, and how the twists and turns of...