The Social Media Takeaway - Louise McDonnell

In this week’s episode of the Social Media Takeaway, I have the pleasure of speaking with Charlene Flanagan, a global influencer and the visionary co-founder of Ella and Joe. In this episode, we'll uncover the strategies behind effective content creation and the pivotal role of user-generated content (UGC). Charlene will share her insights on building impactful influencer relationships and ho...

In this week’s episode of the Social Media Takeaway, I speak with Louise Lally, a learning and development consultant specialising in the retail sector and host of the Retail Podcast. We dive deep into the concept of valuing time as a critical component of customer interactions, emphasising that every minute spent with a customer should be seen as a fair exchange. Great customer service is crucial...

In this week's episode of The Social Media Takeaway, I am delighted to speak with Donna Kennedy, a seven-time best-selling author, psychologist, mentor, and highly sought-after professional speaker. Donna shares profound insights from her personal journey, demonstrating incredible strength and resilience forged through overcoming significant early life challenges.  She discusses how these exp...

I really do believe that ChatGPT makes me way more productive and I get way better results from what I do. The Americans would say garbage in, garbage out. On this side of the Atlantic, we're more likely to say rubbish in, rubbish out. If you're putting generic prompts into ChatGPT, then you're going to get generic results. In this week’s episode of The Social Media Takeaway, I’m go...

In this episode of The Social Media Takeaway, I chat with Valentina Spagnesi, a body psychotherapist, about the stress caused by social media in the workplace, particularly for content moderators. We explore the mental and physical effects of exposure to disturbing content and discuss the benefits of body psychotherapy compared to traditional counseling. Valentina shares her journey and offers pra...

In this week’s episode of the Social Media Takeaway, I chat with Tuesday Whitfield, owner of Willowbrook Glamping & Hideaways. We chatted about her journey of embracing her creativity and how her vibrant personality has influenced her family business. Despite facing challenges growing up, Tuesday learned the importance of being true to herself and realised that her authenticity would attract t...

"We're busier than ever before and probably less productive than we've ever been." - Charles Alexander In this week's episode of The Social Media Takeaway, I speak with Charles Alexander, a renowned business coach and author of "Start Now, Quit Later." Charles discusses how to achieve a four-day work week by setting clear goals, tracking time accurately, and focu...

Have you ever wondered how to turn your social media presence from a chore into a powerful tool for your business? In this week's episode of The Social Media Takeaway, I am thrilled to welcome Samantha Kelly, an award-winning Twitter expert, social media strategist, speaker, and author, known globally as the Tweeting Goddess. Samantha has graced stages around the world, sharing her invaluable...

In this episode of the Social Media Takeaway, I interview Fiona O'Neill, the founder of Count On Us Recruitment, about using Facebook groups for expanding audience reach and customer engagement. Fiona shares her journey as a family carer turned entrepreneur, discussing how she identified a gap in the Irish labor market for family carers seeking part-time work. She explains the inception and g...

In this episode of 'The Social Media Takeaway,' I had the pleasure of speaking with 5-time bestselling romance author Lyndsey Gallagher about her incredible journey into writing fiction novels and her amazing marketing strategy. In this episode, she gives valuable advice to aspiring authors and stresses the importance of just getting started. We explore her effective marketing strategies...

In this episode of The Social Media Takeaway, I chat with Claude Schneider, CEO of SmarterQueue, to explore AI's fast progress and impact in today’s world. We dive deep into how AI is reshaping social media management, business strategies, and our everyday lives, and we speculate on the unimaginable future of AI technology. Claude offers practical advice for startups and businesses on validat...

In this episode of The Social Media Takeaway, I chat with Aoife Dunican, a renowned image consultant in Ireland and founder of The StyleBob, to explore the power of personal image and its impact on confidence and presence. Aoife shares her inspiring journey and reveals how clothing can significantly boost confidence, presence, and impact. From her fascinating insights into color psychology to prac...

In this week’s episode of the Social Media Takeaway, I'm thrilled to be joined by Phil Mershon, the founder of Unforgettable Experiences and the Director of Experience at Social Media Examiner. In this episode, Phil and I explore the art and science behind creating memorable events. From his unexpected career path to innovative approaches for captivating attendees, Phil reveals how to transfo...

In this episode of "The Social Media Takeaway" podcast, I break down five practical social media tactics designed specifically for coaches and consultants aiming to scale their business in 2024. These 5 tactics are designed to establish coaches and consultants as trusted experts and achieve real growth in their businesses. We'll explore the unique challenges of marketing services co...

In this episode of The Social Media Takeaway, I'm excited to share my insightful conversation with Andy Crestodina, a world-renowned AI content marketing speaker, who is also the CMO and co-founder of Orbit Media Studios. With more than twenty years leading the way in digital marketing, Andy is a seasoned expert in using Artificial Intelligence (AI) to enhance and innovate content creation an...

In this episode of the social media takeaway, I'm thrilled to sit down with Dr. Jo Cresswell, a sales strategist and business coach with over 20 years of experience in senior leadership and sales. Dr. Jo is an expert in strategically shaping the pricing and value propositions for social media and coaching services. In this episode, we dive deep into the complexities of setting the right price...

In this episode of the Social Media Takeaway, Alina Nikishina and I dive into detail of personal and professional transformation. We discuss the barriers to success and how to overcome them through conscious action and self-awareness. Alina Nikishina, a transformational coach and mentor for service-based entrepreneurs, shares her personal journey from her early life in Russia to becoming a certifi...

Discover the world of gamification in this episode of the Social Media Takeaway! We'll explore how playful elements are changing business strategies, boosting employee engagement, and enhancing marketing efforts. Gamification isn't just for games anymore; it's improving engagement, learning, and productivity across different industries. In this episode of the Social Media Takeaway,...

Are you showing up as your best selves and prioritizing your well-being? Join us in this insightful episode with Emma Weaver, the founder of Mental Wealth International, as we delve into the importance of mental health first aid.  In this episode, Emma shares her personal journey from young motherhood to pioneering mental health and suicide prevention solutions in the workplace. Her story emphasiz...

In this podcast episode, my guest, Tracey Currell, shares important advice on how you can work the room to make professional connections for your business. From being a novice networker to founding the award-winning global business network IntroBiz, Tracey offers advice based on her own experience on overcoming networking challenges and emphasizes the importance of preparing for the event, what to...

"Our mental health struggles are gifts from the body for you to come home and take notice, and if you don't take notice, I tell you it will scream louder." - Mary McHugh In this episode, Mary McHugh, an award-winning psychotherapist with over 20 years of experience discusses her journey from a challenging personal life to establishing a successful career in psychotherapy, highlighti...

In this episode, Sarah Butler, a highly successful brand ambassador and best-selling cookbook author, discusses her journey on Instagram. She details how she grew her follower count from zero to over 170,000, and gives insights on how to effectively grow a business on Instagram. She shares advice on securing Instagram accounts, managing content, and understanding audience behaviors. Sarah also tal...

Are you struggling with communication in your business? Join us in this insightful conversation with Aisling O'Rourke, a seasoned communication coach and former news journalist, as we delve into the world of effective communication for businesses. In this episode, Aisling emphasises the critical importance of crafting clear and consistent messages for businesses. She reveals practical tips an...

In this podcast, I’m excited to share my key takeaways from my experience at the Social Media Marketing World 2024 conference. Join me as I delve into the dynamic world of social media marketing, exploring the evolving landscape shaped by artificial intelligence. We'll discuss practical strategies to navigate these changes, from leveraging storytelling to mastering content themes. Tune in to...

If you want to get better at sales, you must tune into this episode of the Social Media Takeaway.  My guest, Jennie Bellinger unravels the complexities of sales conversations, highlighting the power of listening and problem-solving over mere selling. Uncover the secrets of how to engage in meaningful dialogues with your customers, how to identify their needs and offer solutions that make a differe...