The Slow Creative Podcast with Krista Bauer

Are you struggling to resonate with the right people or make deeper connections with your audience? In episode 19, I share three things that have worked and are still working to build deep resonance with the right people.  In this episode, you'll learn:  3 things that are working for me in my business to help me build deeper resonance  the value of resonance in marketing  questions to help you ref...

I'm coming back in with this week's episode (ep 18) on how to make a comeback after an unplanned content break. I'm creating this episode because I've recently had to take an unplanned break myself. I got a little bit tied up earlier at the end of the summer in August. Preparing for kids going back to school and life just got a little crazy. And I just could not keep up with content creation, comi...

In episode seventeen of the podcast, I expand on interview questions I was asked about podcasting, the tools I use, my workflow, my reasons for starting. I couldn't get into detail in the written Medium article on creating and sustaining your podcast with me and five other podcasters which is why I thought it'd be fun to answer my questions on the show.  If you've been thinking about starting a po...

In episode 16, I break down three different copywriter profiles that I’ve created based on the clients I’ve coached, trained or written copy for throughout the past 4 years. I share tips, tools and examples based on each profile to help you write more clear, concise and resonate sales page copy. In my experience, you’ll identify with one more strongly than the others but if you’re not sure, choose...

In episode 15, I break down my 4-pillar framework for helping you grow your online business authentically.  What I’ve personally seen with clients (I've done this, too) is they'll spend a lot of time and money branding themselves. Figuring out their colours and fonts. Which website platform to build on, etc. They'll create an amazing offer they think people are going to love and want, then they la...

Ep. 14: I received my first bit of negative feedback back in March after teaching a live introductory copywriting class for beginners . In order to get a video recording of the lessons and class materials, I asked all participants to complete the feedback form. I was crushed when I got negative comments from two participants who said I was dull and the class was too basic. What did they expect fro...

In episode 13, I share five ways to reframe rejection to help you transform it from something negative into the blessing that it is. Rejection is a part of life. It hurts but it happens. Taking rejection personally isn't healthy as you only hurt yourself when you let rejection get to you. It hurts but if you reframe it, you'll see that it has nothing to do with you "not being good enough" but is s...

In Episode 12, I share five tips for helping you write sales pages that connect with the right people (AKA write copy that connects).  Copywriting is an essential marketing skill, yet, so many entrepreneurs find themselves deep in the weeds when it comes to writing resonant copy that connects with their best-match clients. If you struggle to engage your ideal clients with the words you write, then...

Episode 11 - Can your business survive without social media?  A couple of weeks ago I sat down with special guest, Shailaja Vishwanath, from Blogging and Social Media Simplified to ask her this question, can your business survive without social media? This comes after her recent experiment of taking a 60-day sabbatical from social media and I wanted to hear her top insights and lessons to share wi...

In episode 10 we dive into something that's crucial for small business owners, and that's exploring creative ways you can build trust with your audience.  Without trust, you can have the most beautiful website, a perfectly curated Instagram feed with stunning images, gorgeous graphics, cohesive colours, cool fonts, and the best-written copy, but if your audience doesn't trust you, none of that mat...

Perfectionism has been the single biggest roadblock I’ve faced in my business and the hardest to overcome. And I’m #stilllearning . The notion that you have to have it all figured out before you’re worthy of getting clients, teaching a course, sharing your message online has hindered not only me but many of my clients who are stuck in the same trap and their business and content suffer as a result...

Deleting followers isn't a conventional marketing practice that's main focus is to generate leads and convert high-paying clients at any cost. In a world where passive income using clever sales funnels and reaching 10ok followers on social media seems like the "thing" to aspire to, why would I delete followers instead? You've probably heard online coaches and marketing gurus say "the money's in th...

You don't hate selling, you hate being inauthentic.  Many conscious business owners struggle with sales because they've been taught that selling is pushy, manipulative, persuasive and essentially trying to get clients at any cost.  It was my introduction to marketing 6 years ago, too, when I completed my life coaching certification. As a new coach, I was eager to get clients and begin my new caree...

A common copywriting misconception that many people have is that you need to be a skilled or poetic writer to write website copy that resonates with your ideal clients. Ahem... not true. Believing you need to have an innate talent for writing or possess years of experience to reach and connect with the right audience can leave people feeling lost, overwhelmed and burdened by the copywriting proces...

Tired of hustle culture and the constant grind to reach success? No breaks. Hustling to reach your goals. Burning yourself out over launches. Reaching one milestone, immediately moving on to the next. Pushing, striving, and push, strive some more. Yet, it's never enough. There's always more to do. More content to create. More courses to take. More money to make. More branding to do. More systems t...

If you hate writing sales copy because it feels manipulative and you want a more conscious copywriting approach, in this episode, I share my philosophy and why I focus on connection over conversions.  Conventional copywriting uses a carefully crafted language that’s written to get readers to take action. Using things like hype, FOMO, urgency, persuasion and fear to get people to buy your programs...

A common question I get from clients is, where should I post content? Many of them feel paralyzed because they don't know if they should post on Instagram or Facebook? Start a YouTube channel or a podcast? Write on Medium or their own blog? No doubt there are a lot of choices out there and many ways to get your content in front of the right people. So what's the problem? It creates a lot of indeci...

In today's episode, I share tips and inspiration to help you overcome imposter syndrome so you can own your authority as someone who's skilled, talented and experienced in your field. In other words, you can help your clients and you're exactly who you say you are.  Many solopreneurs are silently dealing with not feeling worthy enough, or feeling like they don't have enough knowledge, skill or tal...

Welcome to the Business By Intuition Podcast. Each week, I’ll be sharing easy-to-implement strategies, tools, inspiration, and real-life lessons I'm learning on my journey towards creating and growing a sustainable business that nourishes me both spiritually and financially. I'll also bring you some of my favourite heart-led entrepreneurs to show you how you can grow a business aligned with your h...

Welcome to the Business By Intuition Podcast I'm your host, Krista Bauer. Online Business Strategist, heartfelt copywriter and Kind Marketing Mentor for sensitive solopreneurs. Each week, you'll learn easy-to-implement strategies, tools, insights, and real-life lessons to help you grow a  sustainable  business that nourishes you both spiritually and financially. I'll also bring you some of my favo...