The Shift Show

Why are some influencers able to have a wildly successful business, while others struggle to grow an engaged audience. What is the difference and what is the behind the scenes of this? Today, I want to talk about why so many influencers are stressed to the max, overwhelmed and underpaid, and if that's how you feel, then I have good news fixing all that is a piece of cake!" In today's episode we're...

Many people start their business and think they will immediately be successful.  Success takes work and you need to have the strategies in place to help you get there.  In this episode I will help you outline lessons to help you find success in 2021. You'll hear:  What you can do to be more focused on your work Steps you can take to connect with your vision every day The secret thing you need to d...

2020 brought so many lessons, lessons we didn't know we needed.  In this episode of The Shift Show, I bring my husband, Dan Culver on to talk about Facebook Ads.  We will talk about ads, content, and how they played out for us and our clients in 2020.  Use these tips to help you keep your ads going in 2021.   You'll hear:  Lessons we learned and applied this year The trends we are seeing across Fa...

In today's world, more and more business owners feel tied to their business.  But here's the secret- it's not about you.  In this episode of The Shift Show, I talk with Elaine Lou Cartas all about things you can do to dissociate from your business and better serve your clients, all while soaring in your profits.   Disclaimer: This episode contains a few words that may not be appropriate for younge...

If you already have content, if you're already feeling short on time, or if social media is overwhelming you, you need to listen to this episode!  In this episode, I bring two of members of The Culver Company, to talk about how we are creating content right now, and freeing up our time!  We talk about the system we use to bring in a new audience, convert them to clients, and not be spending 24/7 o...

In today's world, everything is changing and if you don't make updates or hesitate your business could fall behind.  Things change and you can outgrow where you were.  In this episode of The Shift Show, we talk with LeAnna Weller Smith about how you can look at this as normal, and things you can do to shift and evolve.   You'll hear:  How to know when it's time to rebrand What to do when you feel...

In this special episode of The Shift Show, I am going to guide you through committing to your business.  We have to plan, schedule, and prioritize what's important to us.  We will talk about what you need to do to be committed to growing your business.  You'll hear:  What to do to find the number you need to earn to hit your revenue goal How to find the activities that will lead you to growing you...

In this special episode of The Shift Show, we are back to planning our 2021.   We know the strategies but if you don't have the belief and the stories that support the strategies it won't work.   You'll hear:  Where most people make mistakes when setting goals Tips to figuring out how you'll know when you've reached your goal What mindset highly successful business owners have How to identify what...

In this special episode of The Shift Show, we are going to take the time to do our planning.  We will be setting goals and going through what we want to achieve in 2021.   You'll hear:  How to get out of operating from an old model The steps to take to set your environment and your goal  What you need to do to break down your 12 month goal Tips to find which projects you need to work on to get to...

What you desire is deserved.  If you don't understand your numbers, it's hard to get somewhere.  You have to know where you are to to get to where you want to go.  In this episode, we will take the time to put pen to paper and figure out what you need to change to meet your year's goals.   You'll hear:  How writing down your numbers will help you make upgrades in your life What you should focus on...

People who have the most success make time to plan.  Are you committed to planning your 2021?  In this special episode of The Shift Show, I walk you through how you can plan your 2021 for the most productive year yet.   You'll hear:  How 2021 can be a year of growth for you How you can be committed to growing a revenue stream next year Why you shouldn't wait until you hit a goal A simple trick to...

This holiday season, more than ever, we need to feel empowered and in control of our lives.   If we keep waiting for outside circumstances to change to be happy we are going to wait a long time.  Don't delay your happiness.  In this episode of The Shift Show, I talk about ways you can be more in control of your life and decisions.  If we can feel empowered and in control of our lives we can be mor...

As a small business owner, you have unique needs when running your business.  Whether you're just launching your business, or are an experienced business owner, you  need to be sure you've limited your liability.  In this episode of The Shift Show, I talk with Danielle Liss about all of the things you need to know to protect yourself and your business. You'll hear:  What changes have taken place i...

Now, more than ever, managing your time can be a challenge.  We are operating in strange times.  In this encore episode I'm sharing my framework for getting more done in way less time. You'll hear:  My productivity process for 2 hours or less. Why you don't need to work tons of hours a week to reach success. The number 1 reason we struggle to find time How to get out of your comfort zone and move...

So many business owners are interested in using ads to grow their business and grow their profit.  Ads are one of the best things you can use in your business.  But it doesn't come without making mistakes or seeing things you could have done better.   In this episode of The Shift Show, I bring my husband, Dan Culver back to talk about all things ads.  We talk about the top 5 things that are not wo...

It's important to know that your business and audience will constantly be growing and shifting.  Trying to run like you have in the past is doing yourself a disservice.  In this episode of The Shift Show I talk all about the biggest trends I foresee for 2021 so you can run your business in the present.   You'll hear:  What you should be looking at when you make business decisions. The secret thing...

In today's world, we face difficult challenges.  Whether at home, in our personal life, and in our business.  Life doesn't have to be so crazy.  You CAN do it all.  In this episode of The Shift Show, I talk with Rosanna Berardi all about ways you CAN accomplish your goals. You'll hear:  Things you can do to make life simple again. Simple tips to help you do more by doing less. The one thing that y...

Many people feel that selling is icky or wrong.  In this episode of The Shift Show, I want to help you realize that selling is more about how you can serve your people.  I want you to understand that selling is about getting your people transformations and that you deserve to get paid in exchange for that transformation.   You'll hear:  Why you won't turn into a sleazy salesperson because you sell...

Now, more than ever social media is causing us to see what other people are doing with their lives more than we have in the past.  This causes us to create a narrative for ourselves and question why we can't do the same as others.  In this episode, I talk with Kendra Hennessy, of Mother Like A Boss.  We talk all about how to get past the feelings of being last and put yourself in the driver's seat...

Facebook ads are important.  There are billions of people who use the platform every day, and if you place a target ad on facebook, your chances of reaching your customers skyrocket.  If Facebook ads are still vague to you, this episode will help you understand why you should be investing in them. You'll hear:  What we are seeing with Facebook ads right now The content that does well with Facebook...

Your Stories are your fingerprints of messaging.  And connecting with your audience is a fast and efficient way to stand out in your market.  In this episode, I talk with Katie Soy all about storytelling in your business. You'll hear:  How to get started and figure out what your stories should be The 2 most important foundational stories you should be telling NOW When the best time is to share you...

The current climate has caused many changes and shifts both in our daily lives and in how to run business. Some systems may be breaking down, but what does that mean?  If you're willing to look for it, there are huge opportunities NOW.   You'll hear:  How to do what's right for you and your business Tips to help serve your brand sponsorships What you need to do to build relationships and drive sal...

If nobody knows about you, where are the clients coming from?  They need to know who you are, like what you're doing, and trust you're a real person.  In this episode, I talk with Beth Nydick all about how to be visible, get press and crush it in your business.    You'll hear:  A simple thing you can do to easily get visibility NOW! HOW to make sure people who you are. What to say and do when maki...

Social media is a fantastic tool tied to business building. This has led people to attach their self worth to social media likes and algorithms.  In this episode, I talk about getting out of the overwhelm and frustration.  What would happen if you worked less and made more?   You'll hear:  How to create a life you love and not be tied down by social media WHY your likes and social media algorithms...

It's pretty easy to get overwhelmed with so much coming at us from different directions.  Overwhelm can manifest itself in an emotional response, but it can also be physical.  Listen as we talk with Jake Currie, of Mind Body Masters, all about the physical symptoms that can come as a result of trauma, no matter how big or small.   You'll hear:  How physical pain can be from emotional trauma The se...