The She Who Scales Podcast

If the word sales makes you feel tight in your chest or suddenly crave another coffee… this episode is for you. In this solo session, I break down how to sell without selling —by shifting into soul-led alignment, healing old beliefs, and creating connection over pressure. We’ll talk about why traditional sales tactics don’t work for heart-led women (and what does), how to identify and release hidd...

Are you doing all the things —AI prompts, funnels, ads, content—but still not getting clients or the growth you dream of? In this episode, I break down why advanced strategies don’t work when the foundation isn’t solid —and what to focus on instead. I’ll walk you through: Why so many soul-led entrepreneurs fall into the hustle trap of constant doing (and how to get out of it) The six invisible, fo...

In this soulful and refreshing episode, I sit down with the brilliant Allie Bjerk — marketing strategist, tiny offer queen, and mom of 3 — to explore what it really means to build a wildly successful business without sacrificing your life, values, or sanity. We dive into: ✨  How Allie built a 7-figure business without hustle, launches, or constant social media  ✨ The power of systems, tiny offer...

In this episode of The Blue Sofa , we dive into the art of peaceful launching—selling your offers without anxiety, burnout, or the dreaded “launch flu.” Mia shares her journey from high-pressure, fear-driven launches to creating a soulful, aligned process that feels nourishing and joyful for both herself and her audience. Key Highlights: Mindset Shifts for Peaceful Launching: Learn how to shift fr...

In this episode of The Blue Sofa , I sit down with Instagram expert and online course creator, Carla Biesinger, to uncover her journey of building a thriving online business while staying true to her values. Carla shares her unique insights on Instagram growth strategies, simplifying digital marketing, and the importance of work-life balance for entrepreneurs. 🔑 What You'll Learn in This Epi...

In this episode of The Blue Sofa , Mia shares Augusta’s inspiring journey from having no online business to selling for more than $50,000 in just four months as a trauma therapist with a passion for craft psychology and knitting. Key Highlights: Augusta's Transformation: Went from no sales or online presence to $50,000 in four months. Specializes in trauma therapy and knitting, but struggled...

In this reflective episode, we’re diving deep into the transformations of 2023 and 2024—a period that has challenged many of us to our core. As we step into 2025, this episode offers insights on navigating personal and business growth, reinventing our identities, and embracing the intentional alignment that life has been leading us toward. What We Cover in This Episode A Wild Ride of Transformatio...

In this episode, Mia Poulsen shares her business journey. It is not your typical success story but a journey from burnout and personal challenges to finding sustainable success in her business.  She discusses the importance of intuition, intentional breaks, and the power of turning pain into purpose.  Mia emphasizes that success is not about relentless effort but about aligning with one's aut...