The Seniorologie Podcast

How many of you are sitting here wondering how to make the most of your model team?  Or maybe you are thinking about creating a model team but you just don’t know how?  Or you have a model team but you don’t know how to make it better? The best way to get your questions […] The post Episode 80 – Model Team Questions Answered & Live Coaching Calls appeared first on Seniorologie .

How many of you are sitting here on the last day of November stressed out, staying up all night editing all the sessions you took on and kicking yourself for another busy season that you swore would be different?  If you raised your hand, this podcast episode is for you!! The end of the year […] The post Ep 79: Setting Boundaries For Your Senior Photography Business appeared first on Seniorologie...

How and Why I Started Seniorologie and My Advice To Senior Photographers Today the tables get turned and I am the one in the hot seat!  Ha!  My friend and fellow photographer, Jared Hernandez of Jared Rey Photography and owner of Fotostrap, asked me questions that I typically ask other photographers.  It was fun to […] The post Seniorologie Podcast Episode 78: My Advice for Senior Photographers ap...

How Investing In Education Leads to Success You have probably heard me mention The Seniorologie Semester before.  Maybe you have even wondered if this program is right for you!  I totally get it, investing in education can be a huge decision.  But as we discuss on today’s episode of The Seniorologie Podcast, investing in education […] The post Seniorologie Podcast Episode 77: How Investing In Educ...

We have talked about pricing on this podcast before and frankly we will probably talk about it again ha!  It’s a big subject and one that comes will lots of emotions attached.  In fact, I recorded an entire episode on the 3 most common fears when it comes to raising your prices just a few […] The post Ep-76 – Pricing Objections and How to Handle Them appeared first on Seniorologie .

When I first started my photography business, I photographed mostly families. A lot of you may have started out in the family genre as well.  And when I decided to specialize in seniors, I didn’t stop photographing families, I just set aside certain times of year for families.  This allowed me to specialize in seniors […] The post Ep 75 – Incorporating Family Sessions into Your Senior Photography...

The podcast is back!!  I know it has been a while and for anyone out there listening to this episode…thank you for your patience and for coming back to listen!  I owe all my listeners a big apology for the longer than expected break from recording podcasts!  I am sincerely sorry!  What started out as […] The post Ep 74 – 3 Things I learned from My Busiest Season Yet (and a life update) appeared fi...

Let’s face it… when it comes to running a photography business, one of the hardest things to figure out is pricing! Pricing is so personal. And, we tend to have all kinds of emotions wrapped up with money that it can make it difficult to charge the right amount for our services. I really do […] The post Ep 73 – 3 Common Fears about Raising Your Prices appeared first on Seniorologie .

When it comes to ordering sessions and in-person sales (IPS), I’ve heard all of the excuses from photographers. People say they don’t want to be pushy, they aren’t good sales people, whatever it is. But today, I want to share why you don’t have to be a pushy sales person to have a successful ordering […] The post Ep. 72 – The Art of the Sale: Tips for Successful Ordering Appointments appeared firs...

I don’t know about you but spring is my busiest season for senior photoshoots! I live in an area where there is no yearbook deadline to meet, so my seniors get their senior photos taken all the way up until graduation. It’s great but it also means there’s a TON of seniors trying to get […] The post Ep. 71 – Preparing for Busy Season as a Senior Portrait Photographer appeared first on Seniorologie...

Let’s face it: no matter how prepared you are, sticky and difficult situations are bound to arise for you and your model team. While I wish I could prepare you for every single situation, there’s just no way to make that happen. But, I can tell you about the sticky situations for senior model teams […] The post Ep. 70 – Sticky Situations for Senior Model Teams and What to Do About Them appeared fi...

No matter how long we’ve been in business or how old we are, we all have fears that sometimes can keep us from doing things for our businesses. I work with lots of photographers who want to have spokesmodel teams and a thriving senior photography business, but they’re often stopped by the fear of failure…. […] The post Episode 69 – Model Team Fears and How to Overcome Them appeared first on Senior...

If you haven’t started preparing or advertising for your Class of 2023 model team, this episode is for you! In the last few weeks, I’ve gotten the question: is it too late to start a model team? Although it’s early February, the answer is no! It’s not too late to start a model team for […] The post Episode 68: Is it Too Late to Start a Model Team? appeared first on Seniorologie .

It’s time for the third episode of our Best Year Yet series! Last week, we talked about setting goals for your business based on where you want to go and what you want to accomplish in 2022 but also based on your year end review of 2021.  And if you haven’t had a chance to […] The post Episode 67: Planning Your Best Year Yet appeared first on Seniorologie .

It’s time for the second episode of our Best Year Yet series! Last week, we talked about how important it is to do an end of year review before you start planning for the next year. Reviewing your business is so important because without looking back, it is hard to look forward in the right […] The post Ep: 66: Your Best Year Yet Series: Setting Goals for the New Year appeared first on Seniorologi...

When it comes to running a senior photography business, most of us are more creative than business minded. There’s no shame in that. We love to create magic with our seniors. But, the reality is: we also have a business to run. As the year comes to a close, a lot of people are talking […] The post Ep. 65: Your Best Year Yet Series: How to Do an End of Year Review appeared first on Seniorologie .

This time of year always makes me feel extra thankful. Thanksgiving is coming up quickly and I know that I’m thankful for my family, our friends, my business, and my incredible clients. Especially my clients. Without them, I wouldn’t be in business – and I know I’m not the only photographer who feels that way. […] The post Ep. 64: How to Show Appreciation to Your Clients appeared first on Seniorol...

Today’s episode is a little different because it is an interview of one of my Seniorologie Semester students, Sandi of Sandi Michelle Photography. Sandi enrolled in the first round of The Seniorologie Semester and to say her business underwent a transformation is an understatement! Because Sandi was ready to work and took the program seriously, […] The post Ep. 63 – Interview with Semester Student...

Senior spokesmodel teams are one of my favorite things to talk about and teach my students about because I truly believe it’s one of the best things I could have done for my photography business! This time of year is the best for recruiting the next year’s models, so I thought it was the perfect […] The post Ep. 62: Mistakes to Avoid with Your Senior Spokesmodel Team appeared first on Seniorologie...

When it comes to being a senior photographer, there’s undoubtedly a few things we have to do well. Posing and helping our clients pose is certainly at the top of that list. Seniors want to feel confident and like they know what they’re doing when they come in for their portraits, so it’s important that […] The post Podcast Rewind: Posing Tips for Senior Portrait Photographers appeared first on Sen...

Today’s episode of the Seniorologie Podcast is a special one! You get to listen in to a live coaching call with one of my students from the Social Media Academy, Meredith. Meredith is a senior portrait photographer in the Dallas-Fort Worth area. Today, our chat was all about social media and building spokesmodel teams as […] The post Episode 61 – Live Coaching Call appeared first on Seniorologie .

Last week, we discussed how to get more leads for your senior photography business. But, what happens after you get those leads and people decide they want to book? Today,  I’m going to share with you my exact booking workflow so that you can covert those leads into booked clients! When I first started, I […] The post Ep 60 – Booking Workflow for Senior Portrait Photographers appeared first on Sen...

If you’re struggling to get leads for your senior photography business, then today’s podcast episode is for you! I’m sharing tips on how to get more leads for your business because let’s be real, we know we need those leads to stay booked and keep our businesses going! Before we get too far into everything, […] The post Ep. 59 – How to Generate More Leads for your Senior Photography Business appea...

Can we as business owners really do it ALL? I’m often asked this question by my students and the reality is that no, we can’t do it all. It’s hard, if not nearly impossible to do it all, all the time. The truth is sometimes I’m really good at juggling all the things like marketing, blogging, […] The post Ep. 58: Outsourcing: An Interview with Kristina Dowler of Dot the I’s Outsourcing appeared fir...

The term “marketing” is thrown around a lot in business and I think sometimes it is used to describe a whole bunch of things. While we could definitely talk about this topic for days, I want to focus on two parts of marketing that every photographer should know in order to share and market their […] The post Ep 57: Two Marketing Terms You Need To Know appeared first on Seniorologie .